Market Research Logo

Global Stock Music Market 2019-2023

Global Stock Music Market 2019-2023

Global Stock Music Market: About this market

Stock music is an inexpensive alternative to the use of popular music in the production. Stock music tracks do not require specific permission or extra clearance fees. Technavio’s stock music market analysis considers the revenue generation based on license model that includes royalty-free (RF), and rights managed (RM). Our analysis also considers the sales of stock music in APAC, Europe, North America, MEA, and South America. In 2018, the royalty-free segment had a significant market share, and this trend is expected to continue over the forecast period. Factors such as affordability of RF music will play a significant role in the royalty-free segment to maintain its market position. , our global stock music market report looks at factors such as the rising adoption of the subscription model, the popularity of audio and video streaming, and increasing adoption of digital music. However, the lack of ownership of streamed music, intense competition and inconsistent user preferences, and illegal downloading of music tracks may hamper the growth of the stock music industry over the forecast period.

Global stock music market: Overview

Rising adoption of subscription model

The demand for music subscriptions has increased significantly in recent years, owing to the growing integration of music streaming applications with social media platforms such as YouTube. This has encouraged companies to offer subscription-based stock music plans based on the application or the type of project. Thus, the rising adoption of subscription model will fuel the expansion of the stock music market at a CAGR of close to 6% during the forecast period.

Expanding variety of stock music

The demand for stock music is influenced by its widespread use as background music in TV programs, corporate videos, websites, and on-hold productions. Stock music also finds use as voiceovers to set the mood and context for the promotion of products and services. The extensive use of stock music for personal and business applications is encouraging vendors to provide a wide variety of stock music. The expanding range of stock music is expected to be a key stock music market trends during the forecast period.

For the detailed list of factors that will drive the global stock music market during the forecast period 2019-2023, click here.

Competitive Landscape

With the presence of several major players, the global stock music market is fragmented. Technavio’s robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading stock music providers, that include Audio Network Ltd., Getty Images Inc., Pond5 Inc., Shutterstock Inc., and The Music Bed LLC.



Also, the stock music market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage on all forthcoming growth opportunities.


  • Executive summary
  • Scope of the report
    • Preface
    • Currency conversion rates for US$
  • Market landscape
    • Market ecosystem
      • Table Global digital publishing market
      • Table Segments of global digital publishing market
    • Market characteristics
      • Table Market characteristics
    • Market segmentation analysis
      • Table Market segments
  • Market sizing
    • Market definition
      • Table Market definition - Inclusions and exclusions checklist
    • Market sizing 2018
      • Table Market size 2018
    • Market size and forecast 2018-2023
      • Table Global market: Size and forecast 2018-2023 ($ millions)
      • Table Global market: Year-over-year growth 2019-2023 (%)
  • Five forces analysis
    • Table Five forces analysis 2018
    • Table Five forces analysis 2023
    • Bargaining power of buyers
      • Table Bargaining power of buyers
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers
    • Threat of new entrants
      • Table Threat of new entrants
    • Threat of substitutes
      • Table Threat of substitutes
    • Threat of rivalry
      • Table Threat of rivalry
    • Market condition
      • Table Market condition - Five forces 2018
  • Customer landscape
    • Table Customer landscape
  • Geographic landscape
    • Geographic segmentation
      • Table Market share by geography 2018-2023 (%)
    • Geographic comparison
      • Table Geographic comparison
    • North America - Market size and forecast 2018-2023
      • Table North America - Market size and forecast 2018-2023 ($ millions)
      • Table North America - Year-over-year growth 2019-2023 (%)
    • Europe - Market size and forecast 2018-2023
      • Table Europe - Market size and forecast 2018-2023 ($ millions)
      • Table Europe - Year-over-year growth 2019-2023 (%)
    • APAC - Market size and forecast 2018-2023
      • Table APAC - Market size and forecast 2018-2023 ($ millions)
      • Table APAC - Year-over-year growth 2019-2023 (%)
    • South America - Market size and forecast 2018-2023
      • Table South America - Market size and forecast 2018-2023 ($ millions)
      • Table South America - Year-over-year growth 2019-2023 (%)
    • MEA - Market size and forecast 2018-2023
      • Table MEA - Market size and forecast 2018-2023 ($ millions)
      • Table MEA - Year-over-year growth 2019-2023 (%)
    • Key leading countries
      • Table Key leading countries
    • Market opportunity
      • Table Market opportunity
  • Market segmentation by license model
    • Table License model - Market share 2018-2023 (%)
    • Comparison by license model
      • Table Comparison by license model
    • RF - Market size and forecast 2018-2023
      • Table RF - Market size and forecast 2018-2023 ($ millions)
      • Table RF - Year-over-year growth 2019-2023 (%)
    • RM - Market size and forecast 2018-2023
      • Table RM - Market size and forecast 2018-2023 ($ millions)
      • Table RM - Year-over-year growth 2019-2023 (%)
    • Market opportunity by license model
      • Table Market opportunity by license model
  • Decision framework
  • Drivers and challenges
    • Market drivers
      • Table Global Internet users 2011-2016 (% of population)
    • Market challenges
      • Table Impact of drivers and challenges
  • Market trends
    • Expanding variety of stock music
    • Growth of advertising market
    • Success of new revenue generation streams
  • Vendor landscape
    • Overview
      • Table Vendor landscape
    • Landscape disruption
      • Table Landscape disruption
  • Vendor analysis
    • Vendors covered
      • Table Vendors covered
    • Vendor classification
      • Table Vendor classification
    • Market positioning of vendors
      • Table Market positioning of vendors
    • Audio Network Ltd.
      • Table Audio Network Ltd. - Vendor overview
      • Table Audio Network Ltd. - Product segments
      • Table Audio Network Ltd. - Key offerings
    • Getty Images Inc.
      • Table Getty Images Inc. - Vendor overview
      • Table Getty Images Inc. - Product segments
      • Table Getty Images Inc. - Organizational developments
      • Table Getty Images Inc. - Key offerings
    • Pond5 Inc.
      • Table Pond5 Inc. - Vendor overview
      • Table Pond5 Inc. - Product segments
      • Table Pond5 Inc. - Key offerings
    • Shutterstock Inc.
      • Table Shutterstock Inc. - Vendor overview
      • Table Shutterstock Inc. - Business segments
      • Table Shutterstock Inc. - Geographic focus
      • Table Shutterstock Inc. - Segment focus
      • Table Shutterstock Inc. - Key offerings
    • The Music Bed LLC
      • Table The Music Bed LLC - Vendor overview
      • Table The Music Bed LLC - Product segments
      • Table The Music Bed LLC - Key offerings
  • Appendix
    • Research methodology
      • Table Validation techniques employed for market sizing
    • List of abbreviations
    • Definition of market positioning of vendors
      • Table Definition of market positioning of vendors
  • Explore Technavio

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook

Share this report