Global Rear-seat Infotainment Market 2016-2020
About Rear-Seat Infotainment
Rear-seat infotainment is a part of the automotive infotainment system, which is witnessing rising adoption in the automotive market. The global rear-seat infotainment market is driven by several factors, which include increased usage of smartphones and tablets (in car), innovations in OS market, and introduction of infotainment in mid-segment vehicles. The consumers are also becoming tech savvy, which in turn has increased the adoption rate of in-vehicle entertainment and information systems, as they offer an enhanced experience. These features are now made available to rear passengers through rear-seat infotainment systems.
Technavio’s analysts forecast the global rear-seat infotainment market to grow at a CAGR of 27.39% during the period 2016-2020.
Covered in this report
The report covers the present scenario and the growth prospects of the global rear-seat infotainment market for 2016-2020. To calculate the market size, the report uses a top-down approach (based on operating system, geography, and end users).
The market is divided into the following segments based on geography:
Technavio Announces the Publication of its Research Report – Global Rear-Seat Infotainment Market 2016-2020
Technavio recognizes the following companies as the key players in the global rear-seat infotainment market: Alpine Electronics, Delphi, Harman International, Panasonic, and Pioneer.
Other Prominent Vendors in the market are: Airbiquity, Aisin Seiki, Apple, Audi, BMW, Clarion, CSR, Fujitsu-Ten, Garmin, Intel, JVCKENWOOD, MapmyIndia, Microsoft, Mitsubishi Electric, NEXTBASE, Nuance Communications, Parrot, Robert Bosch, and TomTom International.
Commenting on the report, an analyst from Technavio’s team said: “The quest to harmonize humans and machines will allow the tracking of every mechanical component in vehicles by the human brain. This trend is shaping recent and future developments in the automotive industry. This led to the development of rear-seat infotainment systems for vehicles, which provide a combination of information, connectivity, and entertainment. Rear-seat infotainment systems are witnessing the development of smart infotainment systems. Technavio expects this trend to push the demand further during the forecast period.”
According to the report, rear-seat infotainment systems are expensive and hence their adoption is limited to high-end vehicles and a few mid-segment vehicles. Additionally, rear-seat infotainment systems have substitutes in the form of tablets, which are portable and inexpensive. However, tablets lack reliability compared to rear-seat infotainment, and this characteristic is the driver for the adoption of rear-seat infotainment systems
Further, the report states that security vulnerabilities rise from the insertion of multiple web applications and Bluetooth in automobiles. These applications provide access to social media applications and personal contacts. Any illegal access to the applications and personal information may result in the hacking of users' information such as passwords and usernames, which may lead to personal information loss. Therefore, it is a challenge for the players in the industry to provide efficient security protection for their infotainment systems.
Alpine Electronics, Delphi, Harman International, Panasonic, Pioneer, Airbiquity, Aisin Seiki, Apple, Audi, BMW, Clarion, CSR, Fujitsu-Ten, Garmin, Intel, JVCKENWOOD, MapmyIndia, Microsoft, Mitsubishi Electric, NEXTBASE, Nuance Communications, Parrot, Robert Bosch, TomTom International.
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