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Media in North America

Media in North America

Summary

Media in North America industry profile provides top-line qualitative and quantitative summary information including: market size (value 2013-17, and forecast to 2022). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Synopsis

Essential resource for top-line data and analysis covering the North America media market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Key highlights

  • The media industry consists of the advertising, broadcasting & cable TV, publishing, and movies & entertainment markets.
  • The North American media industry had total revenues of $330.7bn in 2017, representing a compound annual growth rate (CAGR) of 0.4% between 2013 and 2017.
  • The broadcasting & cable TV segment was the industry's most lucrative in 2017, with total revenues of $190.2bn, equivalent to 57.5% of the industry's overall value.
  • The US is the dominant industry in this region, accounting for almost 95% of revenues in 2017. What’s more, the US media industry is the largest globally, accounting for over a third of global revenues in 2017.
Scope
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the media market in North America
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the media market in North America
  • Leading company profiles reveal details of key media market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the North America media market with five year forecasts
Reasons to buy
  • What was the size of the North America media market by value in 2017?
  • What will be the size of the North America media market in 2022?
  • What factors are affecting the strength of competition in the North America media market?
  • How has the market performed over the last five years?
  • What are the main segments that make up North America's media market?


Executive Summary
Market value
Market value forecast
Category segmentation
Geography segmentation
Market rivalry
Market Overview
Market definition
Market analysis
Market Data
Market value
Market Segmentation
Category segmentation
Geography segmentation
Market Outlook
Market value forecast
Five Forces Analysis
Summary
Buyer power
Supplier power
New entrants
Threat of substitutes
Degree of rivalry
Leading Companies
Comcast Corporation
The Interpublic Group of Companies, Inc.
Viacom, Inc.
The Walt Disney Company
Methodology
Industry associations
Related MarketLine research
Appendix
About MarketLine
List of Tables
Table 1: North America media industry value: $ billion, 2013-17
Table 2: North America media industry category segmentation: $ billion, 2017
Table 3: North America media industry geography segmentation: $ billion, 2017
Table 4: North America media industry value forecast: $ billion, 2017-22
Table 5: Comcast Corporation: key facts
Table 6: Comcast Corporation: key financials ($)
Table 7: Comcast Corporation: key financial ratios
Table 8: The Interpublic Group of Companies, Inc.: key facts
Table 9: The Interpublic Group of Companies, Inc.: key financials ($)
Table 10: The Interpublic Group of Companies, Inc.: key financial ratios
Table 11: Viacom, Inc.: key facts
Table 12: Viacom, Inc.: key financials ($)
Table 13: Viacom, Inc.: key financial ratios
Table 14: The Walt Disney Company: key facts
Table 15: The Walt Disney Company: key financials ($)
Table 16: The Walt Disney Company: key financial ratios
List of Figures
Figure 1: North America media industry value: $ billion, 2013-17
Figure 2: North America media industry category segmentation: % share, by value, 2017
Figure 3: North America media industry geography segmentation: % share, by value, 2017
Figure 4: North America media industry value forecast: $ billion, 2017-22
Figure 5: Forces driving competition in the media industry in North America, 2017
Figure 6: Drivers of buyer power in the media industry in North America, 2017
Figure 7: Drivers of supplier power in the media industry in North America, 2017
Figure 8: Factors influencing the likelihood of new entrants in the media industry in North America, 2017
Figure 9: Factors influencing the threat of substitutes in the media industry in North America, 2017
Figure 10: Drivers of degree of rivalry in the media industry in North America, 2017
Figure 11: Comcast Corporation: revenues & profitability
Figure 12: Comcast Corporation: assets & liabilities
Figure 13: The Interpublic Group of Companies, Inc.: revenues & profitability
Figure 14: The Interpublic Group of Companies, Inc.: assets & liabilities
Figure 15: Viacom, Inc.: revenues & profitability
Figure 16: Viacom, Inc.: assets & liabilities
Figure 17: The Walt Disney Company: revenues & profitability
Figure 18: The Walt Disney Company: assets & liabilities

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