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Air Freshener Market: Global Industry Analysis, Trends, Market Size and Forecasts up to 2023

Air Freshener Market: Global Industry Analysis, Trends, Market Size and Forecasts up to 2023

The report on global air freshener market provides qualitative and quantitative analysis for the period of 2015 to 2023. The report predicts the global air freshener market to grow with a CAGR of 3.5% over the period of 2017 - 2023. The study on air freshener market covers the analysis of the leading geographies such as North America, Europe, Asia-Pacific, and RoW for the period of 2015 to 2023.
The report on air freshener market is a comprehensive study and presentation of drivers, restraints, opportunities, demand factors, market size, forecasts, and trends in the global air freshener market over the period of 2015 to 2023. Moreover, the report is collective presentation of primary and secondary research findings.
Porter’s five forces model in the report provides insights into the competitive rivalry, supplier and buyer positions in the market and opportunities for the new entrants in the global air freshener market over the period of 2015 – 2023. Further, IGR- Growth Matrix given in the report brings an insight on the investment areas that existing or new market players can consider.

Research methodology
• Primary Research
Our primary research involves extensive interviews and analysis of the opinions provided by the primary respondents. The primary research starts with identifying and approaching the primary respondents, the primary respondents are approached through
1. Key Opinion Leaders associated with Infinium Global Research
2. Internal and External subject matter experts
3. Professionals and participants from LinkedIn, Hoovers, Factiva and Bloggers
Our primary research respondents typically include
1. Executives working with leading companies in the market under review
2. Product/brand/marketing managers
3. CXO level executives
4. Regional/zonal/ country managers
5. Vice President level executives.

• Secondary Research
Secondary research involves extensive exploring through the secondary sources of information available in both public domain and paid sources. At Infinium Global Research, each research study is based on over 500 hours of secondary research accompanied by primary research. The information obtained through the secondary sources is validated through the crosscheck on various data sources. The secondary sources of the data typically include
• Company reports and publications
• Government/institutional publications
• Trade and associations’ journals
• Databases such as WTO, OECD, World Bank, and among others.
• Websites and publications by research agencies

Segments Covered
The global air freshener market is segmented on the basis of product, application, and type of customer

Global Air Freshener Market by Product
• Candles
• Gels
• Electric Air Fresheners (Plug-In)
• Sprays/Aerosols
• Others

Global Air Freshener Market by Application
• Residential
• Corporate
• Cars
• Others

Global Air Freshener Market by Type of Customer
• Enterprise Customers
• Individual Customers

Global Air Freshener Market by Regions
• North America
• Europe
• Asia-Pacific
• RoW

Companies Profiled
• S.C. Johnson & Son Inc.
• Reckitt Benckiser Group PLC
• Procter & Gamble Company
• Newell Brands
• Kobayashi Pharmaceutical Co. Ltd.
• Henkel Ag & Co. Kgaa
• Godrej Consumer Products Limited
• Farcent Enterprise Co. Ltd
• Church & Dwight Co. Inc.
• Car-Freshener Corporation

How this report delivers?
1. Comprehensive analysis of global as well as regional markets of air freshener market.
2. Complete coverage of all the segments in air freshener market to analyze the trends, developments in the global market and forecast of market size up to 2023.
3. Comprehensive analysis of the companies operating in global air freshener market. The company profile includes analysis of product portfolio, revenue, SWOT analysis and latest developments of the company.
4. IGR- Growth Matrix presents analysis of the product segments and geographies that market players should focus to invest, consolidate, expand and/or diversify.


1. Preface
1.1 Report Description
1.2 Research Methods
1.3 Research Approaches
2. Executive Summary
3. Global Air Freshener Market Overview
3.1 Introduction
3.2 Market Dynamics
3.2.1 Drivers
3.2.2 Restraints
3.2.3 Opportunities
3.2.4 Challenges
3.3 Porter’s Five Forces Analysis
3.4 IGR – Growth Matrix Analysis
3.5 Competitive Landscape in the global Air Freshener Market
4. Global Air Freshener Market by Product 2017 - 2023
4.1 Candles
4.2 Gels
4.3 Electric Air Fresheners (Plug-In)
4.4 Sprays/Aerosols
4.5 Others
5. Global Air Freshener Market by Application 2017 - 2023
5.1 Residential
5.2 Corporate
5.3 Cars
5.4 Others
6. Global Air Freshener Market by Type of Customer 2017 - 2023
6.1 Enterprise Customers
6.2 Individual Customers
7. Global Air Freshener Market by Regions 2017 - 2023
7.1 North America
7.1.1 North America Air Freshener Market by Product
7.1.2 North America Air Freshener Market by Application
7.1.3 North America Air Freshener Market by Type of Customer
7.1.4 North America Air Freshener Market by Country
7.2 Europe
7.2.1 Europe Air Freshener Market by Product
7.2.2 Europe Air Freshener Market by Application
7.2.3 Europe Air Freshener Market by Type of Customer
7.2.4 Europe Air Freshener Market by Country
7.3 Asia-Pacific
7.3.1 Asia-Pacific Air Freshener Market by Product
7.3.2 Asia-Pacific Air Freshener Market by Application
7.3.3 Asia-Pacific Air Freshener Market by Type of Customer
7.3.4 Asia-Pacific Air Freshener Market by Country
7.4 RoW
7.4.1 RoW Air Freshener Market by Product
7.4.2 RoW Air Freshener Market by Application
7.4.3 RoW Air Freshener Market by Type of Customer
7.4.4 RoW Air Freshener Market by Sub-region
8. Companies Covered
8.1 S.C. Johnson & Son Inc.
8.2 Reckitt Benckiser Group PLC
8.3 Procter & Gamble Company
8.4 Newell Brands
8.5 Kobayashi Pharmaceutical Co. Ltd.
8.6 Henkel Ag & Co.
8.7 Godrej Consumer Products Limited
8.8 Farcent Enterprise Co. Ltd
8.9 Church & Dwight Co. Inc.
8.10 Car-Freshener Corporation

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