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Facial Skin Care Market in the United States

Facial Skin Care Market in the United States

A comprehensive analysis of the U.S. facial skin care products, focusing on key trends, developments, challenges, and business opportunities. Product categories covered include: moisturizers/treatments, cleansers, acne aids, astringents/toners, whitening products, makeup removers, and fade creams.

The ever resilient skin care product class, dominated by facial treatments, remains the largest product class in 2012. The facial treatments market in the United States continues to rebound with sales growth higher than any other time during the past five years. Kline projects facial skin care to maintain exceptionally at high growth rate over the next five years.

This report will address:

What are the major and up-and-coming brands?
Which segments of the facial skin care market hold the greatest promise for future growth?
How do sales compare in the mass, luxury, direct sales, and specialty trade classes?
What innovations and new trends are occurring in the facial skin care market?


CATEGORY PERFORMANCE:
Reports the category’s sales performance at the manufacturer, retail, and unit levels.
CATEGORY DEVELOPMENT:
A summary of key trends, developments, and new product activities.
CATEGORY SEGMENTATION:
An analysis of the company’s sales segmented by trade class, product type, and/or product form.
COMPETITION:
Breakdown of manufacturers’ sales or brand shares and brands‘ performance during the year.
RETAIL DISTRIBUTION:
Percentage of manufacturers’ sales by retail outlet.
MARKETING ACTIVITY:
A description of various promotional vehicles employed by major marketers.
FUTURE OUTLOOK:
A five-year forecast out to 2017 of manufacturers’ sales by product type, with commentary on issues and trends likely to influence the category in the future.

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