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Brand Competition and Consumer Preference of the Chinese Dishwasher Market

Brand Competition and Consumer Preference of the Chinese Dishwasher Market

Using big data analytics, this research covers all top dishwasher brands in China with following analysis dimensions: brand ranking by the number of items available on online stores, ranking by dishwasher sales, number of times online users mention about a particular dishwasher brand, brand preferences, factors affecting purchase, as well as online shoppers' comments and user analysis. All those dimensions help build a massive social media database which can more accurately reflect consumer needs in China.


  • EXECUTIVE SUMMARY
    • Product Sales
    • Brand Position
    • Brand Awareness
    • User Analysis
  • RESEARCH OBJECTIVE
  • PRODUCT SALES
  • BRAND POSITION
  • BRAND AWARENESS
    • Midea WQP6-3206A-CN Reviews
    • Siemens SN23E831TI Reviews
    • Siemens SC73M610TI Reviews
    • Siemens SK23E800TI Reviews
    • Siemens SC73M810TI Reviews
  • USER ANALYSIS
    • Siemens
    • Midea
    • Fotile
  • CONCLUSION
    • Brand Competition Analysis
      • Table Brand Competition Analysis
    • Consumer Preference Analysis
  • APPENDIX
    • Glossary of Terms
    • List of Companies

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