Set-Top Box Market in Brazil 2015-2019
About set-top box
An STB is a device that is connected to a TV in a user's premise. It enables end-users to receive unencrypted subscribed channels through an addressable system for viewing encrypted channels. The STB connects a TV to an external signal source and transforms the AV signal into video content, which is displayed on the screen. STBs can convert both analogue and digital signals into NTSC/PAL/SECAM color encoding system. In Brazil, PAL/SECAM color encoding system is used.
Technavio's analysts forecast the set-top box market in Brazil to grow at a CAGR of 37.01% over the period 2014-2019.
Covered in this report
The report covers the present scenario and the growth prospects of the STB market in Brazil for 2015-2019. The market size is calculated on the basis of the revenue generated from the shipments of STBs in Brazil that include cable, IPTV, and DTH . DTH is the reception of satellite programmes through personal dish. In cable TV, an operator does the transmission. IPTV lets the user to view streaming media over the packet-switched network using Internet Protocol.
Technavio's report, Set-Top Box Market in Brazil 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the landscape of the set-top box market in Brazil and its growth prospects in the coming years. The report includes a discussion of the key vendors operating in this market.Key vendors
Technavio Announces the Publication of its Research Report – Set-top Box Market in Brazil 2015-2019
Technavio recognizes the following companies as the key players in the Set-top Box Market in Brazil: Albis Technologies, ARRIS, Cisco Systems, Humax, Kaon Media, Pace Plc, Skyworth Digital Technology and Technicolor
Other Prominent Vendors in the market are: Albis Technology, Kaon America Latina and Skyworth Digital Technology
Commenting on the report, an analyst from Technavio’s team said: “Increasing digitization of TV will be a trend that will boost the STB market in Brazil. Digitization of TV will provide a wider range of channels, high picture quality, and all at a low cost. Brazil had initially planned to provide digital TVs by March 2016 but, due to some unavoidable circumstances, the government has shifted the plan to 2018. Now the ministry of communications of Brazil will subsidize STBs to the population with low sources of income as they are switching off the analog and shifting to DTT.”
According to the report, the increasing number of HD subscriptions is one of the major reasons driving the STB market in Brazil. As the quality of video making is improving and there is an increase in demand for HD channels, consumers are preferring STBs that support the HD format.
Further, the report states that one of the main challenges hindering the growth of this market is the high cost of IPTVs and hybrid STBs.
Albis Technologies, ARRIS, Cisco Systems, Humax, Kaon Media, Pace Plc, Skyworth Digital Technology, Technicolor,Albis Technology, Kaon America Latina, Skyworth Digital Technology
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