Market Research Logo

Oral Care Market in the United States

Oral Care Market in the United States

A comprehensive analysis of the U.S. market for oral care products, focusing on key trends, developments, challenges, and business opportunities. For each product category: denture products, lip balms, jellies, and treatments, mouthwashes, toothbrushes (manual and battery-operated), toothpastes, tooth whitening products, the following information is covered:

This report will address:

What is the market size for oral care products?
What are the major and up-and-coming brands?
Which segments of the oral care market hold the greatest promise for future growth?
Which innovations and new trends are occurring in the oral care market?


CATEGORY PERFORMANCE:
Reports the category’s sales performance at the manufacturer, retail, and unit levels.
CATEGORY DEVELOPMENT:
A summary of key trends, developments, and new product activities.
CATEGORY SEGMENTATION:
An analysis of the category’s sales segmented by product type.
COMPETITION:
Breakdown of manufacturers’ sales or brand shares and brands‘ performance.
RETAIL DISTRIBUTION:
Percentage of manufacturers’ sales by retail outlet.
MARKETING ACTIVITY:
A description of various promotional vehicles employed by major marketers.
FUTURE OUTLOOK:
A five-year forecast of manufacturers’ sales by product type, with commentary on issues and trends likely to influence the category in the future.

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook

Share this report