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Mobile LBS Market in Southeast Asia 2015-2019

Mobile LBS Market in Southeast Asia 2015-2019

About Mobile LBS

LBS uses the positioning capabilities of wireless applications to deliver innovative services to mobile device users. LBS offers a cost-effective engagement with these users. LBS uses GIS technology and the internet to track a user’s location. The various location-enabled mobile devices are smartphones, tablets, PNDs, and devices fitted in vehicles. The key features of LBS include real-time directions, friend finders, location-based social networking, real-time tracking, location-based advertising, discovering places, and location-induced searches. It also generates information regarding ongoing local events, shopping, and location-based entertainment options.

Technavio's analysts forecast mobile LBS market in Southeast Asia market to grow at a CAGR of 62.12% over the period 2014-2019.

Covered in this Report

The report includes the present scenario and the growth prospects of the mobile LBS market in Southeast Asia for the period 2015-2019. The market can be segmented by application into the following: location-based navigation, location-based search and advertising, indoor LBS, location-based infotainment, location-based tracking, analytics, recreation and fitness, and others.

Technavio's report, Mobile LBS Market in Southeast Asia 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers major countries in Southeast Asia such as Singapore, Malaysia, Thailand, Philippines, and Indonesia; it also covers the market landscape and its growth prospects in the coming years. The report includes a discussion of the key vendors operating in this market.Key Regions

  • Indonesia
  • Malaysia
  • Philippines
  • Singapore
  • Thailand
Key Vendors
  • AdNear
  • Digi Telecommunications
  • Foursquare Labs
  • Globe Telecom
  • Google
  • HERE
  • Maxis Communications
  • TomTom
Other Prominent Vendors
  • Airbnb
  • Advanced Info Service
  • Bouncity
  • Burpple
  • Celcom Mobile
  • Hungry Go Where (SingTel)
  • Picky
  • PT Indosat
  • ShowNearby
  • Smaato (Adsmobi)
  • Smart Communications
  • Telkomsel
  • Total Access Communication
  • U Mobile
  • Wimdu
  • XL Axiata
  • Yelp
  • Yoose
Emerging Vendors
  • iPointi
  • Jatis Mobile
  • Komli Mobile
  • looloo
  • MappointAsia (Thailand)
  • Shoppertise
  • TaxiMonger
  • Tripid
  • Withlocals
  • w-LOCATE
  • Yotomo
  • Key Market Driver
    • Increase in Sales of Smartphones
    • For a full, detailed list, view our report
    Key Market Challenge
    • Concern on Data Privacy
    • For a full, detailed list, view our report
    Key Market Trend
    • Use of Analytics to Increase Consumer Engagement
    • For a full, detailed list, view our report
    Key Questions Answered in this Report
    • What will the market size be in 2019 and what will the growth rate be?
    • What are the key market trends?
    • What is driving this market?
    • What are the challenges to market growth?
    • Who are the key vendors in this market space?
    • What are the market opportunities and threats faced by the key vendors?
    • What are the strengths and weaknesses of the key vendors?


    Press Release

    Technavio Announces the Publication of its Research Report – Mobile LBS Market in Southeast Asia 2015-2019

    Technavio recognizes the following companies as the key players in the Mobile LBS Market in Southeast Asia: AdNear, Digi Telecommunications, Foursquare Labs, Globe Telecom, Google, HERE, Maxis Communications and TomTom

    Other Prominent Vendors in the market are: Airbnb, Advanced Info Service, Bouncity, Burpple, Celcom Mobile, Hungry Go Where (SingTel), Picky, PT Indosat, ShowNearby, Smaato (Adsmobi), Smart Communications, Telkomsel, Total Access Communication, U Mobile, Wimdu, XL Axiata, Yelp, Yoose.

    Commenting on the report, an analyst from Technavio’s team said: “The use of analytics to increase consumer engagement. Companies such as AdNear are using big data analytics to obtain consumer insights. The information gathered is used to profile the consumer on the basis of search history, page visits, and social networking habits. This information is used for focused marketing and targeting new customers and specific customers.”

    According to the report, the market is witnessing a surge in the sales of smartphones with it constituting 55% of the total handset market. There is also increased adoption of location-enabled applications and mobile-focused media. The improved functionality and processing capabilities of smartphones and tablets have made them more than just communication devices

    Further, the report states that the mobile LBS market is affected by the major challenge of data privacy. The network providers own and control the data about the subscriber’s location. The presence of a legal framework to safeguard the users' privacy does not eliminate the concerns of the users, with the network providers being privy to such information.

    Companies Mentioned

    AdNear, Digi Telecommunications, Foursquare Labs, Globe Telecom, Google, HERE, Maxis Communications, TomTom, Airbnb, Advanced Info Service, Bouncity, Burpple, Celcom Mobile, Hungry Go Where (SingTel), Picky, PT Indosat, ShowNearby, Smaato (Adsmobi), Smart Communications, Telkomsel, Total Access Communication, U Mobile, Wimdu, XL Axiata, Yelp, Yoose

    • Executive Summary
    • List of Abbreviations
    • Scope of the Report
      • Market Overview
      • Product Offerings
    • Market Research Methodology
      • Market Research Process
      • Research Methodology
        • Table Market Research Methodology
    • Introduction
      • Table Mobile LBS
    • Market Landscape
      • Market Overview
        • Mobile LBS Services
          • Table Mobile LBS Market Overview by Application Category
      • Market Size and Forecast
        • Table Mobile LBS Market in Southeast Asia 2014-2019 ($ millions)
      • Mobile LBS Value Chain
        • Table Mobile LBS Value Chain
      • Five Forces Analysis
    • Geographical Segmentation
      • Mobile LBS Market in Southeast Asia by Geographical Segmentation 2014-2019
        • Table Mobile LBS Market in Southeast Asia by Geography 2014-2019
      • Mobile LBS Market in Indonesia
        • Table Mobile LBS Market in Indonesia 2014-2019 ($ millions)
      • Mobile LBS Market in Singapore
        • Table Mobile LBS Market in Singapore 2014-2019 ($ millions)
      • Mobile LBS Market in Thailand
        • Table Mobile LBS Market in Thailand 2014-2019 ($ millions)
      • Mobile LBS Market in Malaysia
        • Table Mobile LBS Market in Malaysia 2014-2019 ($ millions)
      • Mobile LBS Market in Philippines
        • Table Mobile LBS Market in Philippines 2014-2019 ($ millions)
    • Market Segmentation by Application
      • Mobile LBS Market in Southeast Asia by Application 2014-2019
        • Table Mobile LBS Market in Southeast Asia by Application 2014-2019 ($ millions)
      • Mobile Indoor LBS Market in Southeast Asia
        • Table Mobile Indoor LBS Market in Southeast Asia 2014-2019 ($ millions)
      • Mobile Location-Based Search and Advertising Market in Southeast Asia
        • Table Mobile Location-based Search and Advertising Market in Southeast Asia 2014-2019 ($ millions)
      • Mobile Location-Based Tracking Market in Southeast Asia
        • Table Mobile Location-based Tracking Market in Southeast Asia 2014-2019 ($ millions)
      • Mobile Location-Based Navigation Market in Southeast Asia
        • Table Mobile Location-based Navigation Market in Southeast Asia 2014-2019 ($ millions)
      • Mobile Location-Based Infotainment Market in Southeast Asia
        • Table Mobile Location-based Infotainment Market in Southeast Asia 2014-2019 ($ millions)
      • Mobile Location-based Analytics Market in Southeast Asia
        • Table Mobile Location-based Analytics Market in Southeast Asia 2014-2019 ($ millions)
      • Mobile Location-based Recreation and Fitness Market in Southeast Asia
        • Table Mobile Location-based Recreation and Fitness Market in Southeast Asia 2014-2019 ($ millions)
    • Buying Criteria
    • Market Growth Drivers
    • Drivers and their Impact
    • Market Challenges
    • Impact of Drivers and Challenges
    • Market Trends
    • Trends and their Impact
    • Vendor Landscape
      • Competitive Scenario
        • Mergers and Acquisitions
      • Market Share Analysis 2015
      • Other Prominent Vendors
      • Emerging Vendors
    • Key Vendor Analysis
      • Adnear
        • Key Facts
        • Business Overview
        • Key Locations
          • Table Adnear: Key Locations
        • Business Strategy
        • Recent Developments
        • SWOT Analysis
      • DiGi Telecommunication
        • Key Facts
        • Business Overview
        • Business Segmentation by Revenue 2013
          • Table DiGi.com: Business Segmentation by Revenue 2013
        • Business Strategy
        • Recent Developments
        • SWOT Analysis
      • Foursquare Labs
        • Key Facts
        • Business Overview
        • Product Segmentation
          • Table Foursquare Labs: Product Segmentation 2013
        • Business Strategy
        • Recent Developments
        • SWOT Analysis
      • Globe Telecom
        • Key Facts
        • Business Overview
        • Business Segmentation by Revenue 2013
          • Table Globe Telecom: Business Segmentation by Revenue 2013
        • Business Segmentation by Revenue 2012 and 2013
          • Table Globe Telecom: Business Segmentation by Revenue 2012 and 2013 ($ billion)
        • Recent Developments
        • SWOT Analysis
      • Google
        • Key Facts
        • Business Overview
        • Business Segmentation by Revenue 2013
          • Table Google: Business Segmentation by Revenue 2013
        • Business Segmentation by Revenue 2012 and 2013
          • Table Google: Business Segmentation by Revenue 2012 and 2013 ($ million)
        • Geographical Segmentation by Revenue 2013
          • Table Google: Geographical Segmentation by Revenue 2013
        • Business Strategy
        • Recent Developments
        • SWOT Analysis
      • HERE
        • Key Facts
        • Business Overview
        • Business Segmentation
          • Table HERE: Business Segmentation 2014
        • Geographical Segmentation by Revenue 2014
          • Table HERE: Geographical Segmentation by Revenue 2014
        • Business Strategy
        • Recent Developments
        • SWOT Analysis
      • Maxis
        • Key Facts
        • Business Overview
        • Business Segmentation by Revenue 2013
          • Table Maxis: Business Segmentation by Revenue 2013
        • Business Segmentation by Revenue 2012 and 2013
          • Table Maxis: Business Segmentation by Revenue 2012 and 2013 ($ billion)
        • Geographical Segmentation by Revenue 2013
          • Table Maxis: Geographical Segmentation by Revenue 2013
        • Recent Developments
        • SWOT Analysis
      • Tom Tom
        • Key Facts
        • Business Overview
        • Revenue by Business Segmentation 2013
          • Table TomTom: Revenue by Business Segmentation 2013
        • Revenue by Business Segmentation 2012 and 2013
          • Table TomTom: Revenue by Business Segmentation 2012 and 2013 ($ million)
        • Revenue by Geographical Segmentation 2013
          • Table TomTom : Revenue by Geographical Segmentation 2013
        • Business Strategy
        • Recent Developments
        • SWOT Analysis
    • Other Reports in this Series

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