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Global VOD Market 2015-2019

About Video on Demand

VOD is a service through which viewers can watch their desired content through service channels such as cable TV, DTH, or OTT services. These services can be connected to their viewing systems such as TVs, computers, and portable devices such as tablets and smartphones. With these services, users can utilize functions such as fast-forward, rewind, and pause while watching their favorite programs. Thus, VOD services offer comfort and flexibility to customers.

TechNavio's analysts forecast the Global Video on Demand market to grow at a CAGR of 23.16 percent over the period 2014-2019.

Covered in this Report

The report covers the present scenario and the growth prospects of the Global Video on Demand market for the period 2015-2019. The report classifies the market into two segments by distribution platforms: OTT/Streaming Services and TV Subscription Services. To calculate the market size, the report considers the revenue generated from these segments only. Their current market size as well as the forecast based on the revenue generated by each of them is also presented in the report. For TV subscription services, the report only considers DTH and Cable TV as mediums though which VOD service is opted.

TechNavio's report, the Global Video on Demand Market 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the Americas, and the EMEA and APAC regions; it also covers the market landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.

Key Regions

  • Americas
  • APAC
  • EMEA
Key Vendors
  • Amazon.com
  • Comcast
  • Hulu
  • Netflix
  • Vudu
Other Prominent Vendors
  • Apple
  • Blinkbox
  • CinemaNow
  • Crackle
  • DirecTV
  • Google
  • Indieflix
  • Popcornflix
  • Rovi
  • SnagFilms
  • Time Warner
  • Verizon
Market Driver
  • Empowering Viewers with Higher Level of Control
  • For a full, detailed list, view our report
Market Challenge
  • Limitation in Availability of Content
  • For a full, detailed list, view our report
Market Trend
  • Expansion in the Variety of VOD Contents
  • For a full, detailed list, view our report
Key Questions Answered in this Report
  • What will the market size be in 2019 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?


Press Release

Technavio Announces the Publication of its Research Report – Global VOD Market 2015-2019

Technavio recognizes the following companies as the key players in the Global VOD Market 2015-2019: Amazon.com Inc., Comcast Corp., Hulu LLC, Netflix Inc. and VUDU Inc.

Other Prominent Vendors in the market are: Apple, Blinkbox, CinemaNow, Crackle, DirecTV, Google, Indieflix, Popcornflix, Rovi, SnagFilms, Time Warner and Verizon.

Commenting on the report, an analyst from Technavio’s team said: “The availability of user-friendly interfaces is also expected to drive market growth in the future. User-friendly interfaces developed by service providers give them an edge over their competitors. Currently, service providers are striving to develop flawless menu options and recommendation engines so that consumers are not confused by the huge pool of data available.”

According to the report, one of the major growth drivers is the high viewer control over content, where the increased use of the Internet enables consumers to select programs of their choice. Also, consumers have the flexibility to view the desired content at a time convenient to them.



Further, the report states that one of the major challenges faced by the market is the limitations on content delivery.

Technavio, the market research platform of Infiniti Research Ltd., publishes periodic market research reports on niche and emerging technologies. For more information on our market research, please visit- http://www.technavio.com/it-hardware-software-services

Companies Mentioned

Amazon.com Inc., Comcast Corp., Hulu LLC, Netflix Inc. and VUDU Inc., Apple, Blinkbox, CinemaNow, Crackle, DirecTV, Google, Indieflix, Popcornflix, Rovi, SnagFilms, Time Warner and Verizon

  • Executive Summary
  • List of Abbreviations
  • Scope of the Report
    • Market Overview
    • Customer Segmentation
      • Individual Consumer
    • Base Year
    • Vendor Segmentation
    • Market Segmentation
    • Product Offerings
  • Market Research Methodology
    • Market Research Process
    • Research Methodology
      • Table Market Research Methodology
  • Introduction
  • Market Landscape
    • Market Snapshot
    • Market Overview
      • Table Global VOD Market by Distribution Platform 2014
    • Market Size and Forecast
      • Table Global VOD Market 2014-2019 (US$ billion)
    • Five Forces Analysis
  • Market Segmentation by Distribution Platform
    • Segmentation of Global VOD Market by Distribution Platform 2014-2019
      • Table Segmentation of Global VOD Market by Distribution Platform 2014-2019
      • Table Segmentation of Global VOD Market by Distribution Platform 2014-2019 (US$ billion)
    • OTT/Streaming Services
      • Market Size and Forecast
        • Table Global VOD Market by OTT/Streaming Services 2014-2019 (US$ billion)
    • TV Subscription Services
      • Market Size and Forecast
        • Table Global VOD Market by TV Subscription Services 2014-2019 (US$ billion)
  • Geographical Segmentation
    • Segmentation of Global VOD Market by Geography 2014
      • Table Segmentation of Global VOD Market by Geography 2014
  • Key Leading Countries
    • Table Key Leading Countries in Global VOD Market 2014
    • US
      • US: Economic Indicators
        • Table US GDP 2008-2013 (US$ billion)
        • Table US: Contribution of Various Sectors to GDP 2013
        • Table US: GDP per Capita 2008-2013 (US$)
      • VOD Market in US
    • Japan
      • Economic Overview
        • Table Japan: GDP per Capita 2008-2013 (US$ billion)
      • Inflation in Japan
        • Table Japan: CPI Inflation 2008-2013
      • VOD Market in Japan
  • Buying Criteria
  • Market Growth Drivers
    • Table Shipment of Smartphones and Tablets 2014-2019 (million units)
    • Table Smartphone Users among Cellphone Users 2014-2019 (billion)
    • Table Global Smartphone and Tablet Penetration 2014-2019
    • Table Global Internet Penetration 2014
  • Drivers and their Impact
  • Market Challenges
  • Impact of Drivers and Challenges
  • Market Trends
    • Table Global Mobile App Download Market 2014-2019 (billion)
    • Table Global 2G, 3G, and 4G Mobile Connections 2014-2019
  • Trends and their Impact
  • Vendor Landscape
    • Competitive Scenario
    • Other Prominent Vendors
  • Key Vendor Analysis
    • Amazon.com
      • Key Facts
      • Business Overview
      • Business Segmentation by Revenue 2013
        • Table Amazon.com: Business Segmentation by Revenue 2013
      • Business Segmentation by Revenue 2012 and 2013
        • Table Amazon.com: Business Segmentation by Revenue 2012 and 2013 (US$ billion)
        • Table Amazon.com: Geographical Segmentation by Revenue 2013
      • Business Strategy
      • Recent Developments
      • SWOT Analysis
    • Comcast
      • Key Facts
      • Business Overview
      • Business Segmentation by Revenue 2013
        • Table Comcast: Business Segmentation by Revenue 2013
      • Business Segmentation by Revenue 2012 and 2013
        • Table Comcast: Business Segmentation by Revenue 2012 and 2013 (US$ billion)
      • Business Strategy
      • Recent Developments
      • SWOT Analysis
    • Hulu
      • Key Facts
      • Business Overview
      • Business Strategy
      • Recent Developments
      • SWOT Analysis
    • Netflix
      • Key Facts
      • Business Overview
      • Business Segmentation
        • Table Netflix: Business Segmentation 2013
      • Business Segmentation by Revenue 2012 and 2013
        • Table Netflix: Business Segmentation by Revenue 2012 and 2013 (US$ billion)
      • Business Strategy
      • Recent Developments
      • SWOT Analysis
    • VUDU
      • Key Facts
      • Business Overview
      • SWOT Analysis
  • Other Reports in this Series

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