Global Teff Market 2018-2022
Teff is an edible superseed that are species of lovegrass. It is one of the local species of Ethiopia.
Technavio’s analysts forecast the global teff market to grow at a CAGR of 15.47% during the period 2018-2022.
Covered in this report
The report covers the present scenario and the growth prospects of the global teff market for 2018-2022. To calculate the market size, the report presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources.
The market is divided into the following segments based on geography:
Technavio Announces the Publication of its Research Report – Global Teff Market 2018-2022
Technavio recognizes the following companies as the key players in the global teff market: Bob’s Red Mill Natural Foods, King Arthur Flour Company, SHILOH FARMS, and THE TEFF COMPANY, and Tobia Teff.
Commenting on the report, an analyst from Technavio’s team said: “One trend in the market is online trends. With the rise in e-commerce businesses across the globe, vendors operating in the superfood industry have a potential to increase their visibility and profitability manifold in the coming years. E-commerce business accounts for nearly 12% of the world's retail trade”
According to the report, one driver in the market is growing awareness of the benefits of teff. Teff is a superseed that contains high amounts of carbohydrates, protein, dietary fiber, and many vitamins and minerals. Vitamins like vitamin B6 and vitamin B2 are present in the grain along with minerals like magnesium, manganese, phosphorus, potassium, zinc, and many more. About two ounces of teff offer 7 grams (0.25 ounces) of proteins.
Further, the report states that one challenge in the market is fluctuating price of teff. Teff is one of the most priced cereals of Ethiopia. Different varieties of teff are priced differently. For example, white teff is the most expensive variety of teff followed by mixed teff and red teff. The price of teff increased steadily since January 2015 till October 2016. Since October 2016, the prices of teff has reduced continuously. Highest decline in price was observed in Assela and Ambo. Despite the decrease in price, teff still remains unaffordable to less affluent consumers.
Bob’s Red Mill Natural Foods, King Arthur Flour Company, SHILOH FARMS, and THE TEFF COMPANY, and Tobia Teff.