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Home & Garden Products in Turkey

Home & Garden Products in Turkey

Summary

Home & Garden Products in Turkey industry profile provides top-line qualitative and quantitative summary information including: market size (value 2013-17, and forecast to 2022). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Synopsis

Essential resource for top-line data and analysis covering the Turkey home & garden products market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Key Highlights

  • The home & garden products market consists of gardening and outdoor living products, home improvement products, and homewares. Gardening and outdoor living includes garden buildings, manual and electric garden tools, garden utensils, outdoor living products (garden furniture, barbecues, ornaments), and plants and growing media (bulbs, compost, domestic fertilizer, flowering plants, seeds, shrubs and trees). Home improvement includes retail (not trade) sales of decorating materials (paint, varnish, wall tiles, wallpaper), Electricals hardware (alarms, light fittings, plugs, switches), hardware (brackets, locks, nails, bolts, nuts, etc.), other materials (adhesive, aggregates, boards, cement, doors, window frames, glass, bricks, timber, etc.), and manual and power tools. Homewares includes retail sales of home hardware (crockery, cutlery, glassware, rubbish bins, storage, mechanical utensils and home devices e.g. scales), lamps and lampshades, textiles and soft furnishings (bathroom textiles, beddings, cushions, futons, hammocks, mattresses, table linen, furniture covers, doormats), and window dressings (blinds, curtain poles, rails, curtains, hooks). Any currency conversions calculated using constant annual average 2016 exchange rates.
  • The Turkish home and garden products market is expected to generate total revenues of $5,198.6m in 2017, representing a compound annual growth rate (CAGR) of 7.1% between 2013 and 2017.
  • The home improvement segment is expected to be the market's most lucrative in 2017, with total revenues of $2,718.3m, equivalent to 52.3% of the market's overall value.
  • Growth has been driven by the housing boom and low nominal interest rates over recent years, which has encouraged people to buy their own homes and invest in home improvements and homewares.
Scope
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the home & garden products market in Turkey
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the home & garden products market in Turkey
  • Leading company profiles reveal details of key home & garden products market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Turkey home & garden products market with five year forecasts
Reasons to buy
  • What was the size of the Turkey home & garden products market by value in 2017?
  • What will be the size of the Turkey home & garden products market in 2022?
  • What factors are affecting the strength of competition in the Turkey home & garden products market?
  • How has the market performed over the last five years?
  • What are the main segments that make up Turkey's home & garden products market?


Executive Summary
Market value
Market value forecast
Category segmentation
Geography segmentation
Market rivalry
Market Overview
Market definition
Market analysis
Market Data
Market value
Market Segmentation
Category segmentation
Geography segmentation
Market distribution
Market Outlook
Market value forecast
Five Forces Analysis
Summary
Buyer power
Supplier power
New entrants
Threat of substitutes
Degree of rivalry
Leading Companies
Bauhaus GmbH & Co KG
IKEA Group
Kingfisher Plc
Tekzen
Macroeconomic Indicators
Country data
Methodology
Industry associations
Related MarketLine research
Appendix
About MarketLine
List of Tables
Table 1: Turkey home & garden products market value: $ million, 2013-17(e)
Table 2: Turkey home & garden products market category segmentation: $ million, 2017(e)
Table 3: Turkey home & garden products market geography segmentation: $ million, 2017(e)
Table 4: Turkey home & garden products market distribution: % share, by value, 2017(e)
Table 5: Turkey home & garden products market value forecast: $ million, 2017-22
Table 6: Bauhaus GmbH & Co KG: key facts
Table 7: IKEA Group: key facts
Table 8: IKEA Group: key financials ($)
Table 9: IKEA Group: key financials (€)
Table 10: IKEA Group: key financial ratios
Table 11: Kingfisher Plc: key facts
Table 12: Kingfisher Plc: key financials ($)
Table 13: Kingfisher Plc: key financials (£)
Table 14: Kingfisher Plc: key financial ratios
Table 15: Tekzen: key facts
Table 16: Turkey size of population (million), 2013-17
Table 17: Turkey gdp (constant 2005 prices, $ billion), 2013-17
Table 18: Turkey gdp (current prices, $ billion), 2013-17
Table 19: Turkey inflation, 2013-17
Table 20: Turkey consumer price index (absolute), 2013-17
Table 21: Turkey exchange rate, 2013-17
List of Figures
Figure 1: Turkey home & garden products market value: $ million, 2013-17(e)
Figure 2: Turkey home & garden products market category segmentation: % share, by value, 2017(e)
Figure 3: Turkey home & garden products market geography segmentation: % share, by value, 2017(e)
Figure 4: Turkey home & garden products market distribution: % share, by value, 2017(e)
Figure 5: Turkey home & garden products market value forecast: $ million, 2017-22
Figure 6: Forces driving competition in the home & garden products market in Turkey, 2017
Figure 7: Drivers of buyer power in the home & garden products market in Turkey, 2017
Figure 8: Drivers of supplier power in the home & garden products market in Turkey, 2017
Figure 9: Factors influencing the likelihood of new entrants in the home & garden products market in Turkey, 2017
Figure 10: Factors influencing the threat of substitutes in the home & garden products market in Turkey, 2017
Figure 11: Drivers of degree of rivalry in the home & garden products market in Turkey, 2017
Figure 12: IKEA Group: revenues & profitability
Figure 13: IKEA Group: assets & liabilities
Figure 14: Kingfisher Plc: revenues & profitability
Figure 15: Kingfisher Plc: assets & liabilities

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