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Digital Advertising North America (NAFTA) Industry Guide 2014-2023

Digital Advertising North America (NAFTA) Industry Guide 2014-2023

Summary

The NAFTA Digital Advertising industry profile provides top-line qualitative and quantitative summary information including: market size (value 2014-18, and forecast to 2023). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Essential resource for top-line data and analysis covering the NAFTA Digital Advertising market. Includes market size and segmentation data, textual and graphical analysis of market growth trends and leading companies.

Key Highlights

  • The North American Free Trade Agreement (NAFTA) is a trade agreement between the countries in North America: the US, Canada and Mexico. The digital advertising industry within the NAFTA countries had a total market value of $1,14,743.3 million in 2018.The Mexico was the fastest growing country, with a CAGR of 25.3% over the 2014-18 period.
  • Within the digital advertising industry, the US is the leading country among the NAFTA bloc, with market revenues of $1,08,248.6 million in 2018. This was followed by Canada and Mexico, with a value of $5,084.1 and $1,410.7 million, respectively.
  • The US is expected to lead the digital advertising industry in the NAFTA bloc, with a value of $2,24,305.1 million in 2023, followed by Canada and Mexico with expected values of $7,906.7 and $2,461.2 million, respectively.
Scope
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the NAFTA Digital Advertising market
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the NAFTA Digital Advertising market
  • Leading company profiles reveal details of key Digital Advertising market players’ NAFTA operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the NAFTA Digital Advertising market with five year forecasts
  • Compares data from the US, Canada and Mexico, alongside individual chapters on each country
Reasons to buy
  • What was the size of the NAFTA Digital Advertising market by value in 2018?
  • What will be the size of the NAFTA Digital Advertising market in 2023?
  • What factors are affecting the strength of competition in the NAFTA Digital Advertising market?
  • How has the market performed over the last five years?
  • What are the main segments that make up the NAFTA Digital Advertising market?


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