Global TV and Radio Subscription Market 2017-2021
About TV and Radio Subscription
TV subscription is the service that is delivered (on paying a subscription fee) to the viewer using a cable or over the air. Video and voice services, games, movies, and contents from various demographics are some of the most popular services offered by the TV operators. Digital TV gained prominence after 2000, which gradually decreased the share of the analog cable TV segment. On the other hand, radio subscription is a radio service offered by the radio broadcasters free of cost or on paying a subscription fee. The radio technology uses waves that are a part of the electromagnetic spectrum with frequencies ranging from 3 kHz to 300 GHz.
Technavio’s analysts forecast the global TV and radio subscription market to grow at a CAGR of 4.50% during the period 2017-2021.
Covered in this report
The report covers the present scenario and the growth prospects of the global TV and radio subscription market for 2017-2021. The report presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources.
The market is divided into the following segments based on geography:
Technavio Announces the Publication of its Research Report – Global TV and Radio Subscription Market 2017-2021
Technavio recognizes the following companies as the key players in the global TV and radio subscription market: Bell Media, CBS, Comcast, Cox Communications, DISH Network, Pandora Radio, and Sky.
Other Prominent Vendors in the market are: ABC Radio, Altice USA, América Móvil, AT&T, Australian Broadcasting, Bauer Radiom, Beasley Broadcast Group, Bell Canada, Bharti Airtel, Bonneville Broadcasting, Buckley Radio, Charter Communications, Com Hem, Communicorp, Consolidated Communications, Cox Radio, CTC Media, Cumulus, Deutsche Telekom, DirecTV, Emmis Communications, Entercom Communications, Global, KPN, Liberty Global, Net Serviços de Comunicacao, Orange, SaskTel, SK Telecom, Spotify, Tata Sky, Telefónica, and Verizon.
Commenting on the report, an analyst from Technavio’s team said: “The latest trend gaining momentum in the market is Growing popularity of Internet radio. The Internet is one of the fastest-growing platforms in the global radio subscription market for playing radio. Initially, listening to the radio was only possible using devices such as iPods and music systems. However, with individuals switching to an access-based approach, the subscription to the digital music libraries stored in the cloud is increasing rapidly.”
According to the report, one of the major drivers for this market is Growing popularity of multiscreen services. Multiscreen TV refers to watching TV on various additional platforms such as cell phones, laptops, and tablets. With the increase in the number of smartphone and tablet users, the demand for multiscreen TV services has also gained high momentum. TV service operators, such as IPTV, offer services with the convergence of multiple screens to enhance customer satisfaction. In addition, technological advances have led to the development of better and innovative smartphones and tablets with better apps, a bigger screen, and better battery capacity. This is expected to boost the adoption of multiscreen services, which will fuel the demand for TV subscription services.
Further, the report states that one of the major factors hindering the growth of this market is Growing adoption of music streaming services. There are many substitutes available in the market that can hinder the adoption of radio services. Alternative mediums such as downloading, streaming, physical forms of music, and OTT services are some of the substitutes that pose a threat to the global radio subscription market. Also, the increasing mobile Internet penetration and the growing popularity and adoption of smartphones are encouraging music listeners to opt for online streaming services.
Bell Media, CBS, Comcast, Cox Communications, DISH Network, Pandora Radio, Sky, ABC Radio, Altice USA, América Móvil, AT&T, Australian Broadcasting, Bauer Radiom, Beasley Broadcast Group, Bell Canada, Bharti Airtel, Bonneville Broadcasting, Buckley Radio, Charter Communications, Com Hem, Communicorp, Consolidated Communications, Cox Radio, CTC Media, Cumulus, Deutsche Telekom, DirecTV, Emmis Communications, Entercom Communications, Global, KPN, Liberty Global, Net Serviços de Comunicacao, Orange, SaskTel, SK Telecom, Spotify, Tata Sky, Telefónica, and Verizon.
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