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Media and Entertainment Market in China 2015-2019

Media and Entertainment Market in China 2015-2019

About media and entertainment

Media and entertainment covers all the major sources of entertainment that users avail on an everyday basis. It covers a wide range of entertainment products and services, including TV, music, games, books, and movies.

Technavio's analysts forecast the media and entertainment market in China to grow at a CAGR of 11.29% over the period 2014-2019.

Covered in this report

This report covers the present scenario and growth prospects of the media and entertainment market in China for the period 2015-2019. To calculate the market size, the report considers the revenue generated from the following segments of media and entertainment:

  • TV subscriptions: Includes cable TV, satellite TV, and IPTV
  • Ad spending: Includes digital ad spending, online ad spending, and mobile ad spending
  • Video games: Includes PC games, consoles, online games, cloud games, and mobile games. However, this segment does not consider games related to lotteries and casinos
  • Book publishing: Includes printed books. However, magazines, newspapers, and e-book segments are not considered in this segment
  • Filmed entertainment: Includes the box office, electronic home video, physical home video, and advertising
  • Music: Includes music streaming such as online streaming and mobile streaming; and digital music
The media and entertainment market in China is highly fragmented with the presence of a large number of small and large vendors. The report only lists the key vendors in the market; it does not present the market share of all the vendors. In addition, the report discusses the major drivers influencing the growth of the media and entertainment market in China, outlines the challenges faced by vendors and the market at large, and the key trends emerging in the market.

Technavio's report, media and entertainment market in China 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the landscape of the media and entertainment market in China and its growth prospects in the coming years. The report includes a discussion of the key vendors operating in this market.

Key vendors
  • Beijing Enlight Media
  • China Central Television
  • Dalian Wanda
  • Shanghai Media
  • Television Broadcasts
  • Tencent Holdings
Other prominent vendors
  • China Broadband Capital
  • China Star Entertainment
  • Chung T'ien Television
  • Novel SuperTV
  • Shanda Interactive Entertainment
  • Xiami
Market driver
  • Increase in disposable income
  • For a full, detailed list, view our report
Market challenge
  • Privacy and security concerns
  • For a full, detailed list, view our report
Market trend
  • Increased adoption of cloud services
  • For a full, detailed list, view our report
Key questions answered in this report
  • What will the market size be in 2018 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?


Press Release

Technavio Announces the Publication of its Research Report – Media and Entertainment Market in China 2015-2019

Technavio recognizes the following companies as the key players in the media and entertainment market in China: Beijing Enlight Media, China Central Television, Dalian Wanda, Shanghai Media, Television Broadcasts and Tencent Holdings

Other Prominent Vendors in the market are: China Broadband Capital, China Star Entertainment, Chung T'ien Television, Novel SuperTV, Shanda Interactive Entertainment and Xiami

Commenting on the report, an analyst from Technavio’s team said: “Cloud computing services are rapidly being adopted by firms because of the enhanced portability, which allows subscribed users access to the digital content stored in remote servers. Irrespective of the device used by them. Markets, such as gaming and music streaming have access to cloud services, which gives consumers the legal permit to play games and stream music online. Consumers are gradually switching to the access-based approach, where they can subscribe to digital music libraries stored in the cloud. Cloud-based music services, like iTunes Match, have become a market reality, and increased the popularity of music downloads.”

According to the report, the growing popularity of smartphones and tablets is helping the media and entertainment market in China to expand significantly. These devices are portable and provide easy access to entertainment services, such as streaming music and games. The deluge of developments in terms of various applications and mobile sites has helped the music subscription services attract a large audience.

Further, the report states that privacy and security concerns is a major challenge the vendors are struggling to overcome

Companies Mentioned

Beijing Enlight Media, China Central Television, Dalian Wanda, Shanghai Media, Television Broadcasts, Tencent Holdings, China Broadband Capital, China Star Entertainment, Chung T'ien Television, Novel SuperTV, Shanda Interactive Entertainment, Xiami

  • Executive Summary
  • List of Abbreviations
  • Scope of the Report
    • Market Overview
    • End-User Segments
      • Individual User
    • Base Year
    • Vendor Segmentation
    • Market Size Calculation and Segmentation
    • Products and Services
  • Market Research Methodology
    • Market Research Process
    • Research Methodology
      • Table Market Research Methodology
  • Introduction
  • Market Landscape
    • Market Snapshot
    • Product Life Cycle of Media and Entertainment in China
      • Table Product Life Cycle of Media and Entertainment in China
    • Media and Entertainment Market in China
      • Market Size and Forecast
        • Table Media and Entertainment Market in China 2014-2019 ($ billions)
    • Five Forces Analysis
  • Market Segmentation by Type
    • Media and Entertainment Market in China by Type 2014
      • Table Media and Entertainment Market in China by Type 2014
    • Media and Entertainment Market in China by Type 2014-2019
      • Table Media and Entertainment Market in China by Type 2014-2019
    • TV Subscription Market in China
      • Market Size and Forecast
        • Table TV Subscription Market in China 2014-2019 ($ billions)
    • China's Share in Global TV Subscription Market
      • Table China's Share in Global TV Subscription Market 2014-2019 ($ billions)
    • Ad Spending Market in China
      • Market Size and Forecast
        • Table Ad Spending Market in China 2014-2019 ($ billions)
    • China's Share in Global Ad Spending Market
      • Table China's Share in Global Ad Spending Market 2014-2019 ($ billions)
    • Video Games Market in China
      • Market Size and Forecast
        • Table Video Games Market in China 2014-2019 ($ billions)
    • China's Share in Global Video Games Market
      • Table China's Share in Global Video Game Market 2014-2019 ($ billions)
    • Publishing Market in China
      • Market Size and Forecast
        • Table Publishing Market in China 2014-2019 ($ billions)
    • China's Share in Global Publishing Market
      • Market Size and Forecast
        • Table China's Share in Global Publishing Market 2014-2019 ($ billions)
    • Filmed Entertainment Market in China
      • Market Size and Forecast
        • Table Filmed Entertainment Market in China 2014-2019 ($ billions)
    • China's Share in Global Filmed Entertainment Market
      • Table China's Share in Global Filmed Entertainment Market 2014-2019 ($ billions)
    • Music Market in China
      • Market Size and Forecast
        • Table Music Market in China 2014-2019 ($ billions)
    • China's Share in Global Music Market
      • Table China's Share in Global Music Market 2014-2019 ($ billions)
  • Market Attractiveness
    • Market Attractiveness by Type
      • Table Market attractiveness by type
  • Buying Criteria
  • Market Growth Drivers
    • Table Leading Countries by Internet Usage 2014
    • Table Online Ad Spending Market in China 2014-2019 ($ billions)
    • Table Mobile Ad spending Market in China by Revenue ($ billions)
  • Drivers and their impact
  • Market Challenges
  • Impact of Drivers and Challenges
  • Market Trends
  • Trends and their Impact
  • Vendor Landscape
    • Competitive Scenario
    • Competitive analysis
    • Other Prominent Vendors
  • Key Vendor Analysis
    • China Central Television
      • Key Facts
      • Business Overview
      • Recent Developments
      • SWOT Analysis
    • Dalian Wanda
      • Key Facts
      • Business Overview
      • Recent Developments
      • SWOT Analysis
    • Enlight
      • Key Facts
      • Business Overview
      • Business Segmentation by Revenue 2014
        • Table Enlight: Business Segmentation by Revenue 2014
      • Business Segmentation by Revenue 2013 and 2014
        • Table Enlight: Business Segmentation by Revenue 2013 and 2014 ($ million)
      • Geographical Segmentation by Revenue 2014
        • Table Enlight: Geographical Segmentation by Revenue 2014
      • Business Strategy
      • Recent Developments
      • SWOT Analysis
    • SMG
      • Key facts
      • Business Overview
      • Business Segmentation
        • Table SMG: Business Segmentation
      • SWOT Analysis
    • Television Broadcasts
      • Key Facts
      • Business Overview
      • Business Segmentation
        • Table Television Broadcasts: Business Segmentation 2014
      • Business Segmentation by Revenue 2013 and 2014
        • Table Television Broadcasts: Business Segmentation by Revenue 2013 and 2014 ($ millions)
      • Geographical Segmentation by Revenue 2014
        • Table Television Broadcasts: Geographical Segmentation by Revenue 2014
      • SWOT Analysis
    • Tencent Holdings
      • Key Facts
      • Business Overview
      • Business Segmentation by Revenue 2013
        • Table Tencent Holdings: Business Segmentation by Revenue 2013
      • Business Segmentation by Revenue 2012 and 2013
        • Table Tencent Holdings: Business Segmentation by Revenue 2012 and 2013 ($ millions)
      • Geographical Segmentation by Revenue 2013
        • Table Tencent Holdings: Geographical Segmentation by Revenue 2013
      • Business Strategy
      • Recent Developments
      • SWOT Analysis
  • Other Reports in this Series

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