Digital Media in the United States industry profile provides top-line qualitative and quantitative summary information including: market size (value 2012-16, and forecast to 2021). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Essential resource for top-line data and analysis covering the United States digital media market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.
The digital media market consists of revenues generated by legal downloads or streaming of media content, including music, video, and books. Sales are recognised in the country where the download is delivered. Values are calculated at retail price including all applicable taxes. Video segment in the European area excludes revenue from live event, sport and adult content. All currency conversions are carried out at constant annual average 2016 exchange rates.
The US digital media market had total revenues of $18,884.3m in 2016, representing a compound annual growth rate (CAGR) of 11.3% between 2012 and 2016.
The video segment was the market's most lucrative in 2016, with total revenues of $10,316.9m, equivalent to 54.6% of the market's overall value.
Increased web traffic in many countries, the US included has sparked a growth in digital subscription services and Netflix is likely to make significant growth overseas. Netflix has forecast growth of more than 5.2 million subscribers globally in 2017.
Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the digital media market in the United States
Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the digital media market in the United States
Leading company profiles reveal details of key digital media market players’ global operations and financial performance
Add weight to presentations and pitches by understanding the future growth prospects of the United States digital media market with five year forecasts
Reasons to buy
What was the size of the United States digital media market by value in 2016?
What will be the size of the United States digital media market in 2021?
What factors are affecting the strength of competition in the United States digital media market?
How has the market performed over the last five years?
What are the main segments that make up the United States's digital media market?