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Media in Australia

Media in Australia

Summary

Media in Australia industry profile provides top-line qualitative and quantitative summary information including: market size (value 2013-17, and forecast to 2022). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Synopsis

Essential resource for top-line data and analysis covering the Australia media market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Key highlights

  • The media industry consists of the advertising, broadcasting & cable TV, publishing, and movies & entertainment markets.
  • The Australian media industry had total revenues of $12.3bn in 2017, representing a compound annual rate of change (CARC) of -0.5% between 2013 and 2017.
  • The broadcasting & cable TV segment was the industry's most lucrative in 2017, with total revenues of $6.1bn, equivalent to 49.9% of the industry's overall value
  • The publishing segment of this industry has been in decline in recent years, driven by the contraction seen in newspaper and magazine publishing. Newspapers are being impacted by the fall of advertising spend, both in print and digital form.
Scope
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the media market in Australia
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the media market in Australia
  • Leading company profiles reveal details of key media market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Australia media market with five year forecasts
Reasons to buy
  • What was the size of the Australia media market by value in 2017?
  • What will be the size of the Australia media market in 2022?
  • What factors are affecting the strength of competition in the Australia media market?
  • How has the market performed over the last five years?
  • What are the main segments that make up Australia's media market?


Executive Summary
Market value
Market value forecast
Category segmentation
Geography segmentation
Market rivalry
Market Overview
Market definition
Market analysis
Market Data
Market value
Market Segmentation
Category segmentation
Geography segmentation
Market Outlook
Market value forecast
Five Forces Analysis
Summary
Buyer power
Supplier power
New entrants
Threat of substitutes
Degree of rivalry
Leading Companies
Australian Broadcasting Corporation
Bauer Media Australia
Omnicom Group, Inc.
The Walt Disney Company
Macroeconomic Indicators
Country data
Methodology
Industry associations
Related MarketLine research
Appendix
About MarketLine
List of Tables
Table 1: Australia media industry value: $ billion, 2013-17
Table 2: Australia media industry category segmentation: $ billion, 2017
Table 3: Australia media industry geography segmentation: $ billion, 2017
Table 4: Australia media industry value forecast: $ billion, 2017-22
Table 5: Australian Broadcasting Corporation: key facts
Table 6: Australian Broadcasting Corporation: key financials ($)
Table 7: Australian Broadcasting Corporation: key financials (A$)
Table 8: Australian Broadcasting Corporation: key financial ratios
Table 9: Bauer Media Australia: key facts
Table 10: Omnicom Group, Inc.: key facts
Table 11: Omnicom Group, Inc.: key financials ($)
Table 12: Omnicom Group, Inc.: key financial ratios
Table 13: The Walt Disney Company: key facts
Table 14: The Walt Disney Company: key financials ($)
Table 15: The Walt Disney Company: key financial ratios
Table 16: Australia size of population (million), 2013-17
Table 17: Australia gdp (constant 2005 prices, $ billion), 2013-17
Table 18: Australia gdp (current prices, $ billion), 2013-17
Table 19: Australia inflation, 2013-17
Table 20: Australia consumer price index (absolute), 2013-17
Table 21: Australia exchange rate, 2013-17
List of Figures
Figure 1: Australia media industry value: $ billion, 2013-17
Figure 2: Australia media industry category segmentation: % share, by value, 2017
Figure 3: Australia media industry geography segmentation: % share, by value, 2017
Figure 4: Australia media industry value forecast: $ billion, 2017-22
Figure 5: Forces driving competition in the media industry in Australia, 2017
Figure 6: Drivers of buyer power in the media industry in Australia, 2017
Figure 7: Drivers of supplier power in the media industry in Australia, 2017
Figure 8: Factors influencing the likelihood of new entrants in the media industry in Australia, 2017
Figure 9: Factors influencing the threat of substitutes in the media industry in Australia, 2017
Figure 10: Drivers of degree of rivalry in the media industry in Australia, 2017
Figure 11: Australian Broadcasting Corporation: revenues & profitability
Figure 12: Australian Broadcasting Corporation: assets & liabilities
Figure 13: Omnicom Group, Inc.: revenues & profitability
Figure 14: Omnicom Group, Inc.: assets & liabilities
Figure 15: The Walt Disney Company: revenues & profitability
Figure 16: The Walt Disney Company: assets & liabilities

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