United States Alcoholic Ready-to-drinks (Rtds) Market Forecast 2021-2026

United States Alcoholic Ready-to-drinks (Rtds) Market Forecast 2021-2026


The United States alcoholic ready-to-drinks (RTDs) market is evaluated to record a CAGR of 3.39% over the forecasting period. The country’s market growth is mainly fueled by key drivers like the augmenting demand for craft canned cocktails among millennials, the increasing popularity of RTDs among women and the younger population, as well as the surge of hard seltzers, While the base year considered for the studied market is 2020, the projected years are from 2021 to 2026.


Spirit-based ready-to-drinks (RTDs) are performing relatively well in the United States, owing to the growing popularity of craft canned cocktails, especially among the millennials. Moreover, the continued appeal and demand for premium craft cocktails in the country ensure that craft canned cocktails are well positioned for further growth. On the other hand, young women are set to be among the key consumers in the United States, as well.

Conversely, successful brand names in the United States include California-based Cutwater Spirits, providing 16 classic cocktail flavors typically ordered on-premise. These include Moscow Mule, Bloody Mary, and others. In addition, the swift growth of Cutwater Spirits grabbed the attention of Anheuser-Busch, a United States-based alcoholic drinks player, thereby leading to the decision to acquire the brand in 2019. As a result, the aspects mentioned above are anticipated to play a crucial role in propagating the market for alcoholic ready-to-drinks (RTDs) in the United States during the estimated period.


The top players operating in the market are Diageo PLC, The Boston Beer Co Inc, Mark Anthony Brands Ltd, etc.

Our report offerings include:
• Explore key findings of the overall market
• Strategic breakdown of market dynamics (Drivers, Restraints, Opportunities, Challenges)
• Market forecasts for a minimum of 9 years, along with 3 years of historical data for all segments, sub-segments, and regions
• Market Segmentation cater to a thorough assessment of key segments with their market estimations
• Geographical Analysis: Assessments of the mentioned regions and country-level segments with their market share
• Key analytics: Porter’s Five Forces Analysis, Vendor Landscape, Opportunity Matrix, Key Buying Criteria, etc.
• Competitive landscape is the theoretical explanation of the key companies based on factors, market share, etc.
• Company profiling: A detailed company overview, product/services offered, SCOT analysis, and recent strategic developments

1. Research Scope & Methodology
1.1. Study Objectives
1.2. Scope Of Study
1.3. Methodology
1.4. Assumptions & Limitations
2. Executive Summary
2.1. Market Size & Estimates
2.2. Country Snapshot
2.3. Country Analysis
2.4. Key Growth Enablers
2.5. Key Challenges
2.6. Market Share Analysis, 2018 & 2019
2.7. Brand Share Analysis, 2018 & 2019
3. Key Analytics
3.1. Impact Of Covid-19 On United States Alcoholic Ready-to-drinks (Rtds) Market
3.2. Key Market Trends
3.3. United States - Pestle Analysis
3.4. Porter’s Five Forces Analysis
3.4.1. Buyers Power
3.4.2. Suppliers Power
3.4.3. Substitution
3.4.4. New Entrants
3.4.5. Industry Rivalry
3.5. Opportunity Matrix
4. Market By Product Type
4.1. Spirit-based Rtds
4.2. Malt-based Rtds
4.3. Wine-based Rtds
4.4. Other Rtds
5. Market By Distribution Channels
5.1. Supermarkets & Hypermarkets
5.2. Liquor Specialist Store
5.3. Online Retailing
5.4. Duty-free Stores
5.5. Other Distribution Channels
6. Competitive Landscape
6.1. Key Strategic Developments
6.1.1. Mergers & Acquisitions
6.1.2. Product Launches & Developments
6.1.3. Partnerships & Agreements
6.1.4. Business Expansions/Divestitures
6.2. Company Profiles
6.2.1. Anheuser-busch Inbev Nv
6.2.2. Boston Beer Co Inc
6.2.3. Diageo Plc
6.2.4. Mark Anthony Brands Ltd
6.2.5. Pernod Ricard Groupe

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