Global Virtual Events Market 2023-2027

Global Virtual Events Market 2023-2027

Technavio has been monitoring the virtual events market and it is poised to grow by $273.82 mn during 2023-2027, accelerating at a CAGR of 21.34% during the forecast period. Our report on the virtual events market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current global market scenario, latest trends and drivers, and the overall market environment. The market is driven by rise in the number of corporate events, the growing prominence of social networking sites, and the increasing need to improve competitive responsiveness.

Technavio's virtual events market is segmented as below:

By Application

  • UC and C
  • video conferencing
  • Web conferencing
By Type
  • Webinar
  • Conference
  • Virtual expo fairs and festivals
  • Entertainment
By Geographical Landscape
  • North America
  • APAC
  • Europe
  • Middle East and Africa
  • South America
This study identifies the growing popularity of virtual events in education as one of the prime reasons driving the virtual events market growth during the next few years. Also, increasing use of audio conferencing and video conferencing and increased usage of virtual events for recruitment will lead to sizable demand in the market.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters. Our report on the virtual events market covers the following areas:
  • Virtual events market sizing
  • Virtual events market forecast
  • Virtual events market industry analysis
Technavio's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading virtual events market vendors that include 8x8 Inc., Adobe Inc., ALE International, Atlassian Corp. Plc, Avaya Holdings Corp., Aventri Inc., Bizzabo, Cadence Design Systems Inc, Cvent Inc., EventX Ltd., Hubb, International Business Machines Corp., Microsoft Corp., Mitel Networks Corp., Ungerboeck, Zoom Video Communications Inc., Huawei Technologies Co. Ltd., Cisco Systems Inc., Active Network LLC, and TOSHIBA CORP. Also, the virtual events market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. Technavio's market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.


  • Executive Summary
    • Market overview
      • Table Executive Summary - Chart on Market Overview
      • Table Executive Summary - Data Table on Market Overview
      • Table Executive Summary - Chart on Global Market Characteristics
      • Table Executive Summary - Chart on Market by Geography
      • Table Executive Summary - Chart on Market Segmentation by Application
      • Table Executive Summary - Chart on Market Segmentation by Type
      • Table Executive Summary - Chart on Incremental Growth
      • Table Executive Summary - Data Table on Incremental Growth
      • Table Executive Summary - Chart on Vendor Market Positioning
  • Market Landscape
    • Market ecosystem
      • Table Parent market
      • Table Market Characteristics
  • Market Sizing
    • Market definition
      • Table Offerings of vendors included in the market definition
    • Market segment analysis
      • Table Market segments
    • Market size 2022
    • Market outlook: Forecast for 2022-2027
      • Table Chart on Global - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Global - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Global Market: Year-over-year growth 2022-2027 (%)
      • Table Data Table on Global Market: Year-over-year growth 2022-2027 (%)
  • Historic Market Size
    • Global virtual events market 2017 - 2021
      • Table Historic Market Size - Data table on global virtual events market 2017 - 2021 ($ million)
    • Application Segment Analysis 2017 - 2021
      • Table Historic Market Size - Application Segment 2017 - 2021 ($ million)
    • Type Segment Analysis 2017 - 2021
      • Table Historic Market Size - Type Segment 2017 - 2021 ($ million)
    • Geography Segment Analysis 2017 - 2021
      • Table Historic Market Size - Geography Segment 2017 - 2021 ($ million)
    • Country Segment Analysis 2017 - 2021
      • Table Historic Market Size - Country Segment 2017 - 2021 ($ million)
  • Five Forces Analysis
    • Five forces summary
      • Table Five forces analysis - Comparison between 2022 and 2027
    • Bargaining power of buyers
      • Table Chart on Bargaining power of buyers - Impact of key factors 2022 and 2027
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers - Impact of key factors in 2022 and 2027
    • Threat of new entrants
      • Table Threat of new entrants - Impact of key factors in 2022 and 2027
    • Threat of substitutes
      • Table Threat of substitutes - Impact of key factors in 2022 and 2027
    • Threat of rivalry
      • Table Threat of rivalry - Impact of key factors in 2022 and 2027
    • Market condition
      • Table Chart on Market condition - Five forces 2022 and 2027
  • Market Segmentation by Application
    • Market segments
      • Table Chart on Application - Market share 2022-2027 (%)
      • Table Data Table on Application - Market share 2022-2027 (%)
    • Comparison by Application
      • Table Chart on Comparison by Application
      • Table Data Table on Comparison by Application
    • UC and C and video conferencing - Market size and forecast 2022-2027
      • Table Chart on UC and C and video conferencing - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on UC and C and video conferencing - Market size and forecast 2022-2027 ($ million)
      • Table Chart on UC and C and video conferencing - Year-over-year growth 2022-2027 (%)
      • Table Data Table on UC and C and video conferencing - Year-over-year growth 2022-2027 (%)
    • Web conferencing - Market size and forecast 2022-2027
      • Table Chart on Web conferencing - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Web conferencing - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Web conferencing - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Web conferencing - Year-over-year growth 2022-2027 (%)
    • Market opportunity by Application
      • Table Market opportunity by Application ($ million)
  • Market Segmentation by Type
    • Market segments
      • Table Chart on Type - Market share 2022-2027 (%)
      • Table Data Table on Type - Market share 2022-2027 (%)
    • Comparison by Type
      • Table Chart on Comparison by Type
      • Table Data Table on Comparison by Type
    • Webinar - Market size and forecast 2022-2027
      • Table Chart on Webinar - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Webinar - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Webinar - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Webinar - Year-over-year growth 2022-2027 (%)
    • Conference - Market size and forecast 2022-2027
      • Table Chart on Conference - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Conference - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Conference - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Conference - Year-over-year growth 2022-2027 (%)
    • Virtual expo fairs and festivals - Market size and forecast 2022-2027
      • Table Chart on Virtual expo fairs and festivals - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Virtual expo fairs and festivals - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Virtual expo fairs and festivals - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Virtual expo fairs and festivals - Year-over-year growth 2022-2027 (%)
    • Entertainment - Market size and forecast 2022-2027
      • Table Chart on Entertainment - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Entertainment - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Entertainment - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Entertainment - Year-over-year growth 2022-2027 (%)
    • Market opportunity by Type
      • Table Market opportunity by Type ($ million)
  • Customer Landscape
    • Customer landscape overview
      • Table Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Geographic Landscape
    • Geographic segmentation
      • Table Chart on Market share by geography 2022-2027 (%)
      • Table Data Table on Market share by geography 2022-2027 (%)
    • Geographic comparison
      • Table Chart on Geographic comparison
      • Table Data Table on Geographic comparison
    • North America - Market size and forecast 2022-2027
      • Table Chart on North America - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on North America - Market size and forecast 2022-2027 ($ million)
      • Table Chart on North America - Year-over-year growth 2022-2027 (%)
      • Table Data Table on North America - Year-over-year growth 2022-2027 (%)
    • APAC - Market size and forecast 2022-2027
      • Table Chart on APAC - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on APAC - Market size and forecast 2022-2027 ($ million)
      • Table Chart on APAC - Year-over-year growth 2022-2027 (%)
      • Table Data Table on APAC - Year-over-year growth 2022-2027 (%)
    • Europe - Market size and forecast 2022-2027
      • Table Chart on Europe - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Europe - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Europe - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Europe - Year-over-year growth 2022-2027 (%)
    • Middle East and Africa - Market size and forecast 2022- 2027
      • Table Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
    • South America - Market size and forecast 2022-2027
      • Table Chart on South America - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on South America - Market size and forecast 2022-2027 ($ million)
      • Table Chart on South America - Year-over-year growth 2022-2027 (%)
      • Table Data Table on South America - Year-over-year growth 2022-2027 (%)
    • US - Market size and forecast 2022-2027
      • Table Chart on US - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on US - Market size and forecast 2022-2027 ($ million)
      • Table Chart on US - Year-over-year growth 2022-2027 (%)
      • Table Data Table on US - Year-over-year growth 2022-2027 (%)
    • China - Market size and forecast 2022-2027
      • Table Chart on China - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on China - Market size and forecast 2022-2027 ($ million)
      • Table Chart on China - Year-over-year growth 2022-2027 (%)
      • Table Data Table on China - Year-over-year growth 2022-2027 (%)
    • Germany - Market size and forecast 2022-2027
      • Table Chart on Germany - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Germany - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Germany - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Germany - Year-over-year growth 2022-2027 (%)
    • Japan - Market size and forecast 2022-2027
      • Table Chart on Japan - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Japan - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Japan - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Japan - Year-over-year growth 2022-2027 (%)
    • UK - Market size and forecast 2022-2027
      • Table Chart on UK - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on UK - Market size and forecast 2022-2027 ($ million)
      • Table Chart on UK - Year-over-year growth 2022-2027 (%)
      • Table Data Table on UK - Year-over-year growth 2022-2027 (%)
    • Market opportunity by geography
      • Table Market opportunity by geography ($ million)
  • Drivers, Challenges, and Trends
    • Market drivers
      • Rise in number of corporate events
      • Growing prominence of social networking sites
      • Increasing need to improve competitive responsiveness
    • Market challenges
      • Emerging threat from open-source virtual events solutions
      • Difficulty in selecting the right vendor for event platform and technologies
      • Lack of knowledge about conducting virtual events
    • Impact of drivers and challenges
      • Table Impact of drivers and challenges in 2022 and 2027
    • Market trends
      • Growing popularity of virtual events in education
      • Increasing use of audio conferencing and video conferencing
      • Increased usage of virtual events for recruitment
  • Vendor Landscape
    • Overview
    • Vendor landscape
      • Table Overview on Criticality of inputs and Factors of differentiation
    • Landscape disruption
      • Table Overview on factors of disruption
    • Industry risks
      • Table Impact of key risks on business
  • Vendor Analysis
    • Vendors covered
      • Table Vendors covered
    • Market positioning of vendors
      • Table Matrix on vendor position and classification
    • 8x8 Inc.
      • Table 8x8 Inc. - Overview
      • Table 8x8 Inc. - Product / Service
      • Table 8x8 Inc. - Key offerings
    • Active Network LLC
      • Table Active Network LLC - Overview
      • Table Active Network LLC - Product / Service
      • Table Active Network LLC - Key offerings
    • Adobe Inc.
      • Table Adobe Inc. - Overview
      • Table Adobe Inc. - Business segments
      • Table Adobe Inc. - Key news
      • Table Adobe Inc. - Key offerings
      • Table Adobe Inc. - Segment focus
    • ALE International
      • Table ALE International - Overview
      • Table ALE International - Product / Service
      • Table ALE International - Key offerings
    • Atlassian Corp. Plc
      • Table Atlassian Corp. Plc - Overview
      • Table Atlassian Corp. Plc - Product / Service
      • Table Atlassian Corp. Plc - Key offerings
    • Avaya Holdings Corp.
      • Table Avaya Holdings Corp. - Overview
      • Table Avaya Holdings Corp. - Business segments
      • Table Avaya Holdings Corp. - Key offerings
      • Table Avaya Holdings Corp. - Segment focus
    • Aventri Inc.
      • Table Aventri Inc. - Overview
      • Table Aventri Inc. - Product / Service
      • Table Aventri Inc. - Key offerings
    • Bizzabo
      • Table Bizzabo - Overview
      • Table Bizzabo - Product / Service
      • Table Bizzabo - Key offerings
    • Cisco Systems Inc.
      • Table Cisco Systems Inc. - Overview
      • Table Cisco Systems Inc. - Business segments
      • Table Cisco Systems Inc. - Key news
      • Table Cisco Systems Inc. - Key offerings
      • Table Cisco Systems Inc. - Segment focus
    • Cvent Inc.
      • Table Cvent Inc. - Overview
      • Table Cvent Inc. - Product / Service
      • Table Cvent Inc. - Key offerings
    • Huawei Technologies Co. Ltd.
      • Table Huawei Technologies Co. Ltd. - Overview
      • Table Huawei Technologies Co. Ltd. - Business segments
      • Table Huawei Technologies Co. Ltd. - Key news
      • Table Huawei Technologies Co. Ltd. - Key offerings
      • Table Huawei Technologies Co. Ltd. - Segment focus
    • International Business Machines Corp.
      • Table International Business Machines Corp. - Overview
      • Table International Business Machines Corp. - Business segments
      • Table International Business Machines Corp. - Key offerings
      • Table International Business Machines Corp. - Segment focus
    • Microsoft Corp.
      • Table Microsoft Corp. - Overview
      • Table Microsoft Corp. - Business segments
      • Table Microsoft Corp. - Key news
      • Table Microsoft Corp. - Key offerings
      • Table Microsoft Corp. - Segment focus
    • Ungerboeck
      • Table Ungerboeck - Overview
      • Table Ungerboeck - Product / Service
      • Table Ungerboeck - Key offerings
    • Zoom Video Communications Inc.
      • Table Zoom Video Communications Inc. - Overview
      • Table Zoom Video Communications Inc. - Product / Service
      • Table Zoom Video Communications Inc. - Key offerings
  • Appendix
    • Scope of the report
      • Market definition
      • Objectives
      • Notes and caveats
    • Inclusions and exclusions checklist
      • Table Inclusions checklist
      • Table Exclusions checklist
    • Currency conversion rates for US$
      • Table Currency conversion rates for US$
    • Research methodology
      • Table Research methodology
      • Table Validation techniques employed for market sizing
      • Table Information sources
    • List of abbreviations
      • Table List of abbreviations

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