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ICT investment trends in Argentina; Enterprise ICT spending patterns through to the end of 2016

ICT investment trends in Argentina; Enterprise ICT spending patterns through to the end of 2016

Summary

Argentina is one of the fastest developing countries in Latin America and is strategically located close the US which provides it with further growth opportunities. Argentinian enterprises are aggressively investing in advanced ICT services to complement and accelerate the economic growth which the country is enjoying. Enterprises in Argentina are expected to continue investing in evolving technologies such as cloud computing, mobility, communications & collaboration, and virtualization over the coming years to speed up geographic expansion and streamline their operations whilst reducing cost.

Key Findings

According to Kable’s survey of X Argentinian enterprises, ICT investment in Argentina is expected to experience significant growth, primarily driven by the increasing investment among small and medium-sized enterprises (SMEs) in various ICT domains

The growing need among Argentinian enterprises to reduce the cost of ownership of software resources and improve the flexibility and scalability of enterprise applications is driving the demand for SaaS. As a result, SaaS is gathering the highest attention, with enterprises allocating X% of their average cloud computing budget to this area in 2014

Kable’s survey reveals that, in order to reduce and control operating costs and improve focus on their core activities, Argentinian enterprises are increasingly outsourcing their service support & help desk function

Synopsis

ICT investment trends in Argentina presents the findings from a survey of 104 Argentinian enterprises regarding their Information & Communications Technology (ICT) investment trends. The survey investigates how Argentinian enterprises currently allocate their ICT budgets across the core areas of enterprise ICT expenditure: hardware, software, IT services, communications, and consulting.

The report illustrates the core technologies enterprises are investing in, including security products, communications & collaboration and cloud computing. Understand the approach adopted by enterprises in Argentina to purchase technology and get a better insight into ICT vendors and services providers when pitching their solutions to enterprises in Argentina.

In particular, it provides an in-depth analysis of the following:

How ICT budgets are set to change in 2015 in terms of their overall size

Allocation across the core elements of IT spend, including hardware, software, services, communications, and consulting

Distribution of ICT Pesos in areas such as the networks, applications, service desk, and data centers

Which ICT functions Argentinian enterprises are interested in outsourcing

Argentinian enterprises’ investment priorities based on their budget allocations across core technology categories such as security products, communications & collaboration, and cloud computing

Factors that are influencing Argentinian enterprises’ investments in each technology category

How Argentinian enterprises’ IT budgets are currently allocated across various segments within a technology category

Argentinian enterprises’ distribution of their ICT budget across various segments within a technology category

Vendor satisfaction ratings for various core and advanced technology categories

Insight into Argentinian enterprises’ preferred buying approaches

Business and IT objectives that Argentinian enterprises are looking to achieve through their IT investment strategies

Factors that are influencing Argentinian enterprises’ decisions to select an ICT provider

Reasons To Buy

Understand how the Argentinian enterprise ICT landscape is set to change in 2015 to prioritize your target market

Comprehend how ICT Pesos are being allocated by Argentinian enterprises in specific verticals and size bands to improve your market penetration

Make effective business decisions by recognizing the opportunities within each of the core areas of ICT spend (hardware, software, IT services, telecommunications, and consulting)

Realign your sales initiatives by understanding the current strategic objectives of Argentinian enterprises

Enhance your market segmentation with the included, detailed breakdown of opportunities within selected technology categories (security products, communications & collaboration, and cloud computing)

Prioritize your focus areas by understanding which factors are influencing Argentinian enterprises’ decisions when selecting an ICT provider

Understand the changes in customers’ priorities and identify the business and IT objectives that Argentinian enterprises are looking to achieve through their ICT investment strategies


1 Trends in ICT budgets
1.1 Introduction
1.2 Survey demographics
1.3 ICT budget changes
1.4 ICT budget allocation by core technology area
1.4.1 Hardware budget breakdown
1.4.2 Software budget breakdowns
1.4.3 Third party IT services expenditure
1.4.4 Cloud computing budget
1.5 ICT budget allocation by function
1.6 Outsourced IT functions
2 ICT investment priorities and vendor satisfaction
2.1 Introduction
2.1.1 Security products
2.1.2 Communications & collaboration
2.1.3 Cloud computing
3 ICT procurement trends
3.1 Introduction
3.2 Business objectives and IT objectives influencing IT investment strategy
3.3 ICT provider selection
4 Summary
4.1 A rapidly growing economy and enterprises’ need to adopt advanced technology are driving the ICT market in Argentina
5 Appendix
5.1 Definitions
5.2 Further reading
5.3 Contact the authors
List of Figures
Figure 1: Argentinian enterprise ICT survey industry breakdown
Figure 2: Argentinian enterprise ICT survey breakdown by size band (number of employees)
Figure 3: Recent and expected ICT budget changes among Argentinian enterprises
Figure 4: Argentinian enterprises’ (external) ICT budget allocation, 2014 and 2015
Figure 5: Argentinian enterprises’ average hardware budget allocation
Figure 6: Average allocation of software budgets in Argentinian enterprise market
Figure 7: Argentinian enterprises’ average IT services budget allocation
Figure 8: Argentinian enterprises’ average cloud computing budget allocation by technology
Figure 9: Argentinian enterprises’ average cloud computing budget allocation by implementation type
Figure 10: Argentinian enterprises’ ICT budget allocation by function, 2014 and 2015
Figure 11: Outsourced IT functions – Argentinian enterprises’ current and future outsourcing priorities
Figure 12: Security products – Argentinian enterprises’ current and future investment priorities
Figure 13: IT systems management – selected primary provider and vendor satisfaction among Argentinian enterprises
Figure 14: Communications & collaboration – Argentinian enterprises’ current and future investment priorities
Figure 15: Communications & collaboration – selected primary provider and vendor satisfaction among Argentinian enterprises
Figure 16: Cloud computing – Argentinian enterprises’ current and future investment priorities
Figure 17: Cloud computing – selected primary provider and vendor satisfaction among Argentinian enterprises
Figure 18: Business objectives and IT objectives which influence Argentinian enterprises' IT investment strategy
Figure 19: Factors influencing Argentinian enterprises' decision to choose an ICT provider

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