Global Surfactant Market for Personal Care Products Industry 2015-2020 - Trends Forecast and Opportunity Analysis
According to a new market report published by Lucintel, the future of the surfactant market for personalcare products looks promising with good opportunities in various applications, such as skin care, haircare, and oral care. The global surfactant market is forecast to grow at a CAGR of 4.5% from 2015 to2020. The major growth drivers for this market are that consumers are seeking enhanced benefits frompersonal care products and product ranges are shifting from need-based to lifestyle personal careproducts.
On the basis of comprehensive research, Lucintel predicts that skin care will remain as the largestsegment during the forecast period. Growing demand for anti-ageing products, sunscreens and biobasedproducts, and awareness of skin-friendly products are the major drivers for surfactants in thepersonal care product industry.
Hair care is expected to remain as the second largest segment by value. The use of surfactants in thehair care market segment has been growing consistently, benefiting from the demand for specificproducts for hair care, such as anti-dandruff shampoo and shampoo for colored hair. In the hair caresegment, sodium lauryl sulfate is the most widely used ingredient.
Asia Pacific is expected to remain as the largest market during the forecast period due to growth in enduse segments. Asia Pacific and Rest of the World are expected to grow significantly by virtue ofgrowing skin care applications. Growing economy, growth in population, and urbanization are the majorforces that drive the personal care market, especially in China and India.
The report suggests regional expansion in growing regions to tap the local market potentials,innovation, and new product development as the key strategies adopted by major companies in thesurfactant market. The emerging trends, which have a direct impact on the dynamics of the industry,are cost optimization and performance enhancement of high-performance surfactants, new applicationdevelopment by working closely with partners, and use of anionic and high foaming, hard watertolerance, and multilayer surfactants. BASF, Stepan, Evonik, Solvay, and Huntsman are among themajor suppliers of surfactant for personal care.surfactant market by end use industry, type, and region and has come up with a comprehensiveresearch report, “Global Surfactant Market for Personal Care Product Industry 2015-2020: Trends,
Forecast, and Opportunity Analysis.” The Lucintel report serves as a springboard for growthstrategies, as it provides a comprehensive data and analysis on trends, key drivers, and directions. Thestudy also includes a forecast for the global surfactant market through 2020, segmented by end useindustry, type, and region as follows:
By end use industry (volume (million pounds /kiloton) and $ million shipment from 2009 to 2020)-
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