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Wall Decor Market in the US 2017-2021

Wall Decor Market in the US 2017-2021

About Wall Decor

The decoration of walls with the help of wall art, picture frames, wall clocks, tapestries, posters, sculptures, or decorative wall mirrors is wall décor. The wall decor market in the US is at its growth stage owing to the high demand that prevails in the market. The increase in construction activities and the growth in real estate are factors influencing the growth of the market. Due to such factors, several vendors are launching distinctive styles of décor in different colors, patterns, textures, designs, and shapes (traditional or classic, modern, and contemporary). Home décor products that suit different consumer segments (mass, masstige, premium, up-market) and age groups have also been launched in the market.

Technavio’s analysts forecast the wall decor market in the US to grow at a CAGR of 8.75% during the period 2017-2021.

Covered in this report

The report covers the present scenario and the growth prospects of the wall decor market in the US for 2017-2021. To calculate the market size, the report considers the sales.

The market is divided into the following segments based on geography:

  • Americas
  • APAC
  • EMEA
Technavio's report, Wall Decor Market in the US 2017-2021, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
  • Bed Bath & Beyond
  • Home Depot
  • IKEA
  • Lowe's
  • Walmart
  • Target
Other prominent vendors
  • Art
  • Ethan Allen Global
  • Franchise Concepts
  • Jcp Media
  • Kohl’s Illinois
  • Macy's
  • Pier 1 Imports
  • RH
  • Sears
  • west elm
  • Willams-Sonoma
  • Wayfair
Market driver
  • Transition in customer lifestyles, preferences, and tastes
  • For a full, detailed list, view our report
Market challenge
  • Long product replacement cycle
  • For a full, detailed list, view our report
Market trend
  • Collaboration with artists and advent of printing techniques
  • For a full, detailed list, view our report
Key questions answered in this report
  • What will the market size be in 2021 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?


Press Release

Technavio Announces the Publication of its Research Report – Wall Decor Market in the US 2017-2021

Technavio recognizes the following companies as the key players in the wall decor market in the US: Bed Bath & Beyond, Home Depot, IKEA, Lowe's, Walmart, and Target.

Other Prominent Vendors in the market are: Art, Ethan Allen Global, Franchise Concepts, Jcp Media, Kohl’s Illinois, Macy's, Pier 1 Imports, RH, Sears, west elm, Willams-Sonoma, and Wayfair

Commenting on the report, an analyst from Technavio’s team said: “The latest trend gaining momentum in the market is Collaboration with artists and advent of printing techniques. Several vendors in the market are collaborating with talented artists in order to expand their product portfolios. Vendors are in the process of procuring one-of-a-kind, original works of art directly from the artists. Paintings and sculptures are increasingly acquired by vendors in the market.”

According to the report, one of the major drivers for this market is Transition in customer lifestyles, preferences, and tastes . An increased number of consumers in the US have begun investing in designer wall décors such as wall art, picture frames, and wall clocks. An increase in the average income levels, too, adds to the growth of the wall décor market in the US. Unique, designer wall décor products and customized interior designs are in high demand in the US market. The massive advent of the tube and an increased awareness of global home décor trends have further driven the market. Another major factor boosting the growth of the wall décor market in the US is that, currently, the market is comprised of contemporary styles and designs that are more appealing than the traditional ones.

Further, the report states that one of the major factors hindering the growth of this market is Long product replacement cycle. The replacement period for wall decor is long. The average lifespan of wall décor products ranges between five and eight years. The purchase of wall décor is generally limited to home-renovations or remodeling due to the high average lifespan of wall décor products. Consumers tend to purchase wall décor while setting up new homes. Wall decor is designed to suit long-term use; the products do not require frequent replacements. Branded wall décor products have a longer lifecycle than the unbranded versions. A number of wall décor brands offer product guarantees and warranties. The long replacement periods ensure that consumers need to endure solely the maintenance costs for a number of years. This reduces the frequency of purchase of home decor, which acts as a major growth barrier in the market. However, the resale value of home décor, like original art pieces, is high.

Companies Mentioned

Bed Bath & Beyond, Home Depot, IKEA, Lowe's, Walmart, Target, Art, Ethan Allen Global, Franchise Concepts, Jcp Media, Kohl’s Illinois, Macy's, Pier 1 Imports, RH, Sears, west elm, Willams-Sonoma, and Wayfair

  • Executive summary
  • Scope of the report
  • Research methodology
  • Introduction
    • Related market: Global home furnishings market
      • Table Global home furnishings market 2016-2021 ($ billions)
  • Market landscape
    • Market overview
      • Table Wall décor market in the US scenario 2016-2021
      • Table Applications of wall décor
    • Market size and forecast
      • Table Wall décor market in the US 2016-2021 ($ billions)
    • Five forces analysis
      • Table Wall décor market in the US: Five forces analysis
  • Market segmentation by product
    • Wall décor market in the US: Segmentation by product
      • Table Product segments and their revenue shares 2016 and 2021
      • Table Wall décor market in the US: Segmentation by product 2016 (% share of revenue)
      • Table Wall décor market in the US: Segmentation by product 2021 (% share by revenue)
      • Table Wall décor market in the US: Segmentation by product 2016-2021 (% share by revenue)
    • Wall art market in the US
      • Table Wall art market in the US 2016-2021 ($ billions)
    • Picture frame market in the US
      • Table Picture frame market in the US 2016-2021 ($ billions)
    • Wall clock market in the US
      • Table Wall clock market in the US 2016-2021 ($ billions)
    • Tapestry/poster/sculpture market in the US
      • Table Tapestry/poster/sculpture market in the US 2016-2021 ($ billions)
    • Wall storage/shelves/hanging cabinet market in the US
      • Table Wall storage/shelves/hanging cabinet market in the US 2016-2021 ($ billions)
    • Decorative wall mirror market in the US
      • Table Decorative wall mirror market in the US 2016-2021 ($ billions)
    • Other decorative wall accents market in the US
      • Table Other decorative wall accents market in the US 2016-2021 ($ billions)
  • Market segmentation by distribution channel
    • Market overview
      • Table Market channels for wall décor market in the US
      • Table Wall décor market in the US: Distribution channel segmentation 2016 (% share of revenue)
      • Table Wall décor market in the US: Distribution channel segmentation 2021 (% share of revenue)
      • Table Wall décor market in the US: Distribution channel segmentation in 2016 and 2021 (% value)
    • Price segments
      • Table Wall décor market in the US: Price segments
  • Decision framework
  • Drivers and challenges
    • Market drivers
    • Market challenges
  • Market trends
    • Collaboration with artists and advent of printing techniques
    • Usage of eco-friendly material
    • Convenient product purchases and increased social media penetration
  • Vendor landscape
    • Competitive scenario
      • Table Wall décor market in the US: Key competitors
  • Key vendor analysis
    • Table Wall décor market in the US: Key competitor analysis based on important parameters
    • Bed Bath & Beyond
    • Home Depot
      • Table Home Depot: Business segmentation by revenue 2016 (% share)
      • Table Home Depot: Geographical segmentation by revenue 2016 (% share)
    • IKEA
    • Lowe's
      • Table Lowe's: Business Segmentation by revenue 2016 (% share)
    • Target
      • Table Target: Business segmentation by revenue 2016 (% share)
    • Walmart
      • Table Walmart: Business segmentation by revenue 2016 (% share)
      • Table Walmart: Business segmentation by revenue 2015 and 2016 ($ billions)
      • Table Walmart: Geographical segmentation by revenue 2016 (% share)
    • Other prominent vendors
      • Table Wall décor market in the US: Other prominent vendors
  • Appendix
    • List of abbreviations
  • Explore Technavio

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