Direct Mail Advertising - US Industry Market Research Report (Covers 2010-2023)
The 2019 Direct Mail Advertising Market Research Report is an in-depth assessment of the industry in the U.S. with over 100+ data sets covering 2010-2023.
The Direct Mail Advertising industry includes companies primarily engaged in (1) creating and designing advertising campaigns for the purpose of distributing advertising materials (e.g., coupons, flyers, samples) or specialties (e.g., key chains, magnets, pens with customized messages imprinted) by mail or other direct distribution; and/ or (2) preparing advertising materials or specialties for mailing or other direct distribution. These companies may also compile, maintain, sell, and rent mailing lists.
This report aggregately covers: Advertising mailing services (i.e., preparing advertising material, such as coupons, ﬂyers or samples, for mailing or other direct distribution) : Coupon and sample packages, development of Direct mail advertising campaign services : Sample and coupon packages, development of.
Our analysts created the report utilizing extensive business surveys and econometrics. Professionals utilize this report for market sizing, growth planning, benchmarking, due diligence, cost-cutting, strategic planning, understanding industry dynamics, evaluating opportunities, forecasting, streamlining, and gap analysis. The report includes insightful industry data sets such as historical and forecasted industry sales, operating expense details, product line breakdown, BCG matrix, financial ratios, benchmarks, payroll, state statistics, profitability, organizational analysis, revenue per employee, price inflation, consolidation analysis, firm dynamics, pay ranges for different roles, firm size data, employment, data by state, and much more.
Below are select highlights from the report:
In 2018, industry sales were $11.2 billion
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Over the past 3 years, the industry has grown at an annual rate of 0%
The report has historical, annual and forecasted growth rates
There are 2,420 companies in the industry
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SALES PER COMPANY
In 2018, the average sales per company was $4.8 million
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INFLATION & PRICING
2019 forecasted inflation is 2.1%
The report has historicals, 4 years of monthly figures, and the 5-year forecast
For unprofitable companies, the average net loss is -7.8%
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Employee productivity is $254,244
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2.9% of expenses is spent on health insurance
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In 2018, industry operating expenses declined -1.1%
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In 2018, payroll per employee was $51,462
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PAYROLL BY STATE
California averages $60,987 in payroll per employee
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JOB CATEGORIZATION BENCHMARKS
12.5% of employees in the industry are in management positions
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JOB CATEGORIZATION PAY RANGES
The average industry hourly pay for office and administrative jobs is $20.08
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The above highlights represent a small fraction of what you will find in this report.
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