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Major Trends in the Worldwide Smartphone Industry, 1H15

Major Trends in the Worldwide Smartphone Industry, 1H15

This report highlights important issues of the worldwide smartphone industry in the first half of 2015, touching on the industry's changing dynamics and important technologies such as force touch and wireless charging. Also provided are a brief look of the Indian smartphone market and major trends in the smart wearable market.


  • Industry Competitive Analysis
    • Double-Digit Growth-a Thing in the Past
    • Local Brands in China, Emerging Markets Show Greater Potential
    • Android, iOS Continue to Dominate the Market
    • WW & TW Vendors' Flagship Smartphones, 1H15
    • Chinese Vendors' Flagship Smartphones, 1H15
  • Key Issues of the Smartphone Industry Chain
    • Changing Dynamics of International Smartphone Vendors
    • Qualcomm Takes a Lion's Share in First-tier Chinese Smartphone Brands
    • Touch Control Widely Adopted in Smart Devices
    • Force Touch Integrates Touch Control and Haptic Feedback
    • Magnetic Induction & Resonance Used for Short-Distance Wireless Charging
    • Short-Distance Wireless Charging Supply Chain Taking Shape
  • Rise of Emerging Markets
    • Mobile Subscriptions Grow Rapidly in India, Asia Pacific, Africa
    • Reducing Broadband Service Costs Essential to Boost Mobile Subscription
    • Smartphone Penetration Rates in India & Other Asian Countries
    • Overview of India's Mobile Subscriptions
    • Can India Follow China's Path to Become the Next World Factory?
  • Development Trends of Smart Wearable Devices
    • Low-Cost Smart Wristbands Boost Shipment Volume While Slashing ASP
    • Vendors Needs Flexibility to Make Diverse Products in Small Quantities
    • Apple, Google to Have Greater Clout in Smart Wearable Market
    • Various Sensors Provide Added Value to Smart Wearable Devices
    • Wearables to Have Limited Growth as Smartphone Accessories
  • Conclusion

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