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Global Swimwear Market 2016-2020

Global Swimwear Market 2016-2020

About Swimwear

Developed countries such as the US, Germany, the UK, Japan, and Australia have relatively well-penetrated swimwear markets, where product innovations continue to be a key driver. The large number of swimming pools and water parks in most western countries adds to the wide scale adoption of swimwear. In the US, the water sports participation rates went up from 12.5% in 2012 to nearly 14% in 2015. While traditionally western countries have been dominant markets, there is a relative growth in the adoption of swimwear in developing countries in recent times, more so in APAC. Strong macroeconomic fundamentals, coupled with an increasing preference for swimming as a leisure and recreational activity, are propelling the growth of the global swimwear market.

Technavio’s analysts forecast the global swimwear market to grow at a CAGR of 5.97% during the period 2016-2020.

Covered in this report

The report covers the present scenario and the growth prospects of the global swimwear market for 2016-2020. To calculate the market's size, the report considers the revenue generated from the retail sales of swimwear products to individual customers in the global market.

The market is divided into the following segments based on geography:

  • Americas
  • APAC
  • Europe
  • MEA
Technavio's report, Global Swimwear Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
  • American Apparel
  • Arena Italia
  • Perry Ellis International
  • Speedo International
  • Wacoal
Other prominent vendors
  • ACACIA SWIMWEAR
  • B. Swim
  • Billabong
  • Body Glove
  • Equatorsun
  • La Perla
  • NoZone_Clothing
  • O’NEILL
  • Parah
  • PVH
  • Quiksilver
  • Rue Royale Diana (Diana Sport)
  • Seafolly
  • Seaspray
  • Swimwear Anywhere
  • The Wet Seal
  • Triangl
  • TYR Sport
  • VF
  • Volcom
Market driver
  • Growing demand for luxury swimwear
  • For a full, detailed list, view our report
Market challenge
  • Volatility in raw material prices
  • For a full, detailed list, view our report
Market trend
  • Introduction of multifunctional cover-up swimwear and beachwear
  • For a full, detailed list, view our report
Key questions answered in this report
  • What will the market size be in 2020 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?


Press Release

Technavio Announces the Publication of its Research Report – Global Swimwear Market 2016-2020

Technavio recognizes the following companies as the key players in the report global swimwear market: American Apparel, Arena Italia, Perry Ellis International, Speedo International, Wacoal, ACACIA SWIMWEAR, B. Swim, Billabong, Body Glove, Equatorsun, La Perla, NoZone_Clothing, O’NEILL, Parah, PVH, Quiksilver, Rue Royale Diana (Diana Sport), Seafolly, Seaspray, Swimwear Anywhere, The Wet Seal, Triangl, TYR Sport, VF, and Volcom

Commenting on the report, an analyst from Technavio’s team said that introduction of multifunctional cover-up swimwear and beachwear providers is one the key trends. In the swimwear space, manufacturers are introducing multipurpose swimwear, which can be used for different purposes and at different locations. This swimwear is being designed in such a way that they can also be used as semi-casual wear for pool parties and at outdoor venues such as restaurants, resorts, and shopping centers. Some examples of such multifunctional cover-ups include Darby Cover-Up, Charlotte Cover-Up, Cozmo Cover-Up, Bungalow Romper, Solmar Cover-Up, Tallulah Cover-Up, Sophie Cover-Up, and Eva Cover-Up by O’NEILL from La Jolla.

According to the report, growing demand for luxury swimwear is one of the drivers promoting growth. The global swimwear market was worth more than $16 billion as of 2015. The swimwear markets in developed countries like the UK, Germany, France, Italy, and Spain have all been expanding. High-end brands' swimwear have features like luxury beading and hand embroidered patterns. In fact, most premium swimwear manufacturers and designers perceive that engineering a swimsuit is more complicated than designing a regular costume or dress. The comfort that such premium swimwear provides and their features both have a high impact on a consumer's purchase decision.

Further, the report states that volatility in raw material prices is one of the challenges that the market is facing. Leading swimwear designers and manufacturers invest huge amounts of money to research and develop new materials that can help improve the comfort levels, performance, and the longevity of swimsuits. However, the price volatility of raw materials proves to be challenging for swimwear manufacturers.

Companies Mentioned

American Apparel, Arena Italia, Perry Ellis International, Speedo International, Wacoal, ACACIA SWIMWEAR, B. Swim, Billabong, Body Glove, Equatorsun, La Perla, NoZone_Clothing, O’NEILL, Parah, PVH, Quiksilver, Rue Royale Diana (Diana Sport), Seafolly, Seaspray, Swimwear Anywhere, The Wet Seal, Triangl, TYR Sport, VF, and Volcom

  • Executive summary
    • Highlights
  • Scope of the report
    • Market overview
      • Table Global swimwear market by end-users
      • Table Global swimwear market by retail formats
      • Table Global swimwear market by geography
    • Key-vendor offerings
  • Market research methodology
    • Research methodology
    • Economic indicators
  • Introduction
    • Key market highlights
  • Market landscape
    • Market size and forecast
      • Table Global swimwear market 2015-2020 ($ billions)
    • Five forces analysis
      • Table Five forces analysis
  • Swimwear fibers
    • Fibers used to manufacture swimwear
      • Table Most commonly used fibers for the production of swimwear
  • Market segmentation by product category
    • Global swimwear market by product category
      • Table Global swimwear market by product category 2015 and 2020 (% share)
      • Table Global swimwear market by product category 2015-2020 ($ billions)
    • Global women's swimwear market
      • Table Global women's swimwear market by product category 2015 (% share of revenue)
      • Table Factors affecting the sales of women's swimwear
      • Table Global women's swimwear market 2015-2020 ($ billions)
    • Global men's swimwear market
      • Table Global men's swimwear market by product category 2015 (% share of revenue)
      • Table Global men's swimwear market 2015-2020 ($ billions)
    • Global children's swimwear market
      • Table Global children's swimwear market 2015-2020 ($ billions)
  • Retail format segmentation
    • Global swimwear market by retail formats
      • Table Global swimwear market by retail formats 2015
    • Specialty retail stores
    • Department stores
    • Others
  • Geographical segmentation
    • Table Global swimwear market by revenue 2015 and 2020 (% of total revenue)
    • Table Global swimwear market by revenue 2015-2020 ($ billions)
    • Swimwear market in the Americas
      • Table Swimwear market in the Americas 2015-2020 ($ billions)
    • Swimwear market in Europe
      • Table Swimwear market in Europe 2015-2020 ($ billions)
    • Swimwear market in APAC
      • Table Swimwear market in APAC 2015-2020 ($ billions)
    • Swimwear market in MEA
      • Table Swimwear market in MEA 2015-2020 ($ millions)
  • Key leading countries
    • Table Key leading countries 2015
    • Table Key leading countries by revenue share 2015 (%)
    • US
      • Table Swimwear market in the US 2015-2020 ($ billions)
    • Brazil
      • Table Swimwear market in Brazil 2015-2020 ($ billions)
    • UK
      • Table Swimwear market in the UK 2015-2020 ($ billions)
  • Market drivers
    • Growing demand for luxury swimwear
    • Increasing number of public and private swimming pools, and enrolments
    • Preference for beach vacations
      • Table EU-28 countries having sun or beach as the main reason for going on holidays during 2013
    • Inclination toward healthy and active lifestyles
  • Impact of drivers
    • Table Impact of drivers
  • Market challenges
    • Volatility in raw material prices
    • Activewear being used as substitutes of swimwear
  • Impact of drivers and challenges
    • Table Impact of drivers and challenges
  • Market trends
    • Introduction of multifunctional cover-up swimwear and beachwear
    • Technologically advanced and fashionable poolside apparel and beachwear
    • Growing demand for eco-friendly swimwear
  • Vendor landscape
    • Competitive scenario
      • Table Key focus points for players
    • Comparative analysis of key vendors
      • Table Key vendors: Benchmarking geographical presence
      • Table Key vendors: Comparative analysis of product portfolio, product pricing, and geographical presence
    • American Apparel
      • Table American Apparel: Product portfolio
      • Table American Apparel: Geographical presence
    • Arena Italia
      • Table Arena Italia: Product portfolio
    • Perry Ellis International
      • Table Perry Ellis International: Business segmentation by revenue 2015
      • Table Perry Ellis International: Brand portfolio
    • Speedo International
      • Table Speedo International: Product portfolio
    • Wacoal
      • Table Wacoal: Business/Product segmentation by revenue 2015
      • Table Wacoal: Product portfolio
    • Other prominent vendors
  • Appendix
    • List of abbreviations
  • Explore Technavio

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