Global Teeth Whitening Market 2022-2026

Global Teeth Whitening Market 2022-2026

Technavio has been monitoring the teeth whitening market and it is poised to grow by $ 941.51 mn during 2022-2026, accelerating at a CAGR of 4.21% during the forecast period. Our report on the teeth whitening market provides a holistic analysis, market size and forecast, trends, growth drivers, challenges, and vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis of the current global market scenario, the latest trends and drivers, and the overall market environment. The market is driven by emerging consumerism through digital and social media.

The teeth whitening market analysis includes the product segment and geographic landscape.

Technavio's teeth whitening market is segmented as below:

By Product

  • Whitening toothpaste
  • Whitening strips
  • Others
By Geographical Landscape
  • APAC
  • North America
  • Europe
  • South America
  • The Middle East and Africa
This study identifies growing online sales for oral hygiene productsas one of the prime reasons driving the teeth whitening market growth during the next few years. Also, a change in lifestyle and growing online sales for oral hygiene products will lead to sizable demand in the market.

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters. Our report on the teeth whitening market covers the following areas:
  • Teeth whitening market sizing
  • Teeth whitening market forecast
  • Teeth whitening market industry analysis
Technavio's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading teeth whitening market vendors that include Beaming White LLC, BMS Dental srl, Brodie and Stone International Plc, CCA Industries Inc., Church and Dwight Co. Inc, Colgate Palmolive Co, DaVinci LLC, GoSmile LLC, GSK Plc, Henkel AG and Co. KGaA, Johnson and Johnson services Inc, NuYu Teeth Whitening LLC, Pearly Whites, ProWhite plus, Supersmile, The Procter and Gamble Co., Ultradent Products Inc., Unilever Group, WSD Labs USA Inc, and Zhengzhou Huaer Electro Optics Technology Co. Ltd. Also, the teeth whitening market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. Technavio's market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.


  • Executive Summary
    • Market overview
      • Table Executive Summary - Chart on Market Overview
      • Table Executive Summary – Data Table on Market Overview
      • Table Executive Summary - Chart on Global Market Characteristics
      • Table Executive Summary - Chart on Market by Geography
      • Table Executive Summary - Chart on Market Segmentation by Product
      • Table Executive Summary - Chart on Incremental Growth
      • Table Executive Summary – Data Table on Incremental Growth
      • Table Executive Summary - Chart on Vendor Market Positioning
  • Market Landscape
    • Market ecosystem
      • Table Parent market
      • Table Market Characteristics
  • Market Sizing
    • Market definition
      • Table Offerings of vendors included in the market definition
    • Market segment analysis
      • Table Market segments
    • Market size 2021
    • Market outlook: Forecast for 2021-2026
      • Table Chart on Global - Market size and forecast 2021-2026 ($ million)
      • Table Data Table on Global - Market size and forecast 2021-2026 ($ million)
      • Table Chart on Global Market: Year-over-year growth 2021-2026 (%)
      • Table Data Table on Global Market: Year-over-year growth 2021-2026 (%)
  • Five Forces Analysis
    • Five forces summary
      • Table Five forces analysis - Comparison between 2021 and 2026
    • Bargaining power of buyers
      • Table Chart on Bargaining power of buyers - Impact of key factors 2021 and 2026
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers - Impact of key factors in 2021 and 2026
    • Threat of new entrants
      • Table Threat of new entrants - Impact of key factors in 2021 and 2026
    • Threat of substitutes
      • Table Threat of substitutes - Impact of key factors in 2021 and 2026
    • Threat of rivalry
      • Table Threat of rivalry - Impact of key factors in 2021 and 2026
    • Market condition
      • Table Chart on Market condition - Five forces 2021 and 2026
  • Market Segmentation by Product
    • Market segments
      • Table Chart on Product - Market share 2021-2026 (%)
      • Table Data Table on Product - Market share 2021-2026 (%)
    • Comparison by Product
      • Table Chart on Comparison by Product
      • Table Data Table on Comparison by Product
    • Whitening tooth paste - Market size and forecast 2021- 2026
      • Table Chart on Whitening tooth paste - Market size and forecast 2021-2026 ($ million)
      • Table Data Table on Whitening tooth paste - Market size and forecast 2021-2026 ($ million)
      • Table Chart on Whitening tooth paste - Year-over-year growth 2021-2026 (%)
      • Table Data Table on Whitening tooth paste - Year-over-year growth 2021-2026 (%)
    • Whitening strips - Market size and forecast 2021-2026
      • Table Chart on Whitening strips - Market size and forecast 2021-2026 ($ million)
      • Table Data Table on Whitening strips - Market size and forecast 2021-2026 ($ million)
      • Table Chart on Whitening strips - Year-over-year growth 2021-2026 (%)
      • Table Data Table on Whitening strips - Year-over-year growth 2021-2026 (%)
    • Others - Market size and forecast 2021-2026
      • Table Chart on Others - Market size and forecast 2021-2026 ($ million)
      • Table Data Table on Others - Market size and forecast 2021-2026 ($ million)
      • Table Chart on Others - Year-over-year growth 2021-2026 (%)
      • Table Data Table on Others - Year-over-year growth 2021-2026 (%)
    • Market opportunity by Product
      • Table Market opportunity by Product ($ million)
  • Customer Landscape
    • Customer landscape overview
      • Table Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Geographic Landscape
    • Geographic segmentation
      • Table Chart on Market share by geography 2021-2026 (%)
      • Table Data Table on Market share by geography 2021-2026 (%)
    • Geographic comparison
      • Table Chart on Geographic comparison
      • Table Data Table on Geographic comparison
    • APAC - Market size and forecast 2021-2026
      • Table Chart on APAC - Market size and forecast 2021-2026 ($ million)
      • Table Data Table on APAC - Market size and forecast 2021-2026 ($ million)
      • Table Chart on APAC - Year-over-year growth 2021-2026 (%)
      • Table Data Table on APAC - Year-over-year growth 2021-2026 (%)
    • North America - Market size and forecast 2021-2026
      • Table Chart on North America - Market size and forecast 2021-2026 ($ million)
      • Table Data Table on North America - Market size and forecast 2021-2026 ($ million)
      • Table Chart on North America - Year-over-year growth 2021-2026 (%)
      • Table Data Table on North America - Year-over-year growth 2021-2026 (%)
    • Europe - Market size and forecast 2021-2026
      • Table Chart on Europe - Market size and forecast 2021-2026 ($ million)
      • Table Data Table on Europe - Market size and forecast 2021-2026 ($ million)
      • Table Chart on Europe - Year-over-year growth 2021-2026 (%)
      • Table Data Table on Europe - Year-over-year growth 2021-2026 (%)
    • South America - Market size and forecast 2021-2026
      • Table Chart on South America - Market size and forecast 2021-2026 ($ million)
      • Table Data Table on South America - Market size and forecast 2021-2026 ($ million)
      • Table Chart on South America - Year-over-year growth 2021-2026 (%)
      • Table Data Table on South America - Year-over-year growth 2021-2026 (%)
    • Middle East and Africa - Market size and forecast 2021- 2026
      • Table Chart on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
      • Table Data Table on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
      • Table Chart on Middle East and Africa - Year-over-year growth 2021-2026 (%)
      • Table Data Table on Middle East and Africa - Year-over-year growth 2021-2026 (%)
    • US - Market size and forecast 2021-2026
      • Table Chart on US - Market size and forecast 2021-2026 ($ million)
      • Table Data Table on US - Market size and forecast 2021-2026 ($ million)
      • Table Chart on US - Year-over-year growth 2021-2026 (%)
      • Table Data Table on US - Year-over-year growth 2021-2026 (%)
    • China - Market size and forecast 2021-2026
      • Table Chart on China - Market size and forecast 2021-2026 ($ million)
      • Table Data Table on China - Market size and forecast 2021-2026 ($ million)
      • Table Chart on China - Year-over-year growth 2021-2026 (%)
      • Table Data Table on China - Year-over-year growth 2021-2026 (%)
    • UK - Market size and forecast 2021-2026
      • Table Chart on UK - Market size and forecast 2021-2026 ($ million)
      • Table Data Table on UK - Market size and forecast 2021-2026 ($ million)
      • Table Chart on UK - Year-over-year growth 2021-2026 (%)
      • Table Data Table on UK - Year-over-year growth 2021-2026 (%)
    • Germany - Market size and forecast 2021-2026
      • Table Chart on Germany - Market size and forecast 2021-2026 ($ million)
      • Table Data Table on Germany - Market size and forecast 2021-2026 ($ million)
      • Table Chart on Germany - Year-over-year growth 2021-2026 (%)
      • Table Data Table on Germany - Year-over-year growth 2021-2026 (%)
    • France - Market size and forecast 2021-2026
      • Table Chart on France - Market size and forecast 2021-2026 ($ million)
      • Table Data Table on France - Market size and forecast 2021-2026 ($ million)
      • Table Chart on France - Year-over-year growth 2021-2026 (%)
      • Table Data Table on France - Year-over-year growth 2021-2026 (%)
    • Market opportunity by geography
      • Table Market opportunity by geography ($ million)
  • Drivers, Challenges, and Trends
    • Market drivers
      • Rising demand for cosmetic dentistry
      • Emerging consumerism through digital and social media
      • Approvals from dental associations and recommendations from doctors
    • Market challenges
      • Counterfeit goods
      • Safety issues
      • Unregulated practices
    • Impact of drivers and challenges
      • Table Impact of drivers and challenges in 2021 and 2026
    • Market trends
      • Technology driving adoption rates of equipment
      • Change in lifestyle
      • Growing online sales for oral hygiene products
  • Vendor Landscape
    • Overview
    • Vendor landscape
      • Table Overview on Criticality of inputs and Factors of differentiation
    • Landscape disruption
      • Table Overview on factors of disruption
    • Industry risks
      • Table Impact of key risks on business
  • Vendor Analysis
    • Vendors covered
      • Table Vendors covered
    • Market positioning of vendors
      • Table Matrix on vendor position and classification
    • Brodie and Stone International Plc
      • Table Brodie and Stone International Plc - Overview
      • Table Brodie and Stone International Plc - Product / Service
      • Table Brodie and Stone International Plc - Key offerings
    • Church and Dwight Co. Inc
      • Table Church and Dwight Co. Inc - Overview
      • Table Church and Dwight Co. Inc - Business segments
      • Table Church and Dwight Co. Inc - Key news
      • Table Church and Dwight Co. Inc - Key offerings
      • Table Church and Dwight Co. Inc - Segment focus
    • Colgate Palmolive Co
      • Table Colgate Palmolive Co - Overview
      • Table Colgate Palmolive Co - Business segments
      • Table Colgate Palmolive Co - Key news
      • Table Colgate Palmolive Co - Key offerings
      • Table Colgate Palmolive Co - Segment focus
    • GoSmile LLC
      • Table GoSmile LLC - Overview
      • Table GoSmile LLC - Product / Service
      • Table GoSmile LLC - Key offerings
    • GSK Plc
      • Table GSK Plc - Overview
      • Table GSK Plc - Business segments
      • Table GSK Plc - Key news
      • Table GSK Plc - Key offerings
      • Table GSK Plc - Segment focus
    • Henkel AG and Co. KGaA
      • Table Henkel AG and Co. KGaA - Overview
      • Table Henkel AG and Co. KGaA - Business segments
      • Table Henkel AG and Co. KGaA - Key news
      • Table Henkel AG and Co. KGaA - Key offerings
      • Table Henkel AG and Co. KGaA - Segment focus
    • Johnson and Johnson services Inc
      • Table Johnson and Johnson services Inc - Overview
      • Table Johnson and Johnson services Inc - Business segments
      • Table Johnson and Johnson services Inc - Key news
      • Table Johnson and Johnson services Inc - Key offerings
      • Table Johnson and Johnson services Inc - Segment focus
    • The Procter and Gamble Co.
      • Table The Procter and Gamble Co. - Overview
      • Table The Procter and Gamble Co. - Business segments
      • Table The Procter and Gamble Co. - Key news
      • Table The Procter and Gamble Co. - Key offerings
      • Table The Procter and Gamble Co. - Segment focus
    • Ultradent Products Inc.
      • Table Ultradent Products Inc. - Overview
      • Table Ultradent Products Inc. - Product / Service
      • Table Ultradent Products Inc. - Key offerings
    • Unilever Group
      • Table Unilever Group - Overview
      • Table Unilever Group - Business segments
      • Table Unilever Group - Key news
      • Table Unilever Group - Key offerings
      • Table Unilever Group - Segment focus
  • Appendix
    • Scope of the report
      • Market definition
      • Objectives
      • Notes and caveats
    • Inclusions and exclusions checklist
      • Table Inclusions checklist
      • Table Exclusions checklist
    • Currency conversion rates for US$
      • Table Currency conversion rates for US$
    • Research methodology
      • Table Research methodology
      • Table Validation techniques employed for market sizing
      • Table Information sources
    • List of abbreviations
      • Table List of abbreviations

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook
Cookie Settings