Digital Media in Australia industry profile provides top-line qualitative and quantitative summary information including: market size (value 2012-16, and forecast to 2021). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Essential resource for top-line data and analysis covering the Australia digital media market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.
The digital media market consists of revenues generated by legal downloads or streaming of media content, including music, video, and books. Sales are recognised in the country where the download is delivered. Values are calculated at retail price including all applicable taxes. Video segment in the European area excludes revenue from live event, sport and adult content. All currency conversions are carried out at constant annual average 2016 exchange rates.
The Australian digital media market had total revenues of $547.8m in 2016, representing a compound annual growth rate (CAGR) of 15.8% between 2012 and 2016.
The books segment was the market's most lucrative in 2016, with total revenues of $217.2m, equivalent to 39.7% of the market's overall value.
ABC, an Australian based broadcaster has stated it is implementing a new strategy to increase its digital media output following the trends of its customers.
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What was the size of the Australia digital media market by value in 2016?
What will be the size of the Australia digital media market in 2021?
What factors are affecting the strength of competition in the Australia digital media market?
How has the market performed over the last five years?
What are the main segments that make up Australia's digital media market?