U.S. Education Market (K-12, Postsecondary & Corporate Training): Insights, Trends & Forecast (2020-2024)

U.S. Education Market (K-12, Postsecondary & Corporate Training): Insights, Trends & Forecast (2020-2024)

The U.S. education market is estimated to reach US$1.82 trillion in 2023, growing at a CAGR of 3% for the period spanning from 2019 to 2024. The factors such as increasing mergers and acquisitions, rising labor force participation and rising population of children under five in the U.S. are expected to drive the market. However, growth of the industry will be challenged by labor shortage, increasing competition from foreign universities, rising not for profit institutions and legal & regulatory issues. A few notable trends include increasing demand or skilled labor, international demand for U.S. education, rising blended learning, increasing education funding and greater use of technology in education sector.

The U.S. education market is broadly segmented into four types; Childcare, K-12, Postsecondary and Corporate Training segments. K-12 held the largest share of the U.S. education market owing to higher participation in schools along with growing awareness of early education. Private sector is growing with rising adoption of technological advancements in learning techniques and increasing focus on quality learning.

Increasing adoption of online courses over the traditional method contributed to the growth of the market. The increasing number of student enrollments in the U.S. showed rising demand for skilled professionals and quality learning. The growing number of mergers and acquisitions in the market indicated the rising collaboration with software technologies and expanding cost-effective learning is expected to drive the market growth in the coming years. Rising use of technology in education will accelerate the growth of the education market in the country.

Scope of the report:

  • The report provides a comprehensive analysis of the U.S. Education market, segmented into Childcare, K-12, Postsecondary and Corporate Training segments.
  • The market dynamics such as growth drivers, market trends and challenges are analyzed in-depth.
  • The competitive landscape of the market, along with the company profiles of leading players (Bright Horizons Family Solutions, Grand Canyon Education, Inc., Strategic Education, Inc.,2U, Inc., K 12, Chegg Inc.) are also presented in detail.
Key Target Audience:
  • Education Institutions & Universities
  • Research Centers
  • Consulting Firms
  • Investment Banks
  • Government Bodies & Regulating Authorities


1. Market Overview
1.1 Introduction
1.2 Participants in Education Industry
1.3 Type of Education Institutions
1.4 Structure of the U.S. Education System
Table 1: Structure of the U.S. Education System
1.5 Dynamics of Education System
1.6 Risk Associated
2. The U.S. Market Analysis
2.1 The U.S. Education Market Forecast
Table 2: The U.S. Education Market Forecast (2019-2024)
2.2 The U.S. Education Market by Segments
Table 3: The U.S. Education Market by Segments (2019)
2.3 The U.S. Education Market by Profitability
Table 4: The U.S. Education Market by Profitability (2019)
2.4 The U.S. For-Profit Education Market
Table 5: The U.S. For-Profit Education Market (2019-2024)
3. Market Segment Analysis
3.1 The U.S. K-12 Education Market
3.1.1 The U.S. K-12 Education Market Forecast
Table 6: The U.S. K-12 Education Market Forecast (2019-2024)
3.1.2 The U.S. K-12 Education Enrollment Forecast
Table 7: The U.S. K-12 Education Enrollment Forecast (Fall 2019-Fall 2024)
3.1.3 The U.S. For-Profit K-12 Education Market Forecast
Table 8: The U.S. For-Profit K-12 Education Market Forecast (2019-2024)
3.2 The U.S. Postsecondary Education Market
3.2.1 The U.S. Postsecondary Education Market Forecast
Table 9: The U.S. Postsecondary Education Market Forecast (2019-2024)
3.2.2 The U.S. For-Profit Postsecondary Education Market Forecast
Table 10: The U.S. For-Profit Postsecondary Education Market Forecast (2019-2024)
3.2.3 The U.S. Postsecondary Education Enrollment Forecast
Table 11: The U.S. Postsecondary Education Enrollment Forecast (2019-2024)
3.3 The U.S. Corporate Training Market
3.3.1 The U.S. Corporate Training Market Forecast
Table 12: The U.S. Corporate Training Market Forecast (2019-2024)
3.3.2 The U.S For-Profit Corporate Training Market Forecast
Table 13: The U.S For-Profit Corporate Training Market Forecast (2019-2024)
3.3.3 The U.S. Corporate Training Spending Per Employee Forecast
Table 14: The U.S. Corporate Training Spending Per Employee Forecast (2019-2024)
3.3.4 The U.S. Corporate Training Spending Per-Employee by Company Size
Table 15: The U.S. Corporate Training Spending Per Employee by Company Size (2015-2019)
3.3.5 The U.S. Corporate Training Delivery Channels by Company Size
Table 16: The U.S. Corporate Training Delivery Channels by Company Size (2019)
3.4 The U.S. Child Care Education Market
3.4.1 The U.S. Child Care Education Market Forecast
Table 17: The U.S. Child Care Education Market Forecast (2019-2024)
3.4.2 The U.S. Child Care Market by Profitability
Table 18: The U.S. Child Care Market by Profitability (2019)
3.4.3 The U.S. For-Profit Child Care Market Forecast
Table 19: The U.S. For-Profit Child Care Market Forecast (2019-2024)
3.4.4 Average State Spending Forecast Per Child for Child Care
Table 20: Average State Spending Forecast Per Child for Child Care (2019-2024)
3.4.5 Strategic State and Federal Funding Areas in Child Care Education
Table 21: Strategic State and Federal Funding Areas in Child Care Education (2019)
4. Student Immigration Analysis
4.1 International Students in the U.S.
Table 22: International Students in the U.S. (2015-2019)
4.2 New International Students Enrollment in the U.S.
Table 23: New International Students Enrollment in the U.S. (2015-2019)
4.3 The U.S. Share of International Students by Academic Level
Table 24: The U.S. Share of International Students by Academic Level (2019)
4.4 International Students in the U.S. by Origin
Table 25: International Students in the U.S. by Origin (2019)
4.4.1 Total Chinese Students in the U.S.
Table 26: Total Chinese Students in the U.S. (2015-2019)
4.4.2 Total Indian Students in the U.S.
Table 27: Total Indian Students in the U.S. (2015-2019)
5. Market Dynamics
5.1 Growth Drivers
5.1.1 Rising Per Capita GNI
Table 28: The U.S. GNI Per Capita (2015-2019)
5.1.2 Increasing Merger & Acquisition Activities
Table 29: M&A Activities in the Education Industry (2015-2019)
5.1.3 Increasing Labor Force Participation of Women
Table 30: Labor Force Participation Rates of Age 16 and Above (2015-2019)
5.1.4 Rising Population of Children under Age Five in the U.S.
Table 31: U.S. Population of Children under Age Five (2015-2019)
5.2 Key Trends & Developments
5.2.1 Students Switching to Online Education
5.2.2 Growing Importance of Early Education
5.2.3 Personal Funding as Major Source for International Students
Table 32: The U.S. Primary Source of Funding (2019)
5.2.4 Increasing Investment in Education
Table 33: Investments in the U.S. Education Technology Companies (2014-2018)
5.2.5 Greater Use of Technology in Education
Table 34: The U.S. Higher Education Technology Market Forecast (2019-2024)
5.2.6 International Demand for U.S. Education
Table 35: Foreign Students as Percentage of the U.S. Postsecondary Enrollment (2015-2019)
5.2.7 Increasing Demand for Skilled Labor
Table 36: Unemployment Rate by Education Type (2015-2019)
5.2.8 Increase in Educational Funding level
Table 37: Title IV Financial Aid in the U.S. (2014-2018)
5.2.9 Growing Blended Learning
5.3 Challenges
5.3.1 Free Public Pre-K Initiative Threat to For-Profit Operators
5.3.2 Labor Shortage
5.3.3 Increased Competition from Foreign Universities
5.3.4 Legal & Regulatory Issues
5.3.5 Rising Not-For-Profit Competitors
6. Competitive Landscape
6.1 The U.S. Market
6.1.1 Revenue and Market Cap Comparison
Table 38: Key Players - Revenue & Market Cap Comparison (2019)
6.1.2 The U.S. For-Profit Child Care Companies by Capacity
Table 39: The U.S. For-Profit Child Care Companies by Capacity (2019)
6.1.3 The U.S. Postsecondary School Operators by Revenue
Table 40: The U.S. Postsecondary School Operators by Revenue (2015-2019)
6.1.4 The U.S. Postsecondary School Operators by Revenue Per Student
Table 41: The U.S. Postsecondary School Operators by Revenue Per Student (2015-2019)
6.1.5 The U.S. Postsecondary School Operators by Total Enrollment
Table 42: The U.S. Postsecondary School Operators by Total Enrollment (2015-2019)
7. Company Profiles
7.1 Bright Horizons Family Solutions
7.1.1 Business Overview
7.1.2 Financial Overview
Table 43: Bright Horizons Revenue by Segments (2019)
Table 44: Bright Horizons Revenue by Geographic Regions (2019)
Table 45: Bright Horizons Revenue and Net Income (2015-2019)
7.1.3 Business Strategies
7.2 Grand Canyon Education, Inc.
7.2.1 Business Overview
7.2.2 Financial Overview
Table 46: Grand Canyon Revenue and Net Income (2015-2019)
7.2.3 Business Strategies
7.3 2U (TWOU), Inc.
7.3.1 Business Overview
7.3.2 Financial Overview
Table 47: 2U, Inc. Revenue by Segment (2019)
Table 48: 2U, Inc. Revenue and Net Loss (2015-2019)
7.3.3 Business Strategies
7.4 K 12 Inc.
7.4.1 Business Overview
7.4.2 Financial Overview
Table 49: K 12 Inc. Revenue by Business Line (2019)
Table 50: K 12 Inc. Revenue and Net Income (2015-2019)
7.4.3 Business Strategies
7.5 Strategic Education, Inc.
7.5.1 Business Overview
7.5.2 Financial Overview
Table 51: Strategic Education Revenue by Segment (2019)
Table 52: Strategic Education Revenue and Net Income (2015-2019)
7.5.3 Business Strategies
7.6 Chegg, Inc.
7.6.1 Business Overview
7.6.2 Financial Overview
Table 53: Chegg Inc. Revenue by Segment (2019)
Table 54: Chegg Inc. Revenue and Net Income (2015-2019)
7.6.3 Business Strategies

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