Feminine Hygiene in Italy industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2012-16, and forecast to 2021). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Essential resource for top-line data and analysis covering the Italy feminine hygiene market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.
The feminine hygiene market consists of retail sales of sanitary pads, pantiliners and shields, tampons, women's disposable razors and blades, and internal cleansers and sprays. The market is valued according to the retail selling price (RSP) and includes any applicable taxes. All currency conversions have been made using constant annual average 2016 exchange rates.
The Italian feminine hygiene market had total revenues of $775.3m in 2016, representing a compound annual growth rate (CAGR) of 3.2% between 2012 and 2016.
Market consumption volume increased with a CAGR of 2.9% between 2012 and 2016 to reach a total of 191.3 million units in 2016.
Economic challenges and falling disposable income created demand for value for money products.
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Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the feminine hygiene market in Italy
Leading company profiles reveal details of key feminine hygiene market players’ global operations and financial performance
Add weight to presentations and pitches by understanding the future growth prospects of the Italy feminine hygiene market with five year forecasts by both value and volume
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What was the size of the Italy feminine hygiene market by value in 2016?
What will be the size of the Italy feminine hygiene market in 2021?
What factors are affecting the strength of competition in the Italy feminine hygiene market?
How has the market performed over the last five years?
Who are the top competitiors in Italy's feminine hygiene market?