Pet Food Market in US 2019-2023

Pet Food Market in US 2019-2023

Pet Food Market in US: About this market

Pet foods are commercial feed and supplements prepared for consumption by pets. Technavio’s pet foods market analysis considers sales from segments including dry pet food, wet pet food, and pet snacks and treats. In 2018, the dry pet foods segment had a significant market share, and this trend is expected to continue over the forecast period. Factors such as easy transportation and long shelf life of dry pet foods will play a significant role in the dry pet foods segment to maintain its market position. Also, our global pet foods market report looks at factors such as the rising awareness of pet nutrition, rise in pet ownership, and new product launches. However, stringent regulation, growing instances of pet food recalls, and health implications related to pet allergies may hamper the growth of the pet foods industry over the forecast period.

Global Pet Foods Market: Overview

Rising awareness of pet nutrition

Homemade pet foods are not wholesome and nutritionally balanced. This is driving the need for functional pet food products over homemade formulations. The rising awareness and significance of functional pet food products are driving the popularity of pet foods and will lead to the expansion of the global pet foods market at a CAGR of over 5% during the forecast period.

The growing popularity of customized pet foods

Premium pet food is formulated from organic and single protein-source ingredients and has several health benefits. In addition, the demand for customized pet food products is increasing due to the humanization of pets. These factors are expected to have a positive impact on the overall market growth.

For the detailed list of factors that will drive the global pet foods market during the forecast period 2019-2023, click here.

Competitive Landscape

With the presence of several major players, the global pet foods market is highly fragmented. Technavio’s robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading pet foods manufacturers, that include Colgate-Palmolive Co., General Mills Inc., Mars Inc., Nestlé SA, and The J. M. Smucker Co.

Also, the pet foods market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage on all forthcoming growth opportunities.


  • Executive summary
  • Scope of the report
    • Preface
      • Table Product overview
    • Currency conversion rates for US$
  • Market landscape
    • Market ecosystem
      • Table Global consumer staples market
      • Table Segments of global consumer staples market
    • Market characteristics
      • Table Market characteristics
    • Market segmentation analysis
      • Table Market segments
  • Market sizing
    • Market definition
      • Table Market definition - Inclusions and exclusions checklist
    • Market sizing 2018
      • Table Market size 2018
    • Market size and forecast 2018-2023
      • Table Country market: Size and forecast 2018-2023 ($ billions)
      • Table Country market: Year-over-year growth 2019-2023 (%)
  • Five forces analysis
    • Table Five forces analysis 2018
    • Table Five forces analysis 2023
    • Bargaining power of buyers
      • Table Bargaining power of buyers
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers
    • Threat of new entrants
      • Table Threat of new entrants
    • Threat of substitutes
      • Table Threat of substitutes
    • Threat of rivalry
      • Table Threat of rivalry
    • Market condition
      • Table Market condition - Five forces 2018
  • Market segmentation by distribution channel
    • Table Distribution channel - Market share 2018-2023 (%)
    • Comparison by distribution channel
      • Table Comparison by distribution channel
    • Pet-specialty stores and vet clinics - Market size and forecast 2018-2023
      • Table Pet-specialty stores and vet clinics - Market size and forecast 2018-2023 ($ billions)
      • Table Pet-specialty stores and vet clinics - Year-over-year growth 2019-2023 (%)
    • Hypermarkets - Market size and forecast 2018-2023
      • Table Hypermarkets - Market size and forecast 2018-2023 ($ billions)
      • Table Hypermarkets - Year-over-year growth 2019-2023 (%)
    • Convenience stores - Market size and forecast 2018-2023
      • Table Convenience stores - Market size and forecast 2018-2023 ($ billions)
      • Table Convenience stores - Year-over-year growth 2019-2023 (%)
    • Others - Market size and forecast 2018-2023
      • Table Others - Market size and forecast 2018-2023 ($ billions)
      • Table Others - Year-over-year growth 2019-2023 (%)
    • Market opportunity by distribution channel
      • Table Market opportunity by distribution channel
  • Market segmentation by product
    • Table Product - Market share 2018-2023 (%)
    • Comparison by product
      • Table Comparison by product
    • Dry pet food - Market size and forecast 2018-2023
      • Table Dry pet food - Market size and forecast 2018-2023 ($ billions)
      • Table Dry pet food - Year-over-year growth 2019-2023 (%)
    • Wet pet food - Market size and forecast 2018-2023
      • Table Wet pet food - Market size and forecast 2018-2023 ($ billions)
      • Table Wet pet food - Year-over-year growth 2019-2023 (%)
    • Pet snacks and treats - Market size and forecast 2018-2023
      • Table Pet snacks and treats - Market size and forecast 2018-2023 ($ billions)
      • Table Pet snacks and treats - Year-over-year growth 2019-2023 (%)
    • Market opportunity by product
      • Table Market opportunity by product
  • Customer landscape
    • Table Customer landscape
  • Market segmentation by end-user
    • Table End-user - Market share 2018-2023 (%)
    • Comparison by end-user
      • Table Comparison by end-user
    • Dog food - Market size and forecast 2018-2023
      • Table Dog food - Market size and forecast 2018-2023 ($ billions)
      • Table Dog food - Year-over-year growth 2019-2023 (%)
    • Cat food - Market size and forecast 2018-2023
      • Table Cat food - Market size and forecast 2018-2023 ($ billions)
      • Table Cat food - Year-over-year growth 2019-2023 (%)
    • Other small pet food - Market size and forecast 2018-2023
      • Table Other small pet food - Market size and forecast 2018-2023 ($ billions)
      • Table Other small pet food - Year-over-year growth 2019-2023 (%)
    • Market opportunity by end-user
      • Table Market opportunity by end-user
  • Decision framework
  • Drivers and challenges
    • Market drivers
    • Market challenges
      • Table Impact of drivers and challenges
  • Market trends
    • Growing prominence of sustainability and biotechnology in pet food formulation
    • Rising popularity of clean labeling
    • Growing popularity of customized pet foods
  • Vendor landscape
    • Overview
      • Table Vendor landscape
    • Landscape disruption
      • Table Landscape disruption
    • Competitive scenario
  • Vendor analysis
    • Vendors covered
      • Table Vendors covered
    • Vendor classification
      • Table Vendor classification
    • Market positioning of vendors
      • Table Market positioning of vendors
    • Colgate-Palmolive Co.
      • Table Colgate-Palmolive Co. - Vendor overview
      • Table Colgate-Palmolive Co. - Product segments
      • Table Colgate-Palmolive Co. - Organizational developments
      • Table Colgate-Palmolive Co. - Geographic focus
      • Table Colgate-Palmolive Co. - Segment focus
      • Table Colgate-Palmolive Co. - Key offerings
    • General Mills Inc.
      • Table General Mills Inc. - Vendor overview
      • Table General Mills Inc. - Business segments
      • Table General Mills Inc. - Organizational developments
      • Table General Mills Inc. - Geographic focus
      • Table General Mills Inc. - Segment focus
      • Table General Mills Inc. - Key offerings
    • Mars Inc.
      • Table Mars Inc. - Vendor overview
      • Table Mars Inc. - Product segments
      • Table Mars Inc. - Organizational developments
      • Table Mars Inc. - Key offerings
    • Nestlé SA
      • Table Nestlé SA - Vendor overview
      • Table Nestlé SA - Product segments
      • Table Nestlé SA - Organizational developments
      • Table Nestlé SA - Geographic focus
      • Table Nestlé SA - Segment focus
      • Table Nestlé SA - Key offerings
    • The J. M. Smucker Co.
      • Table The J. M. Smucker Co. - Vendor overview
      • Table The J. M. Smucker Co. - Business segments
      • Table The J. M. Smucker Co. - Organizational developments
      • Table The J. M. Smucker Co. - Geographic focus
      • Table The J. M. Smucker Co. - Segment focus
      • Table The J. M. Smucker Co. - Key offerings
  • Appendix
    • Research methodology
      • Table Validation techniques employed for market sizing
    • List of abbreviations
    • Definition of market positioning of vendors
      • Table Definition of market positioning of vendors
  • Explore Technavio

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook