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E-commerce Market: Global Industry Analysis, Trends, Market Size and Forecasts up to 2024

E-commerce Market: Global Industry Analysis, Trends, Market Size and Forecasts up to 2024

The report on global e-commerce market provides qualitative and quantitative analysis for the period of 2016 to 2024. The report predicts the global e-commerce market to grow with a healthy CAGR over the forecast period of 2018-2024. The study on e-commerce market covers the analysis of the leading geographies such as North America, Europe, Asia-Pacific and RoW for the period of 2016 to 2024.
Factors driving the growth of e-commerce market includes decreasing cost of communication, infrastructure, and other related cost, and also, the use of e-commerce that helps in speeding up in the transactions by removing many unwanted intermediaries. Furthermore, customer interaction, customer interaction and marketing forces boost the e-commerce market. In addition to this, women preferring online shopping and augmented impact of social networking on the society is fueling the growth of this market. Increasing internet penetration, better economic performance, rise in digital literacy, and increase in awareness about the benefits of online trading are some of the factors that are increasing the market growth.
Shopping websites permits the consumers to create multiple payment options with the help of debit and credit cards, net banking, electronic wallets, cash on delivery and crypto currency that provides convenience to users for the payment of the products. It also helps in tracking the consumer’s loyalty, as several e-commerce companies are introducing various incentives such as free shipping to customers, free exchange and return policies to grow their brand proposal and this results in the growth of e-commerce market. One of the latest trend observed in the e-commerce market is social media advertising. This not only allows advertisers to use display banner but also sponsor the content to attract the consumers. However on the flip side, mechanical failures and delay in supply chain can cause unpredictable effects on the total processes and this factors hamper the growth of e-commerce market.
Among the geographies, North America is the largest region in E-commerce market followed by Asia Pacific. In North America the growth of this market is due to high-speed internet facilities joint with the well-established supply chain for goods delivery, protected internet transactions and growing consumer awareness regarding the e-commerce market. Factors such as growing mobile internet usage, increasing internet penetration, increase in awareness about the benefits of online trading and trend to adopt Western culture is driving the growth of this market in Asia Pacific region.
The report on e-commerce market is a comprehensive study and presentation of drivers, restraints, opportunities, demand factors, market size, forecasts, and trends in the global e-commerce market over the period of 2016 to 2024. Moreover, the report is collective presentation of primary and secondary research findings.
Porter's five forces model in the report provides insights into the competitive rivalry, supplier and buyer positions in the market and opportunities for the new entrants in the global e-commerce market over the period of 2016 to 2024. Further, IGR- Growth Matrix given in the report brings an insight on the investment areas that existing or new market players can consider.

Research Methodology
A) Primary Research
Our primary research involves extensive interviews and analysis of the opinions provided by the primary respondents. The primary research starts with identifying and approaching the primary respondents, the primary respondents are approached through
1. Key Opinion Leaders associated with Infinium Global Research
2. Internal and External subject matter experts
3. Professionals and participants from LinkedIn, Hoovers, Factiva and Bloggers
Our primary research respondents typically include
1. Executives working with leading companies in the market under review
2. Product/brand/marketing managers
3. CXO level executives
4. Regional/zonal/ country managers
5. Vice President level executives.
B) Secondary Research
Secondary research involves extensive exploring through the secondary sources of information available in both public domain and paid sources. At Infinium Global Research, each research study is based on over 500 hours of secondary research accompanied by primary research. The information obtained through the secondary sources is validated through the crosscheck on various data sources.
The secondary sources of the data typically include
1. Company reports and publications
2. Government/institutional publications
3. Trade and associations journals
4. Databases such as WTO, OECD, World Bank, and among others.
5. Websites and publications by research agencies

Segment Covered
The global e-commerce market is segmented on the basis of shopping category, business model and payment type.

Global E-commerce Market by Shopping Category
Electronics
• Mobile
• Mobile Accessories
• Smart Wearable Technologies
• Desktop PC’s
• Laptops & Tablet
• Others
TV & Appliances
• Television
• Washing Machine
• Kitchen Appliances
• Air Conditioners
• Refrigerators
Home & Furniture
• Kitchen & Dining
• Furniture
• Furnishing
• Home Decor
Fashion
• Footwear
• Men’s Grooming
• Clothing
• Watches
• Innerwear & Sleepwear
• Accessories
Gaming & Books
• Books
• Stationary
• Gaming
• Others
Beauty & Health Supplies
• Personal Care Appliances
• Household Supplies
• Makeup
• Luxury Beauty
Global E-commerce Market by Business Model
B To B
B To C
Global E-commerce Market by Payment Type
Net Banking
Credit Card
Debit Card
Wallet
COD

Company Profiles
Amazon, Inc.
Jingdong
Alibaba Group Holding Ltd.
eBay Inc.
Rakuten, Inc.
B2W Companhia Digital
Zalando
Groupon
Walmart
Priceline

How this report delivers?
1. Comprehensive analysis of global as well as regional markets of e-commerce market.
2. Complete coverage of all the segments in e-commerce market to analyze the trends, developments in the global market and forecast of market size up to 2024.
3. Comprehensive analysis of the companies operating in global e-commerce market. The company profile includes analysis of product portfolio, revenue, SWOT analysis and latest developments of the company.
4. IGR- Growth Matrix presents analysis of the product segments and geographies that market players should focus to invest, consolidate, expand and/or diversify.


The report on e-commerce market is a comprehensive study and presentation of drivers, restraints, opportunities, demand factors, market size, forecasts, and trends in the global e-commerce market over the period of 2016 to 2024. Moreover, the report is collective presentation of primary and secondary research findings.

1. Preface
1.1. Report Description
1.2. Research Methods
1.3. Research Approaches
2. Executive Summary
2.1. E-commerce Market Highlights
2.2. E-commerce Market Projection
2.3. E-commerce Market Regional Highlights
3. Global E-commerce Market Overview
3.1. Introduction
3.2. Market Dynamics
3.2.1. Drivers
3.2.2. Restraints
3.2.3. Opportunities
3.3. Porter's Five Forces Analysis
3.4. IGR-Growth Matrix Analysis
3.4.1. IGR-Growth Matrix Analysis by Shopping Category
3.4.2. IGR-Growth Matrix Analysis by Business Model
3.4.3. IGR-Growth Matrix Analysis by Payment Type
3.4.4. IGR-Growth Matrix Analysis by Region
3.5. Value chain e-commerce market
4. E-commerce Market Macro Indicator Analysis
5. Global E-commerce Market by Shopping Category
5.1. Electronics
5.1.1. Mobile
5.1.2. Mobile Accessories
5.1.3. Smart Wearable Technologies
5.1.4. Desktops PC’s
5.1.5. Laptops & Tablets
5.1.6. Others
5.2. TV & Appliances
5.2.1. Television
5.2.2. Washing Machine
5.2.3. Kitchen Appliances
5.2.4. Air Conditioners
5.2.5. Refrigerators
5.3. Home & Furniture
5.3.1. Kitchen & Dining
5.3.2. Furniture
5.3.3. Furnishing
5.3.4. Home Decor
5.4. Fashion
5.4.1. Footwear
5.4.2. Men’s Grooming
5.4.3. Clothing
5.4.4. Watches
5.4.5. Innerwear & Sleepwear
5.4.6. Accessories
5.5. Gaming & Books
5.5.1. Books
5.5.2. Stationary
5.5.3. Gaming
5.5.4. Others
5.6. Beauty & Health Supplies
5.6.1. Personal Care Appliances
5.6.2. Household Supplies
5.6.3. Makeup
5.6.4. Luxury Beauty
6. Global E-commerce Market by Business Model
6.1. B to B
6.2. B to C
7. Global E-commerce Market by Payment Type
7.1. Net Banking
7.2. Credit Card
7.3. Debit Card
7.4. Wallet
7.5. COD
8. Global E-commerce Market by Region 2018-2024
8.1. North America
8.1.1. North America E-commerce Market by Shopping Category
8.1.2. North America E-commerce Market by Business Model
8.1.3. North America E-commerce Market by Payment Type
8.1.4. North America E-commerce Market by Country
8.2. Europe
8.2.1. Europe E-commerce Market by Shopping Category
8.2.2. Europe E-commerce Market by Business Model
8.2.3. Europe E-commerce Market by Payment Type
8.2.4. Europe E-commerce Market by Country
8.3. Asia-Pacific
8.3.1. Asia-Pacific E-commerce Market by Shopping Category
8.3.2. Asia-Pacific E-commerce Market by Business Model
8.3.3. Asia-Pacific E-commerce Market by Payment Type
8.3.4. Asia-Pacific E-commerce Market by Country
8.4. RoW
8.4.1. RoW E-commerce Market by Shopping Category
8.4.2. RoW E-commerce Market by Business Model
8.4.3. RoW E-commerce Market by Payment Type
8.4.4. RoW E-commerce Market by Sub-region
9. Company profiles and competitive landscape
9.1. Competitive Landscape in the Global E-commerce Market
9.2. Companies Profiles
9.2.1. Amazon, Inc.
9.2.1.1. Overview
9.2.1.2. Company Snapshot
9.2.1.3. Financial Snapshot
9.2.1.4. Product portfolio
9.2.1.5. Recent developments
9.2.2. Jingdong
9.2.2.1. Overview
9.2.2.2. Company Snapshot
9.2.2.3. Financial Snapshot
9.2.2.4. Product portfolio
9.2.2.5. Recent developments
9.2.3. Alibaba Group Holding Ltd.
9.2.3.1. Overview
9.2.3.2. Company Snapshot
9.2.3.3. Financial Snapshot
9.2.3.4. Product portfolio
9.2.3.5. Recent developments
9.2.4. Ebay Inc.
9.2.4.1. Overview
9.2.4.2. Company Snapshot
9.2.4.3. Financial Snapshot
9.2.4.4. Product portfolio
9.2.4.5. Recent developments
9.2.5. Rakuten, Inc.
9.2.5.1. Overview
9.2.5.2. Company Snapshot
9.2.5.3. Financial Snapshot
9.2.5.4. Product portfolio
9.2.5.5. Recent developments
9.2.6. B2W Companhia Digital
9.2.6.1. Overview
9.2.6.2. Company Snapshot
9.2.6.3. Financial Snapshot
9.2.6.4. Product portfolio
9.2.6.5. Recent developments
9.2.7. Zalando
9.2.7.1. Overview
9.2.7.2. Company Snapshot
9.2.7.3. Financial Snapshot
9.2.7.4. Product portfolio
9.2.7.5. Recent developments
9.2.8. Groupon
9.2.8.1. Overview
9.2.8.2. Company Snapshot
9.2.8.3. Financial Snapshot
9.2.8.4. Product portfolio
9.2.8.5. Recent developments
9.2.9. Walmart
9.2.9.1. Overview
9.2.9.2. Company Snapshot
9.2.9.3. Financial Snapshot
9.2.9.4. Product portfolio
9.2.9.5. Recent developments
9.2.10. Priceline
9.2.10.1. Overview
9.2.10.2. Company Snapshot
9.2.10.3. Financial Snapshot
9.2.10.4. Product portfolio
9.2.10.5. Recent developments
10. Appendix
10.1. Primary research findings and questionnaire

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