ICT investment trends in Argentina
Summary
After witnessing fair growth in the last decade, the Argentine economy ran into rough weather with a GDP growth of -0.7%, causing a social crisis in contrast to the way Argentinian enterprises handled ICT investments
Key Findings
The findings of the Kable’s survey of 50 Argentinian enterprises reveal investment patterns regarding information and communication technology (ICT) in Argentina, and the allocation of ICT budgets to different hardware and software segments
Budgets allocated to software saw an upward trend in 2016, which indicates that Argentinian enterprises are keen to upgrade their software architecture; the expenditure on hardware and communication by and large remains constant
The prominent categories of technology that Argentinian enterprises largely route their ICT expenditure towards are enterprise applications, security products, internet of things (IoT), and cloud computing
Synopsis
ICT investment trends in Argentina presents the findings from a survey of 50 Argentinian enterprises regarding their Information & Communications Technology (ICT) investment trends. The survey investigates how Argentinian enterprises currently allocate their ICT budgets across the core areas of enterprise ICT expenditure: hardware, software, IT services, communications, and consulting.
The report illustrates the core technologies that enterprises are investing in, including enterprise applications, security, mobility, communications & collaboration, and cloud computing. The survey also highlights the approach to purchasing technology adopted by enterprises in Argentina. Through Kable’s survey, the report aims to provide a better insight to ICT vendors and service providers when pitching their solutions to enterprises in Argentina.
Reasons To Buy
Understand how Argentinian enterprises' ICT landscape is set to change in 2016 to prioritize your target market
Comprehend how ICT Pesos are being allocated by Argentinian enterprises in specific geographies and size bands to improve your market penetration
Make effective business decisions by recognizing the opportunities within each of the core areas of ICT spend (hardware, software, IT services, telecommunications, and consulting)
Realign your sales initiatives by understanding the current strategic objectives of Argentinian enterprises
Enhance your market segmentation with the included, detailed breakdown of opportunities within selected technology categories (Enterprise application, security products, IoT, cloud computing)
Prioritize your focus areas by understanding which factors are influencing Argentinian enterprises’ decisions when selecting an ICT provider
Understand the changes in customers’ priorities and identify the business and IT objectives that Argentinian enterprises are looking to achieve through their ICT investment strategies
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.
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