Broadcasting & Cable TV in Spain industry profile provides top-line qualitative and quantitative summary information including: market size (value 2012-16, and forecast to 2021). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Essential resource for top-line data and analysis covering the Spain broadcasting & cable tv market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.
The broadcasting & cable TV market consists of all terrestrial, cable and satellite broadcasters of digital and analog television programming.
The Spanish broadcasting & cable TV market had total revenues of $5.7bn in 2016, representing a compound annual rate of change (CARC) of -1.2% between 2012 and 2016.
The TV advertising segment was the market's most lucrative in 2016, with total revenues of $2.4bn, equivalent to 41.5% of the market's overall value.
Smart TVs have been rising in popularity in Spain and witnessed a 10% increase in penetration in 2016. This trend is expected to continue in the coming years, and may lead to more consumers switching over to substitutes such as Netflix and Amazon Prime.
Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the broadcasting & cable tv market in Spain
Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the broadcasting & cable tv market in Spain
Leading company profiles reveal details of key broadcasting & cable tv market players’ global operations and financial performance
Add weight to presentations and pitches by understanding the future growth prospects of the Spain broadcasting & cable tv market with five year forecasts
Reasons to buy
What was the size of the Spain broadcasting & cable tv market by value in 2016?
What will be the size of the Spain broadcasting & cable tv market in 2021?
What factors are affecting the strength of competition in the Spain broadcasting & cable tv market?
How has the market performed over the last five years?
What are the main segments that make up Spain's broadcasting & cable tv market?