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The Chinese Smartphone Industry, 1Q 2016

The Chinese Smartphone Industry, 1Q 2016

This report presents a recent review of the Chinese smartphone industry in the first quarter of 2016, including shipment volume of major smartphone brands in China, breakdowns of each vendor's shipment volume share by chipset maker, application processor model, ASP, panel size, camera pixel, resolution, as well as 3G and 4G technologies. The report also examines major chipset makers' product mix for major smartphones available in China.

The report finds that the Chinese smartphone industry's shipment volume reached around 105.6 million units in the first quarter of 2016, up 11.9% year on year, with a total number of 274 new models launched during the January-March period. By shipment volume, Huawei was the market leader with shipment volume reaching around 16.7 million units, followed by Xiaomi, which shipped around 14.1 million smartphones. It is worth noting that Chinese vendors Oppo and Vivo had made significant progress to take the third and fourth places, respectively. Meanwhile, Apple and Samusng ranked fifth and sixth with around 11.1 million and 6.7 million units of smartphones shipped, respectively. Emerging vendors, such as Meizu and LeEco, are anticipated to play a more important role in the changing dynamic of the Chinese smartphone market. In particular, LeEco, the first online video service company in China to make forays into hardware, managed to rise rapidly on the back of strong smartphone sales. The company is estimated to have shipped around 3.3 million smartphones in the first quarter of 2016."


  • Shipment Volume
    • Table Chinese Smartphone Shipment Volume, April 2015 - May 2016 Unit: Thousand
    • Table Chinese Smartphone Newly Released Models, April 2015 - May 2016 Unit: Model
    • Table Chinese Smartphone Shipment Volume Share by Operation System, April 2015 - May 2016
    • Table Chinese Smartphone Shipment Share by ASP (RMB), 1Q 2016
    • Table Chinese Smartphone Shipment Share by Camera Pixel, 1Q 2016
  • Display & Technology System
    • Table Chinese Smartphone Shipment Share by Panel Size, 1Q 2016
    • Table Chinese Smartphone Shipment Share by Resolution, 1Q 2016
    • Table Chinese Smartphone Shipment Share by 3G Technology, 1Q 2016
    • Table Chinese Smartphone Shipment Share by 4G Technology, 1Q 2016
  • Vendor's Rankings & Volume Share
    • Table Chinese Smartphone Vendor's Shipment Volume Rankings, April 2015 - March 2016
    • Table Chinese Smartphone Shipment Volume by Vendor, 1Q 2016
  • AP Maker Volume Share
    • Table Shipment Volume of Application Processors to Chinese Smartphone Branded Vendors, 1Q 2016 Unit: Thousand
    • Table Shipment Volume of Application Processors by Number of Cores, 1Q 2016 Unit: Thousand
  • Application Processor Model
    • Table MediaTek's Shipment Volume Share by Application Processor Model, 1Q 2016
    • Table Qualcomm's Shipment Volume Share by Application Processor Model, 1Q 2016
    • Table Samsung's Shipment Volume Share by Application Processor Model, 1Q 2016
    • Table Hisilicon's Shipment Volume Share by Application Processor Model, 1Q 2016
  • Huawei
    • Table Smartphone Shipment Volume by Chipset Maker (Thousand Units)
    • Table Huawei Smartphone Application Processor by Model
    • Table Huawei Smartphone Model & Shipment Volume Share by ASP (RMB)
    • Table Huawei Smartphone Model & Shipment Volume Share by Panel Size
    • Table Huawei Smartphone Model & Shipment Volume Share by Camera Pixel
    • Table Huawei Smartphone Model & Shipment Volume Share by Resolution
    • Table Huawei Smartphone Model & Shipment Volume Share by 3G Technology
    • Table Huawei Smartphone Model & Shipment Volume Share by 4G Technology
  • Xiaomi
    • Table Smartphone Shipment Volume by Chipset Maker (Thousand Units)
    • Table Xiaomi Smartphone Application Processor by Model
    • Table Xiaomi Smartphone Model & Shipment Volume Share by ASP (RMB)
    • Table Xiaomi Smartphone Model & Shipment Volume Share by Panel Size
    • Table Xiaomi Smartphone Model & Shipment Volume Share by Camera Pixel
    • Table Xiaomi Smartphone Model & Shipment Volume Share by Resolution
    • Table Xiaomi Smartphone Model & Shipment Volume Share by 3G Technology
    • Table Xiaomi Smartphone Model & Shipment Volume Share by 4G Technology
  • Oppo
    • Table Smartphone Shipment Volume by Chipset Maker (Thousand Units)
    • Table Oppo Smartphone Application Processor by Model
    • Table Oppo Smartphone Model & Shipment Volume Share by ASP (RMB)
    • Table Oppo Smartphone Model & Shipment Volume Share by Panel Size
    • Table Oppo Smartphone Model & Shipment Volume Share by Camera Pixel
    • Table Oppo Smartphone Model & Shipment Volume Share by Resolution
    • Table Oppo Smartphone Model & Shipment Volume Share by 3G Technology
    • Table Oppo Smartphone Model & Shipment Volume Share by 4G Technology
  • Vivo
    • Table Smartphone Shipment Volume by Chipset Maker (Thousand Units)
    • Table Vivo Smartphone Application Processor by Model
    • Table Vivo Smartphone Model & Shipment Volume Share by ASP (RMB)
    • Table Vivo Smartphone Model & Shipment Volume Share by Panel Size
    • Table Vivo Smartphone Model & Shipment Volume Share by Camera Pixel
    • Table Vivo Smartphone Model & Shipment Volume Share by Resolution
    • Table Vivo Smartphone Model & Shipment Volume Share by 3G Technology
    • Table Vivo Smartphone Model & Shipment Volume Share by 4G Technology
  • Apple
    • Table Smartphone Shipment Volume by Chipset Maker (Thousand Units)
    • Table Apple Smartphone Application Processor by Model
    • Table Apple Smartphone Model & Shipment Volume Share by ASP (RMB)
    • Table Apple Smartphone Model & Shipment Volume Share by Panel Size
    • Table Apple Smartphone Model & Shipment Volume Share by Camera Pixel
    • Table Apple Smartphone Model & Shipment Volume Share by Resolution
    • Table Apple Smartphone Model & Shipment Volume Share by 3G Technology
    • Table Apple Smartphone Model & Shipment Volume Share by 4G Technology
  • Samsung
    • Table Smartphone Shipment Volume by Chipset Maker (Thousand Units)
    • Table Samsung Smartphone Application Processor by Model
    • Table Samsung Smartphone Model & Shipment Volume Share by ASP (RMB)
    • Table Samsung Smartphone Model & Shipment Volume Share by Panel Size
    • Table Samsung Smartphone Model & Shipment Volume Share by Camera Pixel
    • Table Samsung Smartphone Model & Shipment Volume Share by Resolution
    • Table Samsung Smartphone Model & Shipment Volume Share by 3G Technology
    • Table Samsung Smartphone Model & Shipment Volume Share by 4G Technology
  • CoolPad
    • Table Smartphone Shipment Volume by Chipset Maker (Thousand Units)
    • Table Coolpad Smartphone Application Processor by Model
    • Table Coolpad Smartphone Model & Shipment Volume Share by ASP (RMB)
    • Table Coolpad Smartphone Model & Shipment Volume Share by Panel Size
    • Table Coolpad Smartphone Model & Shipment Volume Share by Camera Pixel
    • Table Coolpad Smartphone Model & Shipment Volume Share by Resolution
    • Table Coolpad Smartphone Model & Shipment Volume Share by 3G Technology
    • Table Coolpad Smartphone Model & Shipment Volume Share by 4G Technology
  • Gionee
    • Table Smartphone Shipment Volume by Chipset Maker (Thousand Units)
    • Table Gionee Smartphone Application Processor by Model
    • Table Gionee Smartphone Model & Shipment Volume Share by ASP (RMB)
    • Table Gionee Smartphone Model & Shipment Volume Share by Panel Size
    • Table Gionee Smartphone Model & Shipment Volume Share by Camera Pixel
    • Table Gionee Smartphone Model & Shipment Volume Share by Resolution
    • Table Gionee Smartphone Model & Shipment Volume Share by 3G Technology
    • Table Gionee Smartphone Model & Shipment Volume Share by 4G Technology
  • ZTE
    • Table Smartphone Shipment Volume by Chipset Maker (Thousand Units)
    • Table ZTE Smartphone Application Processor by Model
    • Table ZTE Smartphone Model & Shipment Volume Share by ASP(RMB)
    • Table ZTE Smartphone Model & Shipment Volume Share by Panel Size
    • Table ZTE Smartphone Model & Shipment Volume Share by Camera Pixel
    • Table ZTE Smartphone Model & Shipment Volume Share by Resolution
    • Table ZTE Smartphone Model & Shipment Volume Share by 3G Technology
    • Table ZTE Smartphone Model & Shipment Volume Share by 4G Technology
  • Meizu
    • Table Smartphone Shipment Volume by Chipset Maker (Thousand Units)
    • Table Meizu Smartphone Application Processor by Model
    • Table Meizu Smartphone Model & Shipment Volume Share by ASP (RMB)
    • Table Meizu Smartphone Model & Shipment Volume Share by Panel Size
    • Table Meizu Smartphone Model & Shipment Volume Share by Camera Pixel
    • Table Meizu Smartphone Model & Shipment Volume Share by Resolution
    • Table Meizu Smartphone Model & Shipment Volume Share by 3G Technology
    • Table Meizu Smartphone Model & Shipment Volume Share by 4G Technology
  • Lenovo
    • Table Smartphone Shipment Volume by Chipset Maker (Thousand Units)
    • Table Lenovo Smartphone Application Processor by Model
    • Table Lenovo Smartphone Model & Shipment Volume Share by ASP (RMB)
    • Table Lenovo Smartphone Model & Shipment Volume Share by Panel Size
    • Table Lenovo Smartphone Model & Shipment Volume Share by Camera Pixel
    • Table Lenovo Smartphone Model & Shipment Volume Share by Resolution
    • Table Lenovo Smartphone Model & Shipment Volume Share by 3G Technology
    • Table Lenovo Smartphone Model & Shipment Volume Share by 4G Technology
  • LeEco
    • Table Smartphone Shipment Volume by Chipset Maker (Thousand Units)
    • Table LeEco Smartphone Application Processor by Model
    • Table LeEco Smartphone Model & Shipment Volume Share by ASP (RMB)
    • Table LeEco Smartphone Model & Shipment Volume Share by Panel Size
    • Table LeEco Smartphone Model & Shipment Volume Share by Camera Pixel
    • Table LeEco Smartphone Model & Shipment Volume Share by Resolution
    • Table LeEco Smartphone Model & Shipment Volume Share by 3G Technology
    • Table LeEco Smartphone Model & Shipment Volume Share by 4G Technology
  • Microsoft
    • Table Smartphone Shipment Volume by Chipset Maker (Thousand Units)
    • Table Microsoft Smartphone Application Processor by Model
    • Table Microsoft Smartphone Model & Shipment Volume Share by ASP (RMB)
    • Table Microsoft Smartphone Model & Shipment Volume Share by Panel Size
    • Table Microsoft Smartphone Model & Shipment Volume Share by Camera Pixel
    • Table Microsoft Smartphone Model & Shipment Volume Share by Resolution
    • Table Microsoft Smartphone Model & Shipment Volume Share by 3G Technology
    • Table Microsoft Smartphone Model & Shipment Volume Share by 4G Technology
  • Hisense
    • Table Smartphone Shipment Volume by Chipset Maker (Thousand Units)
    • Table Hisense Smartphone Application Processor by Model
    • Table Hisense Smartphone Model & Shipment Volume Share by ASP (RMB)
    • Table Hisense Smartphone Model & Shipment Volume Share by Panel Size
    • Table Hisense Smartphone Model & Shipment Volume Share by Camera Pixel
    • Table Hisense Smartphone Model & Shipment Volume Share by Resolution
    • Table Hisense Smartphone Model & Shipment Volume Share by 3G Technology
    • Table Hisense Smartphone Model & Shipment Volume Share by 4G Technology
  • ASUS
    • Table Smartphone Shipment Volume by Chipset Maker (Thousand Units)
    • Table ASUS Smartphone Application Processor by Model
    • Table ASUS Smartphone Model & Shipment Volume Share by ASP (RMB)
    • Table ASUS Smartphone Model & Shipment Volume Share by Panel Size
    • Table ASUS Smartphone Model & Shipment Volume Share by Camera Pixel
    • Table ASUS Smartphone Model & Shipment Volume Share by Resolution
    • Table ASUS Smartphone Model & Shipment Volume Share by 3G Technology
    • Table ASUS Smartphone Model & Shipment Volume Share by 4G Technology
  • TCL
    • Table Smartphone Shipment Volume by Chipset Maker (Thousand Units)
    • Table TCL Smartphone Application Processor by Model
    • Table TCL Smartphone Model & Shipment Volume Share by ASP (RMB)
    • Table TCL Smartphone Model & Shipment Volume Share by Panel Size
    • Table TCL Smartphone Model & Shipment Volume Share by Camera Pixel
    • Table TCL Smartphone Model & Shipment Volume Share by Resolution
    • Table TCL Smartphone Model & Shipment Volume Share by 3G Technology
    • Table TCL Smartphone Model & Shipment Volume Share by 4G Technology
  • Appendix
    • Research Scope
    • Companies Covered:
    • Product Definitions
      • Smartphone
    • Product Technology Definitions
      • GSM (Global System for Mobile Communications)
      • GPRS (General Packet Radio Service)
      • EDGE (Enhance Data rates for GSM Evolution)
      • WCDMA (Wideband Code Division Multiple Access)
      • HSPA (High Speed Packet Access )
      • TD-SCDMA (Time Division Synchronous CDMA)
      • cdmaOne
      • CDMA2000 1X
      • CDMA2000 1x EV-DO (Evolution Data Only)

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