Pharma E-commerce Market in Europe 2018-2022
About Pharma E-commerce
Pharma e-commerce is a pharmacy model that operates over the internet and sends the orders to customers through the mail or shipping companies.
Technavio’s analysts forecast the pharma e-commerce market in Europe to grow at a CAGR of 13.82% during the period 2018-2022.
Covered in this report
The report covers the present scenario and the growth prospects of the pharma e-commerce market in Europe for 2018-2022. To calculate the market size, the report presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources.
The market is divided into the following segments based on geography:
Technavio Announces the Publication of its Research Report – Pharma E-commerce Market in Europe 2018-2022
Technavio recognizes the following companies as the key players in the pharma e-commerce market in Europe: LloydsPharmacy, myCARE e.K., SHOP APOTHEKE EUROPE, Walgreens Boots Alliance, and Zur Rose Suisse.
Commenting on the report, an analyst from Technavio’s team said: “One trend in the market is growing acceptance in newly regulated European states. With the growing awareness about the availability of medicines through e-commerce platforms, newly regulated European states such as Austria, France, and Spain are venturing into the market. There is a huge shortage of pharmacists in the rural sector. The availability of advanced medicines is limited to developed urban regions, and the rural areas have limited access to quality healthcare.”
According to the report, one driver in the market is availability of internet providing convenience to consumers. Availability of internet is one of the major driving forces behind the growth of the pharma e-commerce market in Europe, as it provides convenience to the consumers for ordering medicines. The consumers can order medicines easily with their mobile or computer.
Further, the report states that one challenge in the market is illegal and counterfeit trading of drugs through e-pharmacy. When drugs are sold through a virtual platform, confirming the authenticity of the products is a difficult task. With the growing adoption of pharma e-commerce, numerous websites are finding it as a source to provide illegal drugs through this medium. The most commonly used illegal drugs in Europe are cannabis, heroin, and cocaine.
SHOP APOTHEKE EUROPE
Walgreens Boots Alliance
Zur Rose Suisse
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