Alcoholic Drinks in Italy

Executive Summary

Market value

Market value forecast

Market volume

Market volume forecast

Category segmentation

Geography segmentation

Market share

Market rivalry

Market Overview

Market definition

Market analysis

Market Data

Market value

Market volume

Market Segmentation

Category segmentation

Geography segmentation

Market share

Market distribution

Market Outlook

Market value forecast

Market volume forecast

Five Forces Analysis

Summary

Buyer power

Supplier power

New entrants

Threat of substitutes

Degree of rivalry

Leading Companies

Cantine Riunite & CIV SCAgr

CAVIRO Soc Coop Agr

Heineken NV

SABMiller plc

Macroeconomic Indicators

Country Data

Methodology

Industry associations

Related MarketLine research

Appendix

About MarketLine

List of Tables

Table 1: Italy alcoholic drinks market value: $ million, 2010–14

Table 2: Italy alcoholic drinks market volume: million liters, 2010–14

Table 3: Italy alcoholic drinks market category segmentation: $ million, 2014

Table 4: Italy alcoholic drinks market geography segmentation: $ million, 2014

Table 5: Italy alcoholic drinks market share: % share, by volume, 2014

Table 6: Italy alcoholic drinks market distribution: % share, by volume, 2014

Table 7: Italy alcoholic drinks market value forecast: $ million, 2014–19

Table 8: Italy alcoholic drinks market volume forecast: million liters, 2014–19

Table 9: Cantine Riunite & CIV S.C.Agr.: key facts

Table 10: CAVIRO Soc. Coop. Agr.: key facts

Table 11: Heineken N.V.: key facts

Table 12: Heineken N.V.: key financials ($)

Table 13: Heineken N.V.: key financials (€)

Table 14: Heineken N.V.: key financial ratios

Table 15: SABMiller plc: key facts

Table 16: SABMiller plc: key financials ($)

Table 17: SABMiller plc: key financial ratios

Table 18: Italy size of population (million), 2010–14

Table 19: Italy gdp (constant 2005 prices, $ billion), 2010–14

Table 20: Italy gdp (current prices, $ billion), 2010–14

Table 21: Italy inflation, 2010–14

Table 22: Italy consumer price index (absolute), 2010–14

Table 23: Italy exchange rate, 2010–14

List of Figures

Figure 1: Italy alcoholic drinks market value: $ million, 2010–14

Figure 2: Italy alcoholic drinks market volume: million liters, 2010–14

Figure 3: Italy alcoholic drinks market category segmentation: % share, by value, 2014

Figure 4: Italy alcoholic drinks market geography segmentation: % share, by value, 2014

Figure 5: Italy alcoholic drinks market share: % share, by volume, 2014

Figure 6: Italy alcoholic drinks market distribution: % share, by volume, 2014

Figure 7: Italy alcoholic drinks market value forecast: $ million, 2014–19

Figure 8: Italy alcoholic drinks market volume forecast: million liters, 2014–19

Figure 9: Forces driving competition in the alcoholic drinks market in Italy, 2014

Figure 10: Drivers of buyer power in the alcoholic drinks market in Italy, 2014

Figure 11: Drivers of supplier power in the alcoholic drinks market in Italy, 2014

Figure 12: Factors influencing the likelihood of new entrants in the alcoholic drinks market in Italy, 2014

Figure 13: Factors influencing the threat of substitutes in the alcoholic drinks market in Italy, 2014

Figure 14: Drivers of degree of rivalry in the alcoholic drinks market in Italy, 2014

Figure 15: Heineken N.V.: revenues & profitability

Figure 16: Heineken N.V.: assets & liabilities

Figure 17: SABMiller plc: revenues & profitability

Figure 18: SABMiller plc: assets & liabilities

Alcoholic Drinks in Italy

Summary

Alcoholic Drinks in Italy industry profile provides top-line qualitative and quantitative summary information including: market size (value 2009-13, and forecast to 2018). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the Italy alcoholic drinks market. Includes market size data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Key Findings

Save time carrying out entry-level research by identifying the size, growth, and leading players in the alcoholic drinks market in Italy
Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the alcoholic drinks market in Italy
Leading company profiles reveal details of key alcoholic drinks market players’ global operations and financial performance
Add weight to presentations and pitches by understanding the future growth prospects of the Italy alcoholic drinks market with five year forecasts
Macroeconomic indicators provide insight into general trends within the Italy economy

Reasons To Buy

What was the size of the Italy alcoholic drinks market by value in 2013?
What will be the size of the Italy alcoholic drinks market in 2018?
What factors are affecting the strength of competition in the Italy alcoholic drinks market?
How has the market performed over the last five years?

Key Highlights

• The alcoholic drinks market consists of retail sale of beers, ciders & FABs, spirits and wines. The market is valued according to retail selling price (RSP) and includes any applicable taxes. Any currency conversions used in the creation of this report have been calculated using constant 2013 annual average exchange rates.
• The Italian alcoholic drinks market had total revenues of $55,339.0m in 2014, representing a compound annual rate of change (CARC) of -0.7% between 2010 and 2014.
• Market consumption volumes declined with a CARC of -0.7% between 2010 and 2014, to reach a total of 4,553.7 million liters in 2014.
• The performance of the market is forecast to accelerate, with an anticipated CAGR of 0.1% for the five-year period 2014 - 2019, which is expected to drive the market to a value of $55,616.0m by the end of 2019.