Meat-free and RTE Market in the UK 2015-2019
About Meat-Free and Ready to Eat Meals
The vegetarian food market in the UK has reached maturity. For over a decade now, the percentage of the vegetarians in the country has been almost constant compared to its total population. The vegetarian food market in the UK can be classified into the following based on the type of food consumed by them:
Technavio Announces the Publication of its Research Report – Meat-free and RTE Market in the UK 2015-2019
Technavio recognizes the following companies as the key players in the Meat-free and RTE Market in the UK: ConAgra Foods, Hain Celestial, Kellogg's, Kraft Foods Group, Pinnacle Foods, Premier Foods and WhiteWave
Other Prominent Vendors in the market are: Amy's Kitchen, Beyond Meat, Blue Chip Group, CapVest, Cauldron Foods, Cranks, Field Roast Grain Meat Co., Fry Group Foods, Gardenburger, Goodlife Foods, Granovita, Lightlife Foods Inc., MorningStar Farms, Nate's, Secret Sausages, Tivall, Turtle Island Foods Inc., Upton's Naturals, VBites Foods Limited and Wicken Fen Wholesome Foods
Commenting on the report, an analyst from Technavio’s team said: “Flexitarianism as a trend has been one of the most rapidly developing practices in the UK. Flexitarianism, being that segment of the populace that consciously attempts to reduce its consumption of meat and meat products, looks forward to the adoption of a healthier lifestyle. This segment of the population can be divided into further categories: meat reducers and meat avoiders. Meat reducers are that portion of the population that attempts reducing its meat consumption as a partial practice, rather than the full-time adoption of vegetarian products. Whereas, meat avoiders are that portion of the population that somehow makes sure that it does consume a certain amount of vegetarian products to compensate for the non-vegetarian intake. This segment of the flexitarian population forms a huge consumer base for vegetarian food vendors, which, if properly targeted, could provide an increased market for vegetarian food.”
According to the report, the general rise in the awareness among the people of the UK of the positive effects of adopting vegetarianism has led to a solid population bank approving of a vegetarian diet. Despite being a meat-loving country traditionally, the UK has seen a balanced growth in its vegetarian population. This unwavering loyalty of the vegetarian segment of the UK population is hugely attributed to the various health benefits accrued by a vegetarian diet, which have been proven time and again. Many studies have indicated that vegetarians suffer from fewer diseases than non-vegetarians. The potent absence of red meat from the diet of vegetarians is one of the most crucial factors enabling them to live healthier lives, free from the dangers of obesity, diabetes, and even cancer to a certain extent. Also, the growth in the number of the Asians in the UK has influenced lifestyle choices among the natives to a great extent.
Further, the report states that growing skepticism among the populace regarding the consumption of meat substitutes is hindering the growth of the market.
ConAgra Foods, Hain Celestial, Kellogg's, Kraft Foods Group, Pinnacle Foods, Premier Foods, WhiteWave, Amy's Kitchen, Beyond Meat, Blue Chip Group, CapVest, Cauldron Foods, Cranks, Field Roast Grain Meat Co., Fry Group Foods, Gardenburger, Goodlife Foods, Granovita, Lightlife Foods Inc., MorningStar Farms, Nate's, Secret Sausages, Tivall, Turtle Island Foods Inc., Upton's Naturals, VBites Foods Limited, Wicken Fen Wholesome Foods
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