Haircare in Brazil industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2011-15, and forecast to 2020). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the Brazil haircare market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.
Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the haircare market in Brazil
Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the haircare market in Brazil
Leading company profiles reveal details of key haircare market players' global operations and financial performance
Add weight to presentations and pitches by understanding the future growth prospects of the Brazil haircare market with five year forecasts by both value and volume
Macroeconomic indicators provide insight into general trends within the Brazil economy
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What was the size of the Brazil haircare market by value in 2015?
What will be the size of the Brazil haircare market in 2020?
What factors are affecting the strength of competition in the Brazil haircare market?
How has the market performed over the last five years?
Who are the top competitiors in Brazil's haircare market?
The haircare market consists of the retail sales of conditioners, hair colorants, perms and relaxers, shampoo, and styling agents.
The Brazilian Haircare market had total revenues of $6,539.8m in 2015, representing a compound annual growth rate (CAGR) of 8.9% between 2011 and 2015.
Market consumption volume increased with a CAGR of 6.8% between 2011 and 2015, to reach a total of 1,575.9 million units in 2015.
Despite unemployment on the rise and a decline in consumer spending, Brazil has a strong foothold in the personal care industry and has continued to demonstrate strong growth. The Brazilian Association of the Cosmetic Toiletry and Fragrance industry (ABHIPEC) found that the country is currently ranked as the third most important market in the world.