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Mouthwash Market: Global Industry Analysis, Trends, Market Size, and Forecasts up to 2024

Mouthwash Market: Global Industry Analysis, Trends, Market Size, and Forecasts up to 2024

The report on the global mouthwash market provides qualitative and quantitative analysis for the period from 2016 to 2024. The report predicts the global mouthwash market to grow with a CAGR of 5.10% over the forecast period from 2018-2024. The study on mouthwash market covers the analysis of the leading geographies such as North America, Europe, Asia-Pacific, and RoW for the period of 2016 to 2024.

The report on mouthwash market is a comprehensive study and presentation of drivers, restraints, opportunities, demand factors, market size, forecasts, and trends in the global mouthwash market over the period of 2016 to 2024. Moreover, the report is a collective presentation of primary and secondary research findings.

Porter's five forces model in the report provides insights into the competitive rivalry, supplier and buyer positions in the market and opportunities for the new entrants in the global mouthwash market over the period of 2016 to 2024. Further, IGR- Growth Matrix gave in the report brings an insight into the investment areas that existing or new market players can consider.

Report Findings
1) Drivers
• Increasing awareness among consumers, concerning oral hygiene
• Growing consumer preference towards the use of mouthwash, from freshening the breath to avoiding tooth deterioration
2) Restraints
• Slow adoption of mouthwash in developing and underdeveloped countries
3) Opportunities
• Recommendations for mouthwash from doctor across the globe to benefit the market growth

Research Methodology
A) Primary Research
Our primary research involves extensive interviews and analysis of the opinions provided by the primary respondents. The primary research starts with identifying and approaching the primary respondents, the primary respondents are approached include
1. Key Opinion Leaders associated with Infinium Global Research
2. Internal and External subject matter experts
3. Professionals and participants from the industry
Our primary research respondents typically include
1. Executives working with leading companies in the market under review
2. Product/brand/marketing managers
3. CXO level executives
4. Regional/zonal/ country managers
5. Vice President level executives.

B) Secondary Research
Secondary research involves extensive exploring through the secondary sources of information available in both the public domain and paid sources. At Infinium Global Research, each research study is based on over 500 hours of secondary research accompanied by primary research. The information obtained through the secondary sources is validated through the crosscheck on various data sources.
The secondary sources of the data typically include
1. Company reports and publications
2. Government/institutional publications
3. Trade and associations journals
4. Databases such as WTO, OECD, World Bank, and among others.
5. Websites and publications by research agencies

Segment Covered
The global mouthwash market is segmented on the basis of mouthwash type, and sales channel.

The Global Mouthwash Market by Mouthwash Type
• Fluoride
• Antiseptic
• Cosmetic
• Natural

The Global Mouthwash Market by Sales Channel
• Hypermarkets
• Supermarkets
• Convenience Stores
• Online Stores
• Others

Company Profiles
The companies covered in the report include
• Colgate-Palmolive Company
• Amway Corporation
• Johnson & Johnson Inc.
• GlaxoSmithKline plc.
• Himalaya Drug company
• Uncle Harry's Natural Products
• Lion Corporation
• LISTERINE
• Ambient Healthcare Pvt Ltd
• Procter & Gamble

What does this report deliver?
1. Comprehensive analysis of the global as well as regional markets of the mouthwash market.
2. Complete coverage of all the segments in the mouthwash market to analyze the trends, developments in the global market and forecast of market size up to 2024.
3. Comprehensive analysis of the companies operating in the global mouthwash market. The company profile includes analysis of product portfolio, revenue, SWOT analysis and latest developments of the company.
4. IGR- Growth Matrix presents an analysis of the product segments and geographies that market players should focus to invest, consolidate, expand and/or diversify.


The report on mouthwash market is a comprehensive study and presentation of drivers, restraints, opportunities, demand factors, market size, forecasts, and trends in the global mouthwash market over the period of 2016 to 2024. Moreover, the report is a collective presentation of primary and secondary research findings.

1. Preface
1.1. Report Description
1.2. Research Methods
1.3. Research Approaches
2. Executive Summary
2.1. Mouthwash Market Highlights
2.2. Mouthwash Market Projection
2.3. Mouthwash Market Regional Highlights
3. Global Mouthwash Market Overview
3.1. Introduction
3.2. Market Dynamics
3.2.1. Drivers
3.2.2. Restraints
3.2.3. Opportunities
3.3. Porter's Five Forces Analysis
3.4. IGR-Growth Matrix Analysis
3.4.1. IGR-Growth Matrix Analysis by Mouthwash Type
3.4.2. IGR-Growth Matrix Analysis by Sales Channel
3.4.3. IGR-Growth Matrix Analysis by Region
3.5. Value Chain Analysis of Mouthwash Market
4. Mouthwash Market Macro Indicator Analysis
5. Global Mouthwash Market by Mouthwash Type
5.1. Fluoride
5.2. Antiseptic
5.3. Cosmetic
5.4. Natural
6. Global Mouthwash Market by Sales Channel
6.1. Hypermarkets
6.2. Supermarkets
6.3. Convenience Stores
6.4. Online Stores
6.5. Others
7. Global Mouthwash Market by Region 2018-2024
7.1. North America
7.1.1. North America Mouthwash Market by Mouthwash Type
7.1.2. North America Mouthwash Market by Sales Channel
7.1.3. North America Mouthwash Market by Country
7.2. Europe
7.2.1. Europe Mouthwash Market by Mouthwash Type
7.2.2. Europe Mouthwash Market by Sales Channel
7.2.3. Europe Mouthwash Market by Country
7.3. Asia-Pacific
7.3.1. Asia-Pacific Mouthwash Market by Mouthwash Type
7.3.2. Asia-Pacific Mouthwash Market by Sales Channel
7.3.3. Asia-Pacific Mouthwash Market by Country
7.4. RoW
7.4.1. RoW Mouthwash Market by Mouthwash Type
7.4.2. RoW Mouthwash Market by Sales Channel
7.4.3. RoW Mouthwash Market by Sub-region
8. Company Profiles and Competitive Landscape
8.1. Competitive Landscape in the Global Mouthwash Market
8.2. Companies Profiles
8.2.1. Colgate-Palmolive Company
8.2.2. Amway Corporation
8.2.3. Johnson & Johnson Inc.
8.2.4. GlaxoSmithKline plc.
8.2.5. Himalaya Drug company
8.2.6. Uncle Harry's Natural Products
8.2.7. Lion Corporation
8.2.8. LISTERINE
8.2.9. Ambient Healthcare Pvt Ltd
8.2.10. Procter & Gamble
9. Appendix
9.1. Primary Research Findings and Questionnaire

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