Media and Entertainment Market in China 2015-2019
About media and entertainment
Media and entertainment covers all the major sources of entertainment that users avail on an everyday basis. It covers a wide range of entertainment products and services, including TV, music, games, books, and movies.
Technavio's analysts forecast the media and entertainment market in China to grow at a CAGR of 11.29% over the period 2014-2019.
Covered in this report
This report covers the present scenario and growth prospects of the media and entertainment market in China for the period 2015-2019. To calculate the market size, the report considers the revenue generated from the following segments of media and entertainment:
Technavio Announces the Publication of its Research Report – Media and Entertainment Market in China 2015-2019
Technavio recognizes the following companies as the key players in the media and entertainment market in China: Beijing Enlight Media, China Central Television, Dalian Wanda, Shanghai Media, Television Broadcasts and Tencent Holdings
Other Prominent Vendors in the market are: China Broadband Capital, China Star Entertainment, Chung T'ien Television, Novel SuperTV, Shanda Interactive Entertainment and Xiami
Commenting on the report, an analyst from Technavio’s team said: “Cloud computing services are rapidly being adopted by firms because of the enhanced portability, which allows subscribed users access to the digital content stored in remote servers. Irrespective of the device used by them. Markets, such as gaming and music streaming have access to cloud services, which gives consumers the legal permit to play games and stream music online. Consumers are gradually switching to the access-based approach, where they can subscribe to digital music libraries stored in the cloud. Cloud-based music services, like iTunes Match, have become a market reality, and increased the popularity of music downloads.”
According to the report, the growing popularity of smartphones and tablets is helping the media and entertainment market in China to expand significantly. These devices are portable and provide easy access to entertainment services, such as streaming music and games. The deluge of developments in terms of various applications and mobile sites has helped the music subscription services attract a large audience.
Further, the report states that privacy and security concerns is a major challenge the vendors are struggling to overcome
Beijing Enlight Media, China Central Television, Dalian Wanda, Shanghai Media, Television Broadcasts, Tencent Holdings, China Broadband Capital, China Star Entertainment, Chung T'ien Television, Novel SuperTV, Shanda Interactive Entertainment, Xiami
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