Organic Tea Market in the US 2017-2021
About Organic Tea Market
Organic tea is a certified tea, which is free of fertilizers, pesticides, and herbicides. The cultivation process of organic tea, which relies on ecological processes and biodiversity, is based on sustainable practices. Consumers choose organic tea because of the health benefits that the product offers. There are primarily three different types of organic tea available in the US market: organic herbal/fruit tea, organic black tea, and organic green tea.
Technavio’s analysts forecast the Organic Tea Market in the US to grow at a CAGR of 5.19% during the period 2017-2021.
Covered in this report
The report covers the present scenario and the growth prospects of the Organic Tea Market in the US for 2017-2021. To calculate the market size, the report considers the revenue generated through the sales of three types of organic teas: organic herbal tea, organic green tea, and organic black tea; in different forms sold through various retail outlets and foodservice establishments, which include but not limited to hypermarkets, supermarkets, convenience stores, specialist retailers, discount stores, warehouse clubs, and others.
Technavio's report, Organic Tea Market in the US 2017-2021, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.
Technavio Announces the Publication of its Research Report – Organic Tea Market in the US 2017-2021
Technavio recognizes the following companies as the key players in the organic tea market in the US: Ambassador Organics, Celestial Seasonings, EQUAL EXCHANGE COOP, Newman's Own, and Numi Organic Tea.
Other Prominent Vendors in the market are: Arbor Teas, Art of Tea, Choice Organic Teas, Davidson’s Organics, Five Mountains, Green Root Tea, Løv Organic, Rishi Tea, The Path of Tea, and The Republic of Tea.
Commenting on the report, an analyst from Technavio’s team said: “The latest trend gaining momentum in the market is continuous product innovation. Product innovations in this space are focused on the health and functional properties of organic teas. A lot of new organic tea products concentrate on energy boosting, stress release, heart and digestive health, and beauty aspects.”
According to the report, one of the major drivers for this market is increasing number of health-conscious consumers. The demand for organic tea in the US is driven by the increase in the number of health-conscious consumers. Over the past few years, there has been an increase in the number of people with cardiovascular diseases, diabetes, obesity, and other lifestyle diseases. This has influenced consumers to look for products that are free from artificial colorants, synthetic flavors, and other unhealthy food additives.
Further, the report states that one of the major factors hindering the growth of this market is increased competition from other organic beverages. The organic tea market in the US is influenced by other organic products in the market. There are a wide variety of organic beverages in the market, such as organic coffee and organic plant-based and malt-based drinks. These different organic drinks provide competition to the organic tea market. Brand loyalty is a key reason behind the rise in sales of these organic drinks.
Ambassador Organics, Celestial Seasonings, EQUAL EXCHANGE COOP, Newman's Own, and Numi Organic Tea.Other Prominent Vendors in the market are: Arbor Teas, Art of Tea, Choice Organic Teas, Davidson’s Organics, Five Mountains, Green Root Tea, Løv Organic, Rishi Tea, The Path of Tea, and The Republic of Tea.
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.Download eBook