Online Fashion Retail Market in India 2023-2027

India - Online Fashion Retail Market 2023-2027


The online fashion retail market is forecasted to grow by USD 28,935.66 mn during 2022-2027, accelerating at a CAGR of 18.83% during the forecast period. The report on the online fashion retail market provides a holistic analysis, market size, and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by the rise in internet and smartphone penetration, growing acceptance of digital payment systems, and increasing e-commerce sales.

Technavio's online fashion retail market is segmented as below:

By Product
  • Apparel
  • Footwear
  • Bags and accessories
By Gender
  • Women
  • Men
  • Children
This study identifies the rise of social media as one of the prime reasons driving the online fashion retail market growth during the next few years. Also, growing omnichannel retailing and integration of AI in online shopping portals will lead to sizable demand in the market.

The report on the online fashion retail market in India covers the following areas:
  • Online fashion retail market sizing in India
  • Online fashion retail market forecast in India
  • Online fashion retail market industry analysis in India
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading online fashion retail market vendors that include Adidas AG, Aditya Birla Fashion and Retail Ltd., Alibaba Group Holding Ltd., Amazon.com Inc., Benetton Group Srl, Dolce and Gabbana SRL, eBay Inc., Gildan Activewear SRL, GioTech, H and M Hennes and Mauritz GBC AB, Levi Strauss and Co., Naaptol Online Shopping Pvt. Ltd., One97 Communications Ltd., Reliance Industries Ltd., Shoppers Stop Ltd., Snapdeal Ltd., Tata Sons Pvt. Ltd., The Gap Inc., V Mart Retail Ltd., and Walmart Inc.. Also, the online fashion retail market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.


  • Executive Summary
    • Market overview
      • Table Executive Summary – Chart on Market Overview
      • Table Executive Summary – Data Table on Market Overview
      • Table Executive Summary – Chart on Country Market Characteristics
      • Table Executive Summary – Chart on Market Segmentation by Product
      • Table Executive Summary – Chart on Market Segmentation by Gender
      • Table Executive Summary – Chart on Vendor Market Positioning
  • Market Landscape
    • Market ecosystem
      • Table Parent market
      • Table Market Characteristics
  • Market Sizing
    • Market definition
      • Table Offerings of vendors included in the market definition
    • Market segment analysis
      • Table Market segments
    • Market size 2022
    • Market outlook: Forecast for 2022-2027
      • Table Chart on India - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on India - Market size and forecast 2022-2027 ($ million)
      • Table Chart on India: Year-over-year growth 2022-2027 (%)
      • Table Data Table on India: Year-over-year growth 2022-2027 (%)
  • Historic Market Size
    • Online fashion retail market in India 2017 - 2021
      • Table Historic Market Size – Data Table on online fashion retail market in India 2017 - 2021 ($ million)
    • Product Segment Analysis 2017 - 2021
      • Table Historic Market Size – Product Segment 2017 - 2021 ($ million)
    • Gender Segment Analysis 2017 - 2021
      • Table Historic Market Size – Gender Segment 2017 - 2021 ($ million)
  • Five Forces Analysis
    • Five forces summary
      • Table Five forces analysis - Comparison between 2022 and 2027
    • Bargaining power of buyers
      • Table Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers – Impact of key factors in 2022 and 2027
    • Threat of new entrants
      • Table Threat of new entrants – Impact of key factors in 2022 and 2027
    • Threat of substitutes
      • Table Threat of substitutes – Impact of key factors in 2022 and 2027
    • Threat of rivalry
      • Table Threat of rivalry – Impact of key factors in 2022 and 2027
    • Market condition
      • Table Chart on Market condition - Five forces 2022 and 2027
  • Market Segmentation by Product
    • Market segments
      • Table Chart on Product - Market share 2022-2027 (%)
      • Table Data Table on Product - Market share 2022-2027 (%)
    • Comparison by Product
      • Table Chart on Comparison by Product
      • Table Data Table on Comparison by Product
    • Apparel - Market size and forecast 2022-2027
      • Table Chart on Apparel - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Apparel - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Apparel - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Apparel - Year-over-year growth 2022-2027 (%)
    • Footwear - Market size and forecast 2022-2027
      • Table Chart on Footwear - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Footwear - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Footwear - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Footwear - Year-over-year growth 2022-2027 (%)
    • Bags and accessories - Market size and forecast 2022- 2027
      • Table Chart on Bags and accessories - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Bags and accessories - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Bags and accessories - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Bags and accessories - Year-over-year growth 2022-2027 (%)
    • Market opportunity by Product
      • Table Market opportunity by Product ($ million)
      • Table Data Table on Market opportunity by Product ($ million)
  • Market Segmentation by Gender
    • Market segments
      • Table Chart on Gender - Market share 2022-2027 (%)
      • Table Data Table on Gender - Market share 2022-2027 (%)
    • Comparison by Gender
      • Table Chart on Comparison by Gender
      • Table Data Table on Comparison by Gender
    • Women - Market size and forecast 2022-2027
      • Table Chart on Women - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Women - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Women - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Women - Year-over-year growth 2022-2027 (%)
    • Men - Market size and forecast 2022-2027
      • Table Chart on Men - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Men - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Men - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Men - Year-over-year growth 2022-2027 (%)
    • Children - Market size and forecast 2022-2027
      • Table Chart on Children - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Children - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Children - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Children - Year-over-year growth 2022-2027 (%)
    • Market opportunity by Gender
      • Table Market opportunity by Gender ($ million)
      • Table Data Table on Market opportunity by Gender ($ million)
  • Customer Landscape
    • Customer landscape overview
      • Table Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Drivers, Challenges, and Trends
    • Market drivers
      • Rise in Internet and smartphone penetration
      • Growing acceptance of digital payment systems
      • Increasing e-commerce sales
    • Market challenges
      • Presence of payment barriers
      • Rising counterfeit products
      • Concerns related to last-mile delivery
    • Impact of drivers and challenges
      • Table Impact of drivers and challenges in 2022 and 2027
    • Market trends
      • Rise of social media
      • Growing omnichannel retailing
      • Integration of AI in online shopping portals
  • Vendor Landscape
    • Overview
    • Vendor landscape
      • Table Overview on Criticality of inputs and Factors of differentiation
    • Landscape disruption
      • Table Overview on factors of disruption
    • Industry risks
      • Table Impact of key risks on business
  • Vendor Analysis
    • Vendors covered
      • Table Vendors covered
    • Market positioning of vendors
      • Table Matrix on vendor position and classification
    • Adidas AG
      • Table Adidas AG - Overview
      • Table Adidas AG - Business segments
      • Table Adidas AG - Key news
      • Table Adidas AG - Key offerings
      • Table Adidas AG - Segment focus
    • Aditya Birla Fashion and Retail Ltd.
      • Table Aditya Birla Fashion and Retail Ltd. - Overview
      • Table Aditya Birla Fashion and Retail Ltd. - Business segments
      • Table Aditya Birla Fashion and Retail Ltd. - Key offerings
      • Table Aditya Birla Fashion and Retail Ltd. - Segment focus
    • Alibaba Group Holding Ltd.
      • Table Alibaba Group Holding Ltd. - Overview
      • Table Alibaba Group Holding Ltd. - Business segments
      • Table Alibaba Group Holding Ltd. - Key offerings
      • Table Alibaba Group Holding Ltd. - Segment focus
    • Amazon.com Inc.
      • Table Amazon.com Inc. - Overview
      • Table Amazon.com Inc. - Business segments
      • Table Amazon.com Inc. - Key news
      • Table Amazon.com Inc. - Key offerings
      • Table Amazon.com Inc. - Segment focus
    • Benetton Group Srl
      • Table Benetton Group Srl - Overview
      • Table Benetton Group Srl - Product / Service
      • Table Benetton Group Srl - Key offerings
    • eBay Inc.
      • Table eBay Inc. - Overview
      • Table eBay Inc. - Product / Service
      • Table eBay Inc. - Key news
      • Table eBay Inc. - Key offerings
    • Gildan Activewear SRL
      • Table Gildan Activewear SRL - Overview
      • Table Gildan Activewear SRL - Product / Service
      • Table Gildan Activewear SRL - Key offerings
    • GioTech
      • Table GioTech - Overview
      • Table GioTech - Product / Service
      • Table GioTech - Key offerings
    • Levi Strauss and Co.
      • Table Levi Strauss and Co. - Overview
      • Table Levi Strauss and Co. - Business segments
      • Table Levi Strauss and Co. - Key news
      • Table Levi Strauss and Co. - Key offerings
      • Table Levi Strauss and Co. - Segment focus
    • Reliance Industries Ltd.
      • Table Reliance Industries Ltd. - Overview
      • Table Reliance Industries Ltd. - Business segments
      • Table Reliance Industries Ltd. - Key news
      • Table Reliance Industries Ltd. - Key offerings
      • Table Reliance Industries Ltd. - Segment focus
    • Snapdeal Ltd.
      • Table Snapdeal Ltd. - Overview
      • Table Snapdeal Ltd. - Product / Service
      • Table Snapdeal Ltd. - Key offerings
    • Tata Sons Pvt. Ltd.
      • Table Tata Sons Pvt. Ltd. - Overview
      • Table Tata Sons Pvt. Ltd. - Business segments
      • Table Tata Sons Pvt. Ltd. - Key offerings
      • Table Tata Sons Pvt. Ltd. - Segment focus
    • The Gap Inc.
      • Table The Gap Inc. - Overview
      • Table The Gap Inc. - Business segments
      • Table The Gap Inc. - Key news
      • Table The Gap Inc. - Key offerings
      • Table The Gap Inc. - Segment focus
    • V Mart Retail Ltd.
      • Table V Mart Retail Ltd. - Overview
      • Table V Mart Retail Ltd. - Business segments
      • Table V Mart Retail Ltd. - Key offerings
      • Table V Mart Retail Ltd. - Segment focus
    • Walmart Inc.
      • Table Walmart Inc. - Overview
      • Table Walmart Inc. - Business segments
      • Table Walmart Inc. - Key offerings
      • Table Walmart Inc. - Segment focus
  • Appendix
    • Scope of the report
      • Market definition
      • Objectives
      • Notes and caveats
    • Inclusions and exclusions checklist
      • Table Inclusions checklist
      • Table Exclusions checklist
    • Currency conversion rates for US$
      • Table Currency conversion rates for US$
    • Research methodology
      • Table Research methodology
      • Table Validation techniques employed for market sizing
      • Table Information sources
    • List of abbreviations
      • Table List of abbreviations

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