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Europe Kombucha Market Forecast 2019-2027

Europe Kombucha Market Forecast 2019-2027

KEY FINDINGS

The revenue generated by the Europe kombucha market is predicted to accelerate with a CAGR of 24.55%, raising a total of $XX million by the end of the forecast period of 2019-2027, an up from its 2018 revenue of $XX million. People in this region are adopting kombucha drinks because of their associated health benefits.

MARKET INSIGHTS

Kombucha market in Europe extends its application into the food & beverages industry, i.e., it is used in coffee, tea, energy drinks, energy supplements, juices, etc. Consumption pattern of beverages in Europe is very dynamic since people opt for a healthier lifestyle. Non-alcoholic beverages are consumed on a large scale by people as they act as an energy source for the human body. Kombucha drinks are known to have several benefits including the ability for detoxification, improving digestion, and it even helps in preventing chronic ailments like diabetes and cancer. The German market is expected to evolve with the highest CAGR by the end of 2027. The emergence of numerous kombucha manufacturing startups in Germany have positively influenced the market’s demand. Kombucha market in Germany is expected to rise due to changing lifestyles of the individuals. However, the key challenge for the German Kombucha market is the huge inventory costs involved.

COMPETITIVE INSIGHTS

Reed’s Inc., The Humm Kombucha LLC, Live Soda Kombucha, Makana Beverages Inc., Unity Vibration, Revive Kombucha, Kosmic Kombucha, Red Bull GmbH, KeVita, Inc. (Acquired By PepsiCo), Hain Celestial Group, GT’s Kombucha, Kombucha Wonder Drink, Townshend's Tea, Búcha Live Kombucha and Nessalla Kombucha are few of the reigning companies in the European kombucha market.


1. RESEARCH SCOPE 1.1. STUDY GOALS 1.2. SCOPE OF THE MARKET STUDY 1.3. WHO WILL FIND THIS REPORT USEFUL? 1.4. STUDY & FORECASTING YEARS 2. RESEARCH METHODOLOGY 2.1. SOURCES OF DATA 2.1.1. SECONDARY DATA 2.1.2. PRIMARY DATA 2.2. TOP-DOWN APPROACH 2.3. BOTTOM-UP APPROACH 2.4. DATA TRIANGULATION 3. EXECUTIVE SUMMARY 3.1. MARKET SUMMARY 3.2. KEY FINDINGS 3.2.1. GROWING POPULARITY OF FRUIT FLAVORED KOMBUCHA 3.2.2. YOUNGER WOMEN ARE THE MAJOR CONSUMERS OF KOMBUCHA 3.2.3. RISE IN NEW PRODUCT LAUNCHES 3.2.4. PACKAGING INNOVATIONS & INCREASING MARKETING INITIATIVES 4. MARKET DYNAMICS 4.1. MARKET DEFINITION & SCOPE 4.2. MARKET DRIVERS 4.2.1. CHANGING LIFESTYLE OF INDIVIDUALS 4.2.2. INCREASING DISCRETIONARY INCOME SPEND ON HEALTHCARE 4.2.3. HIGH DEMAND FOR FORTIFIED FOOD & BEVERAGE PRODUCTS 4.2.4. EASY MANUFACTURING PROCESS 4.2.5. HEALTH BENEFITS OFFERED BY KOMBUCHA 4.2.5.1. DIGESTION 4.2.5.2. DETOXIFICATION 4.2.5.3. CANCER PREVENTION 4.2.5.4. DIABETES PREVENTION 4.2.5.5. INCREASED ENERGY & STRONGER IMMUNE SYSTEM 4.2.5.6. ANTIOXIDANT POWER 4.3. MARKET RESTRAINTS 4.3.1. HIGHLY REGULATED FOOD & BEVERAGES MARKET 4.3.2. BEVERAGES RECALLED DUE TO HIGH ALCOHOL CONTENT 4.3.3. LENGTHIER APPROVAL LAG TIMES DISCOURAGE MANUFACTURERS 4.4. MARKET OPPORTUNITIES 4.4.1. HEALTH CONCERNS INCREASES THE CONSUMPTION OF FUNCTIONAL BEVERAGES 4.4.2. INCREASING R&D & INNOVATIONS TO EXPAND PRODUCT PORTFOLIO 4.5. MARKET CHALLENGES 4.5.1. DIFFICULTY IN MAINTAINING STORAGE CONDITIONS FOR KOMBUCHA 4.5.2. SIDE EFFECTS OF KOMBUCHA 5. MARKET BY CONSUMER DEMOGRAPHICS 5.1. MALE 5.2. FEMALE 6. MARKET BY TYPE 6.1. YEAST 6.2. BACTERIA 6.3. OTHERS 7. MARKET BY DISTRIBUTION CHANNELS 7.1. HYPERMARKETS & SUPERMARKETS 7.2. CONVENIENCE STORES 7.3. FOOD & DRINK SPECIALTY STORES 7.4. OTHER DISTRIBUTION CHANNELS 8. MARKET BY FLAVOR 8.1. CITRUS 8.2. APPLE, COCONUT & MANGO 8.3. HERBS & SPICES 8.4. FLOWER 8.5. BERRIES 8.6. OTHERS 9. KEY ANALYTICS 9.1. PORTER’S FIVE FORCE MODEL 9.1.1. THREAT OF NEW ENTRANTS 9.1.2. THREAT OF SUBSTITUTE 9.1.3. BARGAINING POWER OF SUPPLIERS 9.1.4. BARGAINING POWER OF BUYERS 9.1.5. THREAT OF COMPETITIVE RIVALRY 9.2. KEY BUYING CRITERIA 9.2.1. COST 9.2.2. LABELLING 9.2.3. FLAVOR 9.3. VALUE CHAIN ANALYSIS 9.3.1. RESEARCH & DEVELOPMENT 9.3.2. MANUFACTURERS 9.3.3. DISTRIBUTORS 9.3.4. RETAILERS & END USERS 9.4. OPPORTUNITY MATRIX 9.5. LEGAL, POLICY & REGULATORY FRAMEWORK 9.6. VENDOR LANDSCAPE 10. GEOGRAPHICAL ANALYSIS - EUROPE 10.1. UNITED KINGDOM 10.2. GERMANY 10.3. FRANCE 10.4. RUSSIA 10.5. REST OF EUROPE 11. COMPETITIVE LANDSCAPE 11.1. MARKET SHARE ANALYSIS 11.2. COMPANY PROFILES 11.2.1. BÚCHA LIVE KOMBUCHA 11.2.2. GT’S KOMBUCHA 11.2.3. HAIN CELESTIAL GROUP 11.2.4. KEVITA, INC. (ACQUIRED BY PEPSICO) 11.2.5. KOMBUCHA WONDER DRINK 11.2.6. KOSMIC KOMBUCHA 11.2.7. LIVE SODA KOMBUCHA 11.2.8. MAKANA BEVERAGES INC. 11.2.9. NESSALLA KOMBUCHA 11.2.10. RED BULL GMBH 11.2.11. REED’S INC. 11.2.12. REVIVE KOMBUCHA 11.2.13. THE HUMM KOMBUCHA LLC 11.2.14. TOWNSHEND'S TEA 11.2.15. UNITY VIBRATION LIST OF TABLES TABLE 1: EUROPE KOMBUCHA MARKET, BY COUNTRY, 2019-2027 (IN $ MILLION) TABLE 2: EUROPE LEGISLATION FOR MICROBIOLOGICAL IN BEVERAGES TABLE 3: EUROPE KOMBUCHA MARKET, BY CONSUMER DEMOGRAPHICS, 2019-2027 (IN $ MILLION) TABLE 4: EUROPE KOMBUCHA MARKET, BY TYPE, 2019-2027 (IN $ MILLION) TABLE 5: EUROPE KOMBUCHA MARKET, BY DISTRIBUTION CHANNELS, 2019-2027 (IN $ MILLION) TABLE 6: EUROPE KOMBUCHA MARKET, BY FLAVOUR, 2019-2027 (IN $ MILLION) TABLE 7: OPPORTUNITY MATRIX TABLE 8: VENDOR LANDSCAPE TABLE 9: EUROPE KOMBUCHA MARKET, BY COUNTRY, 2019-2027 (IN $ MILLION) LIST OF FIGURES FIGURE 1: EUROPE KOMBUCHA MARKET, BY DISTRIBUTION CHANNELS, 2018 & 2027 (IN %) FIGURE 2: TIMELINE OF KOMBUCHA FIGURE 3: EUROPE KOMBUCHA MARKET, BY MALE, 2019-2027 (IN $ MILLION) FIGURE 4: EUROPE KOMBUCHA MARKET, BY FEMALE, 2019-2027 (IN $ MILLION) FIGURE 5: EUROPE KOMBUCHA MARKET, BY YEAST, 2019-2027 (IN $ MILLION) FIGURE 6: EUROPE KOMBUCHA MARKET, BY BACTERIA, 2019-2027 (IN $ MILLION) FIGURE 7: EUROPE KOMBUCHA MARKET, BY OTHER TYPES, 2019-2027 (IN $ MILLION) FIGURE 8: EUROPE KOMBUCHA MARKET, BY HYPERMARKETS & SUPERMARKETS, 2019-2027 (IN $ MILLION) FIGURE 9: EUROPE KOMBUCHA MARKET, BY CONVENIENCE STORES, 2019-2027 (IN $ MILLION) FIGURE 10: EUROPE KOMBUCHA MARKET, BY FOOD & DRINK SPECIALITY STORES, 2019-2027 (IN $ MILLION) FIGURE 11: EUROPE KOMBUCHA MARKET, BY OTHER DISTRIBUTION CHANNELS, 2019-2027 (IN $ MILLION) FIGURE 12: EUROPE KOMBUCHA MARKET, BY CITRUS, 2019-2027 (IN $ MILLION) FIGURE 13: EUROPE KOMBUCHA MARKET, BY APPLE, COCONUT & MANGO, 2019-2027 (IN $ MILLION) FIGURE 14: EUROPE KOMBUCHA MARKET, BY HERBS & SPICES, 2019-2027 (IN $ MILLION) FIGURE 15: EUROPE KOMBUCHA MARKET, BY FLOWER, 2019-2027 (IN $ MILLION) FIGURE 16: EUROPE KOMBUCHA MARKET, BY BERRIES, 2019-2027 (IN $ MILLION) FIGURE 17: EUROPE KOMBUCHA MARKET, BY OTHER FLAVOURS, 2019-2027 (IN $ MILLION) FIGURE 18: PORTER’S FIVE FORCE ANALYSIS FIGURE 19: VALUE CHAIN ANALYSIS FIGURE 20: EUROPE KOMBUCHA MARKET, REGIONAL OUTLOOK, 2018 & 2027 (IN %) FIGURE 21: UNITED KINGDOM KOMBUCHA MARKET, 2019-2027 (IN $ MILLION) FIGURE 22: GERMANY KOMBUCHA MARKET, 2019-2027 (IN $ MILLION) FIGURE 23: FRANCE KOMBUCHA MARKET, 2019-2027 (IN $ MILLION) FIGURE 24: RUSSIA KOMBUCHA MARKET, 2019-2027 (IN $ MILLION) FIGURE 25: REST OF EUROPE KOMBUCHA MARKET, 2019-2027 (IN $ MILLION) FIGURE 26: MARKET SHARE ANALYSIS OF KEY PLAYERS IN 2017 (IN %)

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