Mobile Apps in Russia

Mobile Apps in Russia

Summary

Mobile Apps in Russia industry profile provides top-line qualitative and quantitative summary information including: market size (value 2014-18, and forecast to 2023). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

  • The mobile applications market is valued using a bottom-up approach that takes into consideration the average number of user and/or accounts of a particular technology in a given year and the average monthly revenue per subscription (ARPS) during that same year. Non-recurring fees such as activation fees are not accounted for. Revenues are exclusive of VAT.
  • The Russian Mobile Apps market had total revenues of $4.6bn in 2018, representing a compound annual growth rate (CAGR) of 13.3% between 2014 and 2018.
  • The browsing/WAP segment was the market's most lucrative in 2018, with total revenues of $3.7bn, equivalent to 81.5% of the market's overall value.
  • Social media platforms which have assumed an ever more prominent role through mobile app format, Russian social media network, VK, is the highest grossing app on the Russian Apple app store.
Scope
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the mobile apps market in Russia
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the mobile apps market in Russia
  • Leading company profiles reveal details of key mobile apps market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Russia mobile apps market with five year forecasts
Reasons to buy
  • What was the size of the Russia mobile apps market by value in 2018?
  • What will be the size of the Russia mobile apps market in 2023?
  • What factors are affecting the strength of competition in the Russia mobile apps market?
  • How has the market performed over the last five years?
  • What are the main segments that make up Russia's mobile apps market?


1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive Landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
5 Market Outlook
5.1. Market value forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. How does the political landscape impact this market?
7.3. What strategies do the leading players follow?
7.4. How do disruptors’ strategies or products differ from the leading firms?
8 Company Profiles
8.1. Alphabet Inc
8.2. Facebook, Inc.
8.3. Spotify AB
8.4. Mail.Ru Group Ltd
8.5. Yandex NV
8.6. Amazon.com, Inc.
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine
List of Tables
Table 1: Russia mobile apps market value: $ million, 2014-18
Table 2: Russia mobile apps market category segmentation: $ million, 2018
Table 3: Russia mobile apps market geography segmentation: $ million, 2018
Table 4: Russia mobile apps market value forecast: $ million, 2018-23
Table 5: Alphabet Inc: key facts
Table 6: Alphabet Inc: Annual Financial Ratios
Table 7: Alphabet Inc: Key Employees
Table 8: Facebook, Inc.: key facts
Table 9: Facebook, Inc.: Annual Financial Ratios
Table 10: Facebook, Inc.: Key Employees
Table 11: Facebook, Inc.: Key Employees Continued
Table 12: Spotify AB: key facts
Table 13: Spotify AB: Key Employees
Table 14: Mail.Ru Group Ltd: key facts
Table 15: Mail.Ru Group Ltd: Annual Financial Ratios
Table 16: Mail.Ru Group Ltd: Key Employees
Table 17: Yandex NV: key facts
Table 18: Yandex NV: Annual Financial Ratios
Table 19: Yandex NV: Key Employees
Table 20: Amazon.com, Inc.: key facts
Table 21: Amazon.com, Inc.: Annual Financial Ratios
Table 22: Amazon.com, Inc.: Key Employees
Table 23: Russia size of population (million), 2014-18
Table 24: Russia gdp (constant 2005 prices, $ billion), 2014-18
Table 25: Russia gdp (current prices, $ billion), 2014-18
Table 26: Russia inflation, 2014-18
Table 27: Russia consumer price index (absolute), 2014-18
Table 28: Russia exchange rate, 2014-18
List of Figures
Figure 1: Russia mobile apps market value: $ million, 2014-18
Figure 2: Russia mobile apps market category segmentation: % share, by value, 2018
Figure 3: Russia mobile apps market geography segmentation: % share, by value, 2018
Figure 4: Russia mobile apps market value forecast: $ million, 2018-23
Figure 5: Forces driving competition in the mobile apps market in Russia, 2018
Figure 6: Drivers of buyer power in the mobile apps market in Russia, 2018
Figure 7: Drivers of supplier power in the mobile apps market in Russia, 2018
Figure 8: Factors influencing the likelihood of new entrants in the mobile apps market in Russia, 2018
Figure 9: Factors influencing the threat of substitutes in the mobile apps market in Russia, 2018
Figure 10: Drivers of degree of rivalry in the mobile apps market in Russia, 2018

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