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Thailand Retail Market 2016-2020

Thailand Retail Market 2016-2020

About the Thailand Retail Market

The market is expected to post a positive growth during the forecast period. In 2015, the grocery sector accounted for the majority of the market with a share of 82.01%. Increasing urbanization, changing lifestyles, and demand for sophisticated products will be some of the major drivers propelling the market's growth over the next five years. An increase in consumer spending and growing acceptance of digitization will also help in the market's growth. With more adoption of smartphones and increasing penetration of the internet, the online segment is poised for a strong growth. The growth of online shopping can be seen as a major trend emerging in the market.

Technavio’s analysts forecast the Thailand retail market to grow at a CAGR of 6.38% by revenue during the period 2016-2020.

Covered in this report

The report covers the present scenario and the growth prospects of the Thailand retail market for 2016-2020. To calculate the market size, the report takes into account the revenue generated from retail sales of the products offered. The market is divided into the following segments based on product:

  • Home and garden
  • Apparel and footwear
  • Grocery items
  • Consumer electronics
  • Beauty and personal care (BPC)
  • Personal accessories
Technavio's report, Thailand Retail Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
  • Big C
  • Central
  • CP ALL
  • Global House
  • Home Pro
Other prominent vendors
  • Adidas
  • AEON
  • Isetan Mistukoshi Holdings
  • Lazada Group
  • Nike
  • Sephora
  • Seven & I Holdings
  • Tesco
  • The Mall Group
  • WearYouwant
Market driver
  • Growth of modern retail
  • For a full, detailed list, view our report
Market challenge
  • Availability of counterfeit products
  • For a full, detailed list, view our report
Market trend
  • E-commerce riding on launch of 4G services in Thailand and strong influence of social media
  • For a full, detailed list, view our report
Key questions answered in this report
  • What will the market size be in 2020 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?


Press Release

Technavio Announces the Publication of its Research Report – Thailand Retail Market 2016-2020

Technavio recognizes the following companies as the key players in the Thailand retail market: Big C, Central, CP ALL, Global House, and Home Pro.

Other Prominent Vendors in the market are: Adidas, AEON, Isetan Mistukoshi Holdings, Lazada Group, Nike, Sephora, Seven & I Holdings, Tesco, The Mall Group, and WearYouwant.

Commenting on the report, an analyst from Technavio’s team said: “A trend which is boosting market growth of the launch of 4G services which is influencing social media and boosting e-Commerce. The B2C e-commerce market in Thailand accounts for less than 1% of the total retail market by value. However, it is expected to grow at a CAGR of 18% between 2016 and 2020 owing to increasing internet penetration, increasing trust on online payment options, and faster and efficient delivery and return options.”

According to the report, a key driver which is influencing growth is the expansion and growth of modern retail. The retail landscape in Thailand is mostly dominated by traditional mom and pop stores. However, the landscape is slowly changing and these traditional stores are now being replaced by modern retail stores and shopping malls. It is noted that convenience stores are highly proliferating in the market. The market leader in this format is the 7-Eleven franchise, which accounted for about 53% of sales in 2014.

Further, the report states that one challenge that could restrict market growth is the availability of counterfeit products.

Companies Mentioned

Big C, Central, CP ALL, Global House, Home Pro, Adidas, AEON, Isetan Mistukoshi Holdings, Lazada Group, Nike, Sephora, Seven & I Holdings, Tesco, The Mall Group, WearYouwant.

  • Executive summary
    • Highlights
  • Scope of the report
    • Market overview
    • Top-vendor offerings
      • Table Product offerings
  • Market research methodology
    • Research methodology
    • Economic indicators
  • Introduction
    • Key market highlights
  • Thailand profile
    • Table Thailand: Overview 2014
    • Population of Thailand
      • Table Population of Thailand 2010-2014 (millions)
    • GDP growth (annual %)
      • Table GDP growth 2010-2014 (annual %)
    • Employment to population ratio in Thailand
      • Table Employment to population ratio in Thailand 2010-2014 (%)
    • Household final consumption annual growth (%)
      • Table Household final consumption in Thailand 2010-2014 (%)
    • Urban population in Thailand
      • Table Urban population in Thailand 2010-2014 (%)
    • Thailand: Top five exporting countries
      • Table Top five countries where Thailand exports products (%)
    • Thailand: Top five importing countries
      • Table Top five countries from which Thailand imports products (%)
    • Ease of doing business
      • Table Ease of doing business
  • Market landscape
    • Market overview
      • Table Thailand retail market
    • Market size and forecast
      • Table Thailand retail market 2015-2020 ($ billions)
  • Market segmentation by product
    • Market overview
      • Table Thailand retail market by product 2015 (% revenue)
      • Table Thailand retail market by product 2020 (% revenue)
      • Table Thailand retail market by products 2015 and 2020 ($ billions)
    • Personal accessories market in Thailand
      • Table Personal accessories market in Thailand 2015-2020 ($ billions)
    • Grocery market in Thailand
      • Table Grocery market in Thailand 2015-2020 ($ billions)
    • Consumer electronics market in Thailand
      • Table Consumer electronics market in Thailand 2015-2020 ($ billions)
      • Table Segmentation of consumer electronics market in Thailand 2015 (% revenue)
      • Table Global consumer electronics market by geography 2015 (% revenue)
    • BPC market in Thailand
      • Table BPC market in Thailand 2015-2020 ($ billions)
    • Apparel and footwear market in Thailand
      • Table Apparel and footwear market in Thailand 2015-2020 ($ billions)
      • Table Apparel market in Thailand by product segments 2015 (% revenue)
      • Table Apparel market in Thailand as a percentage of the apparel market in APAC 2015 (%revenue)
    • Home and garden market in Thailand
      • Table Home and garden market in Thailand 2015-2020 ($ billions)
  • Market drivers
    • Growth of tourism industry
      • Table Number of tourist arrivals in Thailand 2010-2015 (millions)
    • Growth of modern retail
    • Increase in the number of urban shoppers and demand for quality and convenience
      • Table Urban population in Thailand 2010-2014 (%)
    • Expansion of retail outlets
  • Impact of drivers
    • Table Impact of drivers
  • Market challenges
    • Weak spending power
      • Table Workforce by occupation in Thailand
    • Availability of counterfeit products
    • Trade risks
  • Impact of drivers and challenges
    • Table Impact of drivers and challenges
  • Market trends
    • Retail growth beyond the capital city of Bangkok and crossborders
    • Strong growth of modern grocery retailers
      • Table Modern grocery retail by value in five ASEAN countries:
      • Table Grocery retail in Thailand: Retail format sales
    • E-commerce riding on launch of 4G services in Thailand and strong influence of social media
  • Vendor landscape
    • Competitive scenario
    • Key players in Thailand retail market
    • Competitive assessment of top vendors in the market
    • Big C (Big C Supercenter Public Company)
      • Table Big C: Business segmentation by revenue 2015
      • Table Big C: Business segmentation by revenue 2014 and 2015 ($ millions)
      • Table Big C: Product segmentation by revenue 2015
    • Central (Central Group)
      • Table Central: Business segmentation by revenue 2015
      • Table Central: Business segmentation by revenue 2014 and 2015 ($ millions)
    • CP ALL
      • Table CP ALL: Business segmentation by revenue 2015
      • Table CP ALL: Business segmentation by revenue 2014 and 2015 ($ billions)
      • Table CP ALL: Product sales mix segmentation by revenue 2015
    • Global House (Siam Global House Public Company Limited)
      • Table Global House: Business segmentation by revenue 2015
      • Table Global House: Business segmentation by revenue 2014 and 2015 ($ millions)
    • Home Pro (Home Product Center Public Company)
      • Table Home Pro: Business segmentation by revenue 2015
      • Table Home Pro: Business segmentation by revenue 2014 and 2015 ($ millions)
      • Table Home Pro: Geographical segmentation by revenue 2015
      • Table Home Pro: Store categories 2015
    • Other prominent vendors
  • Explore Technavio

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