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Digital Advertising Global Group of Eight (G8) Industry Guide 2014-2023

Digital Advertising Global Group of Eight (G8) Industry Guide 2014-2023

Summary

The G8 Digital Advertising industry profile provides top-line qualitative and quantitative summary information including: market size (value 2014-18, and forecast to 2023). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Essential resource for top-line data and analysis covering the G8 Digital Advertising market. Includes market size and segmentation data, textual and graphical analysis of market growth trends and leading companies.

Key Highlights

  • The G8 countries contributed $1,67,531.8 million in 2018 to the global digital advertising industry, with a compound annual growth rate (CAGR) of 17.6% between 2014 and 2018. The G8 countries are expected to reach a value of $3,11,391.0 million in 2023, with a CAGR of 13.2% over the 2018-23 period.
  • Among the G8 nations, the US is the leading country in the digital advertising industry, with market revenues of $1,08,248.6 million in 2018. This was followed by the UK and Japan, with a value of $17,303.3 and $16,121.9 million, respectively.
  • The US is expected to lead the digital advertising industry in the G8 nations with a value of $2,24,305.1 million in 2016, followed by Japan and the UK with expected values of $25,774.3 and $25,598.5 million, respectively.
Scope
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the G8 Digital Advertising market
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the G8 Digital Advertising market
  • Leading company profiles reveal details of key Digital Advertising market players’ G8 operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the G8 Digital Advertising market with five year forecasts
  • Compares data from the US, Canada, Germany, France, UK, Italy, Russia and Japan, alongside individual chapters on each country
Reasons to buy
  • What was the size of the G8 Digital Advertising market by value in 2018?
  • What will be the size of the G8 Digital Advertising market in 2023?
  • What factors are affecting the strength of competition in the G8 Digital Advertising market?
  • How has the market performed over the last five years?
  • What are the main segments that make up the G8 Digital Advertising market?


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