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Sanitary Napkin Market: Global Industry Analysis, Trends, Market Size, and Forecasts up to 2025

Sanitary Napkin Market: Global Industry Analysis, Trends, Market Size, and Forecasts up to 2025

The report on the global sanitary napkin market provides qualitative and quantitative analysis for the period from 2017 to 2025. The report predicts the global sanitary napkin market to grow with a CAGR of 4.9% over the forecast period from 2019-2025. The study on sanitary napkin market covers the analysis of the leading geographies such as North America, Europe, Asia-Pacific, and RoW for the period of 2017 to 2025.

The report on sanitary napkin market is a comprehensive study and presentation of drivers, restraints, opportunities, demand factors, market size, forecasts, and trends in the global sanitary napkin market over the period of 2017 to 2025. Moreover, the report is a collective presentation of primary and secondary research findings.

Porter's five forces model in the report provides insights into the competitive rivalry, supplier and buyer positions in the market and opportunities for the new entrants in the global sanitary napkin market over the period of 2017 to 2025. Further, IGR- Growth Matrix gave in the report brings an insight into the investment areas that existing or new market players can consider.

Report Findings
1) Drivers
• Surging awareness for female hygiene
• Government taking initiative for the health campaign.
2) Restraints
• Increase in substitute products.

Research Methodology
A) Primary Research
Our primary research involves extensive interviews and analysis of the opinions provided by the primary respondents. The primary research starts with identifying and approaching the primary respondents, the primary respondents are approached include
1. Key Opinion Leaders associated with Infinium Global Research
2. Internal and External subject matter experts
3. Professionals and participants from the industry
Our primary research respondents typically include
1. Executives working with leading companies in the market under review
2. Product/brand/marketing managers
3. CXO level executives
4. Regional/zonal/ country managers
5. Vice President level executives.

B) Secondary Research
Secondary research involves extensive exploring through the secondary sources of information available in both the public domain and paid sources. At Infinium Global Research, each research study is based on over 500 hours of secondary research accompanied by primary research. The information obtained through the secondary sources is validated through the crosscheck on various data sources.
The secondary sources of the data typically include
1. Company reports and publications
2. Government/institutional publications
3. Trade and associations journals
4. Databases such as WTO, OECD, World Bank, and among others.
5. Websites and publications by research agencies

Segment Covered
The global sanitary napkin market is segmented on the basis of type, material, and distribution channel.

The Global Sanitary Napkin Market by Type
• Panty liner
• Menstrual

The Global Sanitary Napkin Market by Material
• Woven
• Non-woven

The Global Sanitary Napkin Market by Distribution Channel
• Online Store
• Retail

Company Profiles
The companies covered in the report include
• Procter & Gamble
• TZMO SA (Bella)
• Hengan Group
• Kao Corporation
• Corman S.p.A.
• Johnson & Johnson Services, Inc.
• Kimberly-Clark Corporation
• Edgewell Personal Care
• Unicharm Corporation
• Millie and More Pty Ltd.

What does this report deliver?
1. Comprehensive analysis of the global as well as regional markets of the sanitary napkin market.
2. Complete coverage of all the segments in the sanitary napkin market to analyze the trends, developments in the global market and forecast of market size up to 2025.
3. Comprehensive analysis of the companies operating in the global sanitary napkin market. The company profile includes analysis of product portfolio, revenue, SWOT analysis and latest developments of the company.
4. IGR- Growth Matrix presents an analysis of the product segments and geographies that market players should focus to invest, consolidate, expand and/or diversify.


The report on sanitary napkin market is a comprehensive study and presentation of drivers, restraints, opportunities, demand factors, market size, forecasts, and trends in the global sanitary napkin market over the period of 2017 to 2025. Moreover, the report is a collective presentation of primary and secondary research findings.

1. Preface
1.1. Report Description
1.2. Research Methods
1.3. Research Approaches
2. Executive Summary
2.1. Sanitary Napkin Market Highlights
2.2. Sanitary Napkin Market Projection
2.3. Sanitary Napkin Market Regional Highlights
3. Global Sanitary Napkin Market Overview
3.1. Introduction
3.2. Market Dynamics
3.2.1. Drivers
3.2.2. Restraints
3.2.3. Opportunities
3.3. Porter's Five Forces Analysis
3.4. IGR-Growth Matrix Analysis
3.4.1. IGR-Growth Matrix Analysis by Type
3.4.2. IGR-Growth Matrix Analysis by Material
3.4.3. IGR-Growth Matrix Analysis by Distribution Channel
3.4.4. IGR-Growth Matrix Analysis by Region
3.5. Value Chain Analysis of Sanitary Napkin Market
4. Sanitary Napkin Market Macro Indicator Analysis
5. Global Sanitary Napkin Market by Type
5.1. Panty liner
5.2. Menstrual
6. Global Sanitary Napkin Market by Material
6.1. Woven
6.2. Non-woven
7. Global Sanitary Napkin Market by Distribution Channel
7.1. Online Store
7.2. Retail
8. Global Sanitary Napkin Market by Region 2019-2025
8.1. North America
8.1.1. North America Sanitary Napkin Market by Type
8.1.2. North America Sanitary Napkin Market by Material
8.1.3. North America Sanitary Napkin Market by Distribution Channel
8.1.4. North America Sanitary Napkin Market by Country
8.2. Europe
8.2.1. Europe Sanitary Napkin Market by Type
8.2.2. Europe Sanitary Napkin Market by Material
8.2.3. Europe Sanitary Napkin Market by Distribution Channel
8.2.4. Europe Sanitary Napkin Market by Country
8.3. Asia-Pacific
8.3.1. Asia-Pacific Sanitary Napkin Market by Type
8.3.2. Asia-Pacific Sanitary Napkin Market by Material
8.3.3. Asia-Pacific Sanitary Napkin Market by Distribution Channel
8.3.4. Asia-Pacific Sanitary Napkin Market by Country
8.4. RoW
8.4.1. RoW Sanitary Napkin Market by Type
8.4.2. RoW Sanitary Napkin Market by Material
8.4.3. RoW Sanitary Napkin Market by Distribution Channel
8.4.4. RoW Sanitary Napkin Market by Sub-region
9. Company Profiles and Competitive Landscape
9.1. Competitive Landscape in the Global Sanitary Napkin Market
9.2. Companies Profiles
9.2.1. Procter & Gamble
9.2.2. TZMO SA (Bella)
9.2.3. Hengan Group
9.2.4. Kao Corporation
9.2.5. Corman S.p.A.
9.2.6. Johnson & Johnson Services, Inc.
9.2.7. Kimberly-Clark Corporation
9.2.8. Edgewell Personal Care
9.2.9. Unicharm Corporation
9.2.10. Millie and More Pty Ltd.
10. Appendix
10.1. Primary Research Findings and Questionnaire

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