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Private Label Food and Beverages Market in APAC 2017-2021

Private Label Food and Beverages Market in APAC 2017-2021

About Private Label Food and Beverages

Private label products are manufactured or produced by one company and are offered under another company's brand name. These products are manufactured by third-parties or companies that specialize in the product but do not have any individual brand. They are usually cost-effective alternatives to the national or international branded products. Private label is available for a wide range of products like food and beverages, cosmetics, textiles, and web hosting.

Technavio’s analysts forecast the private label food and beverages market in APAC to grow at a CAGR of 10.53% during the period 2017-2021.

Covered in this report

The report covers the present scenario and the growth prospects of the private label food and beverages market in APAC for 2017-2021. To calculate the market size, the report presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources.

The market is divided into the following segments based on geography:

  • Americas
  • APAC
  • EMEA
Technavio's report, Private Label Food and Beverages Market in APAC 2017-2021, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
  • AEON
  • Seven & i Holdings
  • Wal-Mart Stores
  • WESFARMERS
  • Woolworths
Market driver
  • Affordable prices of private label products
  • For a full, detailed list, view our report
Market challenge
  • Presence of brand-conscious consumers
  • For a full, detailed list, view our report
Market trend
  • Growing digitization of private label
  • For a full, detailed list, view our report
Key questions answered in this report
  • What will the market size be in 2021 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?


Technavio Announces the Publication of its Research Report – Private Label Food and Beverages Market in APAC 2017-2021

Technavio recognizes the following companies as the key players in the private label food and beverages market in APAC: AEON, Seven & i Holdings, Wal-Mart Stores, WESFARMERS, and Woolworths.

Commenting on the report, an analyst from Technavio’s team said: “One trend in the market is growing digitization of private label. With the growing competition, retailers are increasingly taking initiatives and efforts to promote their products by using modern technology and digitization. The internet is an ideal platform to promote, market, and sell their products. Thus, business hubs like Amazon and other similar portals are providing platforms where customers are providing platforms to purchase branded products that are not just private label products.”

According to the report, one driver in the market is affordable prices of private label products. Private label products are priced lower than their branded counterparts. These products are manufactured by outsourcing or by third-party manufacturers. In addition, the cost of marketing incurred on these products is minimal. Thus, the overall cost of private label products is lesser than branded products. Prices of national brands are usually 25%-30% more than the private labeled food products. The cost of material handling and logistics is also minimum in private label food and beverages. Consumers are generally price sensitive for food and beverage products that are available in the market.

Further, the report states that one challenge in the market is presence of brand-conscious consumers. Well-established brands have recognized markets and reputations as they offer their products with constant quality and spend heavily on the marketing of their products. Consumers can be divided into two segments: one who look for brand names and quality and others who are price conscious. So, the first type of customers usually has fixed choices, and they do not to take the risk by choosing private label products. Further, national brands spend a substantial amount of revenue on marketing and advertisements. Thus, the awareness about these products is more among consumers when compared with private label brands.

Companies Mentioned

AEON, Seven & i Holdings, Wal-Mart Stores, WESFARMERS, and Woolworths.

  • Executive summary
  • Scope of the report
  • Research methodology
  • Introduction
    • Market outline
  • Market landscape
    • Market ecosystem
      • Table Parent market
      • Table Global private label food and beverages market
    • Market characteristics
      • Table Market characteristics
    • Market segmentation analysis
      • Table Market segments
  • Market sizing
    • Market definition
      • Table Market definition – Inclusions and exclusions checklist
    • Market sizing 2016
      • Table Market size 2016
      • Table Validation techniques employed for market sizing 2016
    • Market size and forecast 2016-2021
      • Table Private label food and beverages market in APAC 2016-2021 ($ billions)
      • Table Private label food and beverages market in APAC – Year-over-year growth 2017-2021 (%)
  • Five forces analysis
    • Table Five forces analysis 2016
    • Table Five forces analysis 2021
    • Bargaining power of buyers
      • Table Bargaining power of buyers
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers
    • Threat of new entrants
      • Table Threat of new entrants
    • Threat of substitutes
      • Table Threat of substitutes
    • Threat of rivalry
      • Table Threat of rivalry
    • Market condition
      • Table Market condition – Five forces
  • Market segmentation by product
    • Private label food and beverages market in APAC by product
      • Table Product – Market share 2016-2021 (%)
    • Comparison by product
      • Table Comparison by product
    • Private label food market in APAC
      • Table Private label food market in APAC 2016-2021 ($ billions)
      • Table Private label food and beverages market in APAC– Year-over-year growth 2017-2021 (%)
    • Private label beverages market in APAC
      • Table Private label beverages market in APAC 2016-2021 ($ billions)
      • Table Private label beverages market in APAC – Year-over-year growth 2017-2021 (%)
    • Market opportunity by product
      • Table Market opportunity by product
  • Market segmentation by distribution channel
    • Segmentation by distribution channel
      • Table Distribution channel – Market share 2016-2021 (%)
    • Comparison by distribution channel
      • Table Comparison by distribution channel
    • Private label food and beverages market in APAC by offline channels
      • Table Private label food and beverages market in APAC by offline channels 2016-2021 ($ billions)
      • Table Private label food and beverages market in APAC by offline channels – Year-over-year growth 2017-2021 (%)
    • Private label food and beverages market in APAC by online channels
      • Table Private label food and beverages market in APAC by online channels 2016-2021 ($ billions)
      • Table Private label food and beverages market in APAC by online channels – Year-over-year growth 2017-2021 (%)
    • Market opportunity by distribution channel
      • Table Market opportunity by distribution channel
  • Customer landscape
  • Regional landscape
    • Key leading countries
      • Table Key leading countries
    • Private label food and beverages market in Japan
      • Table Private label food and beverages market in Japan 2016-2021 ($ billions)
      • Table Private label food and beverages market in Japan: Year-over-year growth 2017-2021 (%)
    • Private label food and beverages market in Australia
      • Table Private label food and beverages market in Australia 2016-2021 ($ billions)
      • Table Private label food and beverages market in Australia: Year-over-year growth 2017-2021 (%)
    • Private label food and beverages market in China
      • Table Private label food and beverages market in China 2016-2021 ($ billions)
      • Table Private label food and beverages market in China: Year-over-year growth 2017-2021 (%)a
    • Private label food and beverages market in India
      • Table Private label food and beverages market in India 2016-2021 ($ billions)
      • Table Private label food and beverages market in India: Year-over-year growth 2017-2021 (%)
    • Private label food and beverages market in Thailand
      • Table Private label food and beverages market in Thailand 2016-2021 ($ billions)
      • Table Private label food and beverages market in Thailand: Year-over-year growth 2017-2021 (%)
  • Decision framework
  • Drivers and challenges
    • Market drivers
    • Market challenges
  • Market trends
    • Growing digitization of private label
    • Increasing development of new packaging
    • Rising focus on health and wellness
  • Vendor landscape
    • Competitive scenario
  • Vendor analysis
    • Vendors covered
    • Vendor classification
      • Table Vendor classification
    • Market positioning of vendors
      • Table Market positioning of vendors
    • AEON
      • Table Vendor overview
      • Table AEON – Business segments
      • Table AEON – Organizational developments
      • Table AEON – Geographic focus
      • Table AEON – Some of the key offerings
    • Seven & i Holdings
      • Table Vendor overview
      • Table Seven & i Holdings – Organizational developments
      • Table Seven & i Holdings – Geographic focus
      • Table Seven & i Holdings – Some of the key offerings
    • Wal-Mart Stores
      • Table Vendor overview
      • Table Wal-Mart Stores – Organizational developments
      • Table Wal-Mart Stores – Geographic focus
      • Table Wal-Mart Stores – Some of the key offerings
    • WESFARMERS
      • Table Vendor overview
      • Table WESFARMERS – Business segments
      • Table WESFARMERS – Organizational developments
      • Table WESFARMERS – Geographic focus
      • Table WESFARMERS – Some of the key offerings
    • Woolworths
      • Table Vendor overview
      • Table Woolworths – Organizational developments
      • Table Woolworths – Geographic focus
      • Table Woolworths – Some of the key offerings
  • Appendix
    • List of abbreviations
  • Explore Technavio

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