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World Wound Care Markets 2011

The wound care industry is a highly diverse and competitive arena - including everything from standard products such as dry bandages to sophisticated hydrogels and alginate dressings, and encompassing artificial skin and anti-infectives used in wound care. The aging population and more prevalent conditions such as diabetes are driving wound care, and these trends are all influenced by future demographic trends, economic uncertainty, the impact of health care reform, increasing numbers of uninsured patients, reimbursement pressures from third party payers, the continuing shortage of nurses and physicians and increasing technology and supply costs.

Emerging wound care products and technologies are well-positioned to capitalize on the growth in patient numbers and the demand from healthcare systems to reduce hospital stays. It's important for wound care makers to know the areas where their products will be utilized most.

The market potential for advanced wound care products is detailed in Kalorama Information's Wound Care 2011, which takes a complete look at the wound care industry. This is one of the few reports on the wound care industry to break out the market by application area - wound care for the treatment of burns, wound care for the treatment of skin ulcers, and wound care for surgical concerns. As part of its coverage of the market today, this report includes:

  • Description of Wound Care Products and Innovations
  • World Wound Care Products Market Size and Forecast to 2015
  • Reimbursement Trends in the US and Other Countries
  • Key Industry Developments and Trends
  • Competitor Profiles
  • Types of Wounds and Treatment
  • Current Market Sizes by Application Area (Burns, Skin Ulcers, Surgical and Trauma Wounds)
  • Current Market Sizes by Product Type
  • Regional Breakout of Market (US, Europe, Asia, ROW)
  • Competitive Analysis and Market Share

As part of its coverage, the report also has current market size numbers for the following wound care product categories, with each category broken out for its application in: Burns, Skin Ulcers and Surgical/Trauma Wound Care:

  • Anti Infectives
  • Cleansing
  • Debridement
  • Dry Dressings/Bandages
  • Moist Dressings
  • Biological Dressings
  • Pressure Relief
  • Negative Pressure Therapy
  • Sutures
  • Staples
  • Adhesives/Sealants
  • Tapes
  • Miscellaneous Treatments

Besides the always-improving synthetic dressing materials, newer technologies in wound treatment include the xenogeneic tissue scaffold, bilayered human dermal substitutes, recombinant growth factors, endoscopic subfascial ligation of venous perforators, and endovascular arterial repair techniques. New wound care products and devices are entering the market with lightening speed, all striving for the best clinical outcomes.

The report also contains current market size for the total wound care products market for the following countries and regions

  • US
  • Europe
  • Germany
  • France
  • UK
  • Italy
  • Canada
  • Japan
  • Asia Pacific
  • Rest of World

As part of the coverage in this report, the following companies are profiled:

  • 3M Health Care
  • Advanced BioHealing
  • Baxter BioScience
  • Coloplast A/S
  • ConvaTec, Ltd.
  • Covidien, Ltd.
  • Derma Sciences
  • GlaxoSmithKline Plc
  • Healthpoint Biotherapeutics
  • Hill-Rom Company, Inc.
  • Hollister Wound Care LLC
  • Johnson & Johnson
  • Lohmann and Rauscher GmbH
  • Kinetic Concepts, Inc.
  • Medline Industries
  • MoInlycke HealthCare
  • Pfizer, Inc.
  • Smith & Nephew, plc
  • Systagenix Wound Management

The worldwide wound care market is based on total manufacturers’ revenues. The information and analysis presented in this report are based on extensive surveys of senior management in the wound care market. Background information was obtained from a comprehensive search of published literature and reports obtained from various government, business, medical trade, and international journals. Key information from published literature was used to conduct over 60 interviews with industry executives and product managers to validate and obtain expert opinion on current and future trends in the wound care industry. Interviews were also used to confirm and/or adjust market size and market share estimates, as well as in formulating market projections.

All market data pertains to the U.S. market at the manufacturers’ level. Data are expressed in current U.S. dollars. The base year for data was 2010. Primary and secondary research records including a review of company and government literature, combined with interviews of industry executives and exports, were used in the construction of this report.

All Kalorama reports advertise the single user price. Use is limited to one user. We also feature department and global pricing for reports that we be utilized by more than one user at your company. Please consult ask your sales representative or select the correct license on our website.

For Kalorama's take on the healthcare news of the week, based on our analysis of healthcare markets, follow Kalorama Information's Key Point Blog at http://kaloramakeypoint.blogspot.com/


Driven by Innovations, Wound Care Sales Expected to Grow Nearly 7%

The world market for products that treat wounds grew 6.2% in 2010 and can expect to grow nearly 7% this year, according to healthcare market research publisher Kalorama Information. An aging population and an increased diabetes incidence have driven growth, but according to the firm's new report, World Wound Care Markets 2011, a host of new approaches and a coming-of-age of recent innovations are the greatest factors driving growth. Therapy using vacuums, novel ingredients such as silver and honey, and moist dressings are among the new technologies driving the wound care market.

The worldwide wound care market reached revenues of $14.9 billion in 2010, according to Kalorama; this is based on sales at the manufacturers' level. The market was varied in terms of both product offerings and product maturity.

"Conventional, mature products continue to generate the majority of sales; however, their growth rate is slow and limited by the maturity of the product and the competition," said Mary Ann Crandall, wound care analyst for Kalorama Information. "Advancements in biotechnology, biomaterials, and tissue engineering are expected to drive growth. Another area driving growth is negative pressure systems."

Wounds are known to heal better in a vacuum than in a normal atmosphere, and thus negative pressure wound therapy (NPWT) devices that can create a vacuum around the wound area continue to see sales growth. Moist dressings using hydrocolloids intended to stick to wounds but not dry them out, or hydrogels which help sooth nerve endings, are also product categories-to-watch, according to the report. Companies that offer moist dressing products include 3M, ConvaTec, B. Braun and Systagenix. Silver-based products also saw expansion last year. Smith & Nephew's Allevyn Ag line, containing antimicrobial silver, saw two recent product extensions including a 'gentle' version.

  • Executive Summary
    • INTRODUCTION
    • SCOPE AND METHODOLOGY
    • SIZE AND GROWTH OF THE MARKET
    • TRENDS AFFECTING THE MARKET
      • Table Total Worldwide Wound Care Market Revenues 2008-2015
    • COMPETITIVE OUTLOOK
  • Introduction and Overview
    • FUNCTIONS OF SKIN
    • NORMAL INTEGUMENT
      • Epidermis
      • Dermis
      • Subcutaneous Tissue
    • EFFECTS OF AGING ON THE INTEGUMENTARY SYSTEM
    • TYPES OF WOUND HEALING
    • WOUND HEALING PROCESS
    • DELAYS OF WOUND HEALING
    • COMPLICATIONS OF WOUND HEALING
      • Hypertrophic Scars and Keloid Formation
      • Contracture
      • Dehiscence
      • Excess Granulation Tissue
      • Adhesions
  • Main Types of Wounds
    • SKIN ULCERS
      • Pressure or Decubitus Ulcers
        • Table Common Sites for Pressure Ulcer Development
      • Diabetic Ulcers or Neuropathic Ulcers
      • Arterial Ulcers
      • Venous Ulcers
    • BURNS
      • Thermal Injury
      • Chemical Injury
      • Electrical Injury
      • Depth Classification
    • SURGICAL WOUNDS
    • TRAUMA WOUNDS
  • Products
    • ANTI-INFECTIVES
      • Industry Innovations
        • Table Selected Topical Brand Name Anti-Infectives Currently Available (Product, Active Ingredient, Manufacturer)
    • COMPRESSION AND COMPOSITE DRESSINGS
      • Industry Innovations
    • SUTURES
      • Table Selected Compression and Composite Dressings and Bandages Currently on the Market
      • Absorbable
        • Table Selected Absorbable Sutures by Manufacturers and Products
      • Synthetic Absorbable Polymers
      • Nonabsorbable
        • Table Selected Nonabsorbable Sutures by Manufacturers and Products
      • Surgical Silk
      • Surgical Cotton
      • Linen
      • Surgical Stainless Steel
      • Synthetic Nonabsorbable Polymers
    • STAPLERS AND STAPLES
      • Table Selected Staplers and Staples Manufacturers and Products
    • TISSUE ADHESIVES, SEALANTS AND GLUES
      • Fibrin-based
      • Collagen-based
      • Polymeric Sealants
      • Synthetic Adhesives/Glues
        • Table Selected Tissue Adhesives, Sealants, and Glues Manufacturers and Products
    • TAPES
      • Table Selected Adhesive Strips and Tapes Currently on the Market
    • DRY DRESSINGS
      • Table Selected Dry Dressing (Woven and Nonwoven) Currently on the Market
      • Industry Innovations
    • CLEANSING
      • Table Toxicity Index for Selected Wound Cleansers
      • Debridement
        • Table Selected Cleansing Agents Currently on the Market
      • Industry Innovations
        • Table Selected Debridement Agents
    • ALGINATES
      • Industry Innovations
        • Table Selected Alginate Products Currently on the Market
    • HYDROCOLLOIDS
    • HYDROGELS
      • Table Selected Hydrocolloid Products Currently on the Market
      • Industry Innovations
        • Table Selected Hydrogel Products Currently on the Market
    • FILMS
      • Industry Innovations
        • Table Selected Films and Composites Currently on the Market
    • FOAM DRESSINGS
      • Industry Innovations
        • Table Selected Foam Manufacturers and Products
    • ARTIFICIAL SKIN
      • Industry Innovations
        • Table Selected Artificial Skin Products Currently on the Market
    • COLLAGEN
      • Industry Innovations
        • Table Selected Collagen Products Currently on the Market
    • GROWTH FACTORS
    • NEGATIVE PRESSURE WOUND THERAPY
      • Industry Innovations
    • PRESSURE RELIEF
      • Industry Innovations
        • Table Selected Negative Pressure Wound Therapy Products Currently on the Market
        • Table Selected Pressure Relief Equipment Currently Available
    • MISCELLANEOUS
      • Electrical Stimulation
      • Ultraviolet
      • Oxygen and Hyperbaric Oxygen
      • Whirlpool Therapy
      • Electromagnetic Therapy Device
      • Ultrasound
      • Low Intensity Laser Therapy
      • Other Therapies
      • Industry Innovations
        • Table Selected Miscellaneous Wound Treatment Manufacturers and Products
  • Total Market Size, Forecast and Competitive Analysis
    • Table Total Worldwide Wound Care Market Revenues 2008-2015
    • TOTAL MARKET BY APPLICATION SEGMENT
      • Table Worldwide Wound Care Revenues by Application Segment (Surgical and Trauma, Skin Ulcers, Burns) 2010
    • WOUND CARE BY PRODUCT TYPE SEGMENT
      • Table Wound Care Revenues by Product Type Segment (Anti Infectives, Cleansing, Debridement, Dry Dressings/Bandages, Moist Dressings, Biological Dressings, Pressure Relief, Negative Pressure Therapy, Sutures, Staples, Adhesives/Sealants, Tapes, Misc. Treatments)
    • WOUND CARE REVENUES BYREGION/COUNTRY
      • Table Total Worldwide Wound Care Market by Region and Country Breakdown 2010
    • COMPETITIVE MARKET SUMMARY
      • Table Revenues and Share of Total Worldwide Wound Care Market by Leading Supplier 2010
  • Industry Developments
    • World Demographics
      • Table World Population by Selected Geographical Region, 2010 - 2050
      • Table Estimated World Population by Age and Geographical Region, 2010
      • Table Global Prevalence of Wounds by Type
    • SCARS
    • HONEY TREATMENT
    • HEALTHCARE SYSTEM AND REIMBURSEMENT BY COUNTRY
      • United States
      • Reimbursement Developments
      • United Kingdom
      • Germany
      • Spain
      • Italy
      • France
      • Japan
    • ELECTRONIC MEDICAL RECORDS
    • TELEMEDICINE AND WOUND CARE
    • REGULATORY ISSUES
    • NON-PAYMENT EVENTS
    • EVIDENCE-BASED WOUND CARE
    • SILVER TOXICITY
    • HOME CARE
    • WOUND CARE TECHNOLOGIES
    • WOUND CARE CLINICS
  • Conclusions
  • Company Profiles
    • OVERVIEW
    • 3M HEALTH CARE
    • ADVANCED BIOHEALING
    • BAXTER BIOSCIENCE
    • COLOPLAST A/S
    • CONVATEC, LTD.
    • COVIDIEN, LTD.
    • DERMA SCIENCES
    • GLAXOSMITHKLINE PLC
    • HEALTHPOINT BIOTHERAPEUTICS
    • HILL-ROM COMPANY, INC.
    • HOLLISTER WOUND CARE LLC
    • JOHNSON & JOHNSON
    • LOHMANN AND RAUSCHER GMBH
    • KENSEY NASH CORPORATION
    • KINETIC CONCEPTS, INC.
    • MEDLINE INDUSTRIES
    • MOINLYCKE HEALTHCARE
    • PFIZER, INC.
    • SMITH & NEPHEW, PLC
    • SYSTAGENIX WOUND MANAGEMENT
  • Company Directory

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