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Global Virgin Coconut Oil Market 2017-2021

Global Virgin Coconut Oil Market 2017-2021

About Virgin Coconut Oil

Virgin coconut oil is different from normal coconut oil primarily in terms of the extraction process. Virgin coconut oil is extracted from coconut milk obtained from fresh coconut while normal coconut oil is extracted by cold compression with a moisture content of around 6%. The extraction of virgin coconut oil does not involve heat treatment. Virgin coconut oil tastes and smells like fresh coconuts and is not refined. Virgin coconut oil is effective as a moisturizing agent as its antioxidant properties are far better than those of normal coconut oil.

Technavio’s analysts forecast the global virgin coconut oil market to grow at a CAGR of 9.75% during the period 2017-2021.

Covered in this report

The report covers the present scenario and the growth prospects of the global virgin coconut oil market for 2017-2021. To calculate the market size, the report considers the revenue generated from the sales of virgin coconut oil to individual consumers.

The market is divided into the following segments based on geography:

  • Americas
  • APAC
  • Europe
  • MEA
Technavio's report Global Virgin Coconut Oil Market 2017-2021, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
  • Barlean's
  • Hain Celestial Group
  • Nutiva
  • Tropical Traditions
Other prominent vendors
  • C20 Pure Coconut Water
  • C Coconut Water
  • CHi
  • Edward & Sons
  • H2coco
  • iTi Tropicals
  • Jax Coco
  • Zumi Natural (Coco Zumi)
Market driver
  • Health benefits of virgin coconut oil
  • For a full, detailed list, view our report
Market challenge
  • Negative image of coconut oil among consumers
  • For a full, detailed list, view our report
Market trend
  • Endorsement by various celebrities
  • For a full, detailed list, view our report
Key questions answered in this report
  • What will the market size be in 2021 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?


Press Release

Technavio Announces the Publication of its Research Report – Global Virgin Coconut Oil Market 2017-2021

Technavio recognizes the following companies as the key players in the global virgin coconut oil market: Barlean's, Hain Celestial Group, Nutiva, and Tropical Traditions

Other Prominent Vendors in the market are: C20 Pure Coconut Water, C Coconut Water, Chi, Edward & Sons, H2coco, iTi Tropicals, Jax Coco, and Zumi Natural (Coco Zumi)

Commenting on the report, an analyst from Technavio’s team said: “The players in the market are coming up with new value-added products from virgin coconut oil. Such products will increase the consumer interest in the market and will also help the farmers to gather more return on their products. Only 8% of value addition in coconut oil is happening in India, while it is about 60%-70% in the Philippines. The value-added products will help the market grow during the forecast period. The Central Plantation Crops Research Institute of the Indian Council of Agricultural Research has developed a technology to make capsules of virgin coconut oil. The product is expected to be launched during the forecast period. The lauric acid present in virgin coconut oil is used by the body to make the fatty acid derivative monolaurin, which has disease-fighting properties.”

According to the report, the players are launching new products to stay competitive in the market and also to keep the interest of the consumers alive in the market. In October 2016, Dash Organics launched 100% raw extra virgin coconut oil. The new product is Fairtrade and certified 100% organic by Soil Association. In January 2016, Tiana Fair Trade Organics introduced its raw virgin coconut oil under the brand name CocoPacific. The product launch is backed by $0.61 million marketing campaign and the company has also roped in Aldo Zilli, celebrity chef and restaurateur, as the brand ambassador. In July 2015, FAL Food and Beverages launched its virgin coconut oil under the brand name Coco Joy. In December 2014, GraceKennedy Limited launched its virgin coconut oil after spending about $5 million on researches for the new product.

Further, the report states that the product recalls of virgin coconut oil due to various reasons is one of the challenges to the growth of the market. The product recalls will create a negative impression among the consumers. The product recalls will also cause the consumers to lose trust in the products in the market. In March 2016, Nisshin OilliO Group issued a voluntary recall of its coconut oil products including Nisshin Extra Virgin Coconut Oil due to the presence of Aspergillus, a type of fungus, in the products. The company recalled about 1.6 million products. In April 2015, Earth's Choice issued a recall for its organic virgin coconut oil due to possible spoilage by microbiological activity. In 2015, Alishan Organic Center issued recall of its extra virgin coconut oil due to the possibility of mold in the product. In 2016, it again issued a second recall for the product over the same issue.

Companies Mentioned

Barlean's, Hain Celestial Group, Nutiva, Tropical Traditions, C20 Pure Coconut Water, C Coconut Water, Chi, Edward & Sons, H2coco, iTi Tropicals, Jax Coco, Zumi Natural (Coco Zumi).

  • Executive summary
  • Scope of the report
    • Market overview
      • Table Product segments in global virgin coconut oil market
      • Table Key countries in each region
    • Top-vendor offerings
      • Table Product offerings
  • Market research methodology
    • Research methodology
    • Economic indicators
  • Introduction
    • Key market highlights
      • Table Comparison of virgin coconut oil and normal coconut oil
      • Table Production process of virgin coconut oil
  • Market landscape
    • Market overview
      • Table Overview of global virgin coconut oil market 2016
    • Global vegetable oil market
      • Table Global vegetable oil market 2016-2021 ($ billions)
    • Global virgin coconut oil market
      • Table Global virgin coconut oil market 2016-2021 ($ millions)
    • Five forces analysis
      • Table Five forces analysis
  • Market segmentation by product
    • Table Global virgin coconut oil market by product 2016 and 2021
    • Global organic virgin coconut oil market
      • Table Global organic virgin coconut oil market 2016-2020 ($ millions)
    • Global inorganic virgin coconut oil market
      • Table Global inorganic virgin coconut oil market 2016-2020 ($ millions)
  • Market segmentation by distribution channel
    • Table Global virgin coconut oil market by distribution channel 2016
    • Table Analysis of different retail formats based on key parameters
  • Geographical segmentation
    • Table Global virgin coconut oil market by geography 2016 and 2021
    • Virgin coconut oil market in APAC
      • Table Virgin coconut oil market in APAC 2016-2021 ($ millions)
    • Virgin coconut oil market in Europe
      • Table Virgin coconut oil market in Europe 2016-2021 ($ millions)
    • Virgin coconut oil market in Americas
      • Table Virgin coconut oil market in Americas 2016-2021 ($ millions)
    • Virgin coconut oil market in MEA
      • Table Virgin coconut oil market in MEA 2016-2021 ($ millions)
  • Key leading countries
    • Table Key leading countries and their market shares 2016
    • US
    • UK
    • India
    • Philippines
  • Market drivers
  • Impact of drivers
    • Table Impact of drivers
  • Market challenges
  • Impact of drivers and challenges
    • Table Impact of drivers and challenges
  • Market trends
  • Vendor landscape
    • Competitive scenario
      • Table Competitive assessment of major players in global virgin coconut oil market 2016
    • Barlean's
      • Table Barlean's: Product offering in global virgin coconut oil market
      • Table Barlean's: Geographical presence
    • Hain Celestial Group
      • Table Hain Celestial: Net sales comparison 2014 and 2015 ($ billions)
      • Table Hain Celestial: net income comparison 2014 and 2015 ($ millions)
      • Table Hain Celestial: Product offerings in global virgin coconut oil market
      • Table Hain Celestial: Geographic presence
    • Nutiva
      • Table Nutiva: Product offering in global virgin coconut oil market
      • Table Nutiva: Geographical presence
    • Tropical Traditions
      • Table Tropical Traditions: Product offering in global virgin coconut oil market
      • Table Tropical Traditions: Geographic presence
    • Other prominent vendors
  • Appendix
    • List of abbreviations
  • Explore Technavio

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