Broadcasting & Cable TV in the United States industry profile provides top-line qualitative and quantitative summary information including: market size (value 2012-16, and forecast to 2021). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Essential resource for top-line data and analysis covering the United States broadcasting & cable tv market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.
The broadcasting & cable TV market consists of all terrestrial, cable and satellite broadcasters of digital and analog television programming.
The US broadcasting & cable TV market had total revenues of $170.1bn in 2016, representing a compound annual growth rate (CAGR) of 0.9% between 2012 and 2016.
The TV subscriptions segment was the market's most lucrative in 2016, with total revenues of $98.1bn, equivalent to 57.7% of the market's overall value.
The US is easily the largest global market for broadcasting and cable TV and much of this is due to the investment in content and popularity of this content abroad. Growth is driven by both advertising and subscriptions growth, with advertising in particular remaining very strong despite the trends which are moving advertising revenues into digital spheres.
Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the broadcasting & cable tv market in the United States
Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the broadcasting & cable tv market in the United States
Leading company profiles reveal details of key broadcasting & cable tv market players’ global operations and financial performance
Add weight to presentations and pitches by understanding the future growth prospects of the United States broadcasting & cable tv market with five year forecasts
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What was the size of the United States broadcasting & cable tv market by value in 2016?
What will be the size of the United States broadcasting & cable tv market in 2021?
What factors are affecting the strength of competition in the United States broadcasting & cable tv market?
How has the market performed over the last five years?
What are the main segments that make up the United States's broadcasting & cable tv market?